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business

Make Your Numbers Makes Cents

Hosted by Julie Bonner · business · EN

22 episodesAudience: 3
Apple PodcastsWebsite

About this Podcast:

You had the business idea. You created the business. And somewhere along the way the money stopped making sense — leaking out where you can't see it, a profitable year that left nothing in the bank, a tax bill that came out of nowhere. The numbers aren't the problem. They're the scoreboard, and the game was already played by the time you're reading them. What decides whether your business makes money — and whether it's worth anything the day you go to sell it — is the financial system underneath it. The one you were never taught to build. Make Your Numbers Make Cents is about building that system on purpose. Every episode takes something that's quietly costing you — pricing, cash flow, a 1099 mess, a leak you didn't know was there — and traces it back to the decision underneath, so you fix the cause instead of mopping up the effect month after month. No jargon. No lectures. No pretending this is harder than it is. Just the financial thinking the big pla

Pitch Analysis

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Contact path

Verified email

Booking probability

30%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about Make Your Numbers Makes Cents

What is Make Your Numbers Makes Cents about?

You had the business idea. You created the business. And somewhere along the way the money stopped making sense, leaking out where you can't see it, a profitable year that left nothing in the bank, a tax bill that came out of nowhere. The numbers aren't the problem.

Who hosts Make Your Numbers Makes Cents?

Make Your Numbers Makes Cents is hosted by Julie Bonner. The show has published 22 episodes to date.

What has Make Your Numbers Makes Cents covered recently?

Recent episodes include "The Myth that Match Prevents Your Financial Intelligence" (27 June 2026, 7 minutes), "How to Make a One-Page Business Handout for Clients & Referral Partners" (29 October 2025, 11 minutes), and "How to Get Steady Clients Through Referral Partners" (29 October 2025, 14 minutes).

How often does Make Your Numbers Makes Cents publish?

Make Your Numbers Makes Cents publishes roughly weekly, with episodes averaging 9 minutes across 22 episodes.

How hard is it to get booked on Make Your Numbers Makes Cents?

Booking probability for Make Your Numbers Makes Cents is 30%, and the host is rated Selective on guests. Make Your Numbers Makes Cents requires a Pod Score of 80 or higher. Make Your Numbers Makes Cents's contact route on record: verified email.

Who should pitch Make Your Numbers Makes Cents?

The strongest fits for Make Your Numbers Makes Cents are Accounting, Tax & Payroll. Make Your Numbers Makes Cents has a business audience.

About the host

Julie Bonner hosts Make Your Numbers Makes Cents, a business podcast with 22 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Jun 27, 20267 min

    For some reason, many people believe that math prevents them from being financially intelligent. Math is NOT the issue. Bookkeeping is a logical system, and you have to understand what you are looking at, and that is...

  • Oct 29, 202514 minS0

    The cheapest, most reliable marketing for a service business isn't ads — it's people who send you clients. This is how you build a steady stream of them, on purpose. Start with your natural referral partners: people who...

  • Make Your Numbers Makes Cents

    How to Get an EIN for Your Business

    Oct 16, 20256 minS0

    Getting a federal EIN — your employer identification number — is one of the first setup steps, and it's free straight from the IRS. The real question most new owners have is just whether they need one, and how to do it...

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  • Oct 16, 20258 minS0

    To start a business in Washington State, you will reserve your business name with the Secretary of State. For those of you starting a business in another state, Google your Secretary of State site. Likely, the process...

  • Oct 10, 20258 minS0

    If you run an LLC, an S-corp, or you're a sole proprietor, the IRS wants its share as you earn it — not in one lump in April. Wait until then to catch up and they'll penalize you anyway. So you pay quarterly, in...

  • Make Your Numbers Makes Cents

    How to Start a Business: Course Overview

    Sep 27, 20258 minS0

    Any business needs to consider marketing, contracting, tools, and operations in building a company. This is an overview of these areas, which will dive into each of the separate categories in much more detail.<br /><br...

  • Sep 15, 20256 minS0

    How long could a business survive if the money stopped coming in tomorrow? Worth asking about any company you're studying — and urgent about your own. COVID made it real for many owners, and most have never actually run...

  • Sep 12, 20258 minS0

    In my bookkeeping business, Coeurbridge, we have encountered issues with conflicting tax flows when paying sales tax for clients. The reason for this is that sales tax is collected on invoices and deposited into your...

  • Sep 10, 202510 minS0

    Can't I pay them on a 1099? Most owners ask it, because payroll is a hassle and contractors seem simpler. But get it wrong and the IRS comes looking for the FICA and income tax you should have withheld. The IRS weighs...

  • Oct 25, 20235 minS0

    Most small businesses that fail will fail due to cash flow. Here's one of the most common ways it happens — and it's avoidable. When you invoice a client, you collect sales tax. In Washington, business and occupancy...

  • Oct 23, 20236 minS0

    In this episode, we discuss the second best practices step in handling 1099's as a small business. Here, we discuss updating vendor records and how they map appropriately to 1099 reporting. Also, our partners at...

  • Make Your Numbers Makes Cents

    Make the W9 a Condition of Getting Paid

    Oct 23, 202311 minS0

    The whole 1099 process gets easier if you fix one thing at the front: get a W-9 from every vendor before you pay them. Make it a condition of working with you — a condition of getting paid — and people hand it over...

  • Make Your Numbers Makes Cents

    Profitable but Broke? Why Profit Isn't Cash

    Sep 8, 202010 minS0

    You had a profitable year — the P&L says so — and there's nothing in the bank. How? Because profit and cash are not the same thing, and almost nobody gets taught the difference. Profit is a timing story. You can book...

  • Make Your Numbers Makes Cents

    How to Read a 10-K Filing: A Deep Dive

    Jul 6, 202011 minS0

    If you're thinking about starting a business, one of the best free research tools is sitting on the SEC's website: the 10-K of a public company that already does what you want to do. Say you want to open a coffee shop...

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