business
Hosted by Netsertive · business · EN-US · 150 episodes
The Art of Franchise Marketing takes a deep dive into the franchise space and explores how the biggest and best brands handle national branding, franchise development, employee recruitment, and localized marketing on a daily basis. Netsertive talks shop with franchise executives to discuss what’s working, what’s not, and answers the question - what else can you be doing to excel at The Art of Franchise Marketing.
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Booking probability
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Selective
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Signup to Generate a PitchThe Art of Franchise Marketing takes a deep dive into the franchise space and explores how the biggest and best brands handle national branding, franchise development, employee recruitment, and localized marketing on a daily basis.
The Art of Franchise Marketing is hosted by Netsertive. The show has published 150 episodes to date.
Recent episodes include "From Physical Therapist to 42 Franchise Locations in Two Years: Matt Staley on Building Trua Senior Living Locators" (13 October 2026, 29 minutes), "Selling Happiness: Frios CEO Cliff Kennedy on Mobile Franchising, Emotional Storytelling, and AI That Works Like 20 Employees" (6 October 2026, 40 minutes), and "What It Takes to Turn a Business Into a Successful Franchise with Michael Hartel" (30 September 2026, 37 minutes).
The Art of Franchise Marketing publishes roughly weekly, with episodes averaging 35 minutes across 150 episodes.
Booking probability for The Art of Franchise Marketing is 35%, and the host is rated Selective on guests. The Art of Franchise Marketing requires a Pod Score of 80 or higher. The Art of Franchise Marketing's contact route on record: verified email.
The strongest fits for The Art of Franchise Marketing are Marketing, Advertising & PR and Business & Management Consulting. The Art of Franchise Marketing has a business audience.
Netsertive hosts The Art of Franchise Marketing, a business show with 150 episodes published.
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The Art of Franchise Marketing
When a parent falls and can't safely return home, families get a list of assisted living communities from the hospital and a few weeks to choose. Dr. Matt Staley, PT, saw the fallout for nearly two decades: residents...
The Art of Franchise Marketing
Cliff Kennedy spent eight months as a Frios Gourmet Pops franchisee before buying the whole company in 2018. Back then, Frios had about 12 brick-and-mortar shops. During COVID, Cliff rewrote the FDD from the ground up...
The Art of Franchise Marketing
In this episode of The Art of Franchise Marketing , Michael Hartel, Founder and CEO of Cabinet IQ, shares the marketing, operational, and strategic insights behind the company’s growth. Michael discusses the...
The Art of Franchise Marketing
How do you grow a franchise brand while maintaining trust, consistency, and purpose across every market? In this episode of The Art of Franchise Marketing Podcast, Erin Martin sits down with Kim Hanson, CEO of...
The Art of Franchise Marketing
In this episode of The Art of Franchise Marketing, Erin Martin sits down with Mishelle Payne, SVP of HomeWell Care Services, to explore what it takes to build a trusted franchise brand in an increasingly complex...
The Art of Franchise Marketing
In this episode of the Art of Franchise Marketing Podcast, Erin Martin sits down with Shoshannah DiDomenico, Director of Field Marketing at Scooter’s Coffee, to explore the power of grassroots and local marketing in...
The Art of Franchise Marketing
In this episode of The Art of Franchise Marketing, Erin welcomes Nathan Allman, Co-Founder of Chefs for Seniors, to discuss how he helped grow a family-inspired concept into a franchise with nearly 100 locations while...
The Art of Franchise Marketing
Ashley Beckwith, Senior Digital Marketing Manager at Stellar Service Brands, joins Erin Martin to discuss how franchise brands can build scalable marketing systems that drive real business results. From franchisee...
The Art of Franchise Marketing
Building a successful franchise takes far more than a great business idea, it requires proven systems, exceptional training, and a commitment to supporting franchisees every step of the way. In this episode, Dan Deak...
The Art of Franchise Marketing
After more than three decades in the fitness industry, Rick Mayo has learned that sustainable franchise growth isn't built on chasing every new marketing trend, it's built on consistency, diversification, and a clear...
The Art of Franchise Marketing
In this episode of The Art of Franchise Marketing, Erin Martin sits down with Brad Coleman, retired NASCAR driver and the leader behind SafeWay Driving, to explore his remarkable journey from the racetrack to...
The Art of Franchise Marketing
Success isn't built on getting everything right, it's built on learning from what goes wrong. In this episode, Kyla Dufresne shares how she grew Foxy Box from a single idea into a fast-growing franchise by embracing...
The Art of Franchise Marketing
In this episode of The Art of Franchise Marketing, Erin Martin sits down with Pete Baldine, Chief Growth Officer of Moran Family of Brands, to discuss what it takes to grow and support high-performing franchise systems...
The Art of Franchise Marketing
In this episode, Mark Van Wye, CEO of Zoom Room, shares how technology, AI, and data-driven marketing are transforming the franchise industry. From creating “socialization as a service” in the pet space to simplifying...
The Art of Franchise Marketing
<p>In this episode of The Art of Franchise Marketing, host Erin Martin sits down with Patti Rother, founder and CEO of Root+Rise to explore how AI is reshaping franchise development, marketing, and operational...
The Art of Franchise Marketing
<p> In this episode, Christina Collins, founder of NeverStopMoving365, shares her journey from PE teacher and personal trainer to franchise founder on a mission to get 1 million kids active.</p><p>Christina breaks down...
The Art of Franchise Marketing
<p>In this episode, Chelsea Penne, Senior Marketing Manager at Main Squeeze Juice Co., shares insights into brand marketing, leveraging research and data, and innovative strategies in the health and wellness food...
The Art of Franchise Marketing
<p>What does local marketing look like after the pandemic and is AI helping or hurting businesses? In this episode of The Art of Franchise Marketing, Erin Martin talks with Gordon Borrell, CEO of Borrell Associates...
The Art of Franchise Marketing
<p>In this episode, Chad Palmer, CMO of United Franchise Group, breaks down what it takes to scale and modernize franchise brands in today’s fast-moving digital landscape. From managing a diverse portfolio of franchise...
The Art of Franchise Marketing
<p>In this episode, Tony Zaccario, President and CEO of Stretch Zone, breaks down what it takes to scale a franchise brand the right way. From growing to over 400 locations with zero closures to building a strategy...
Recent guests on The Art of Franchise Marketing. Study who booked and why before you pitch.
Master Certified Wedding Planner, Honesty for Ohio Education
CEO of Evive Brands, Co-founder of Brothers That Just Do Gutters, Rochester Area Chamber of Commerce
Founder and CEO, Junk Start
social sciences professor, social justice advocate, LGBTQ+ activist, musician, Betting Above The Rim Podcast
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