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The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
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businessmarketing

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

Hosted by The Agile Brand · 🇺🇸 US · EN · 855 episodes

Where this show ranks

Audience Score
8
Niche
Episodes
855
Last ep.
7 days ago
Avg length
27m
Booking Probability™
38
Stretch.
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Estimated audience
,
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Listen Score
40
Niche reach.
Virality (30d)
57
Steady cadence.

Pitch Analysis

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92/ 100
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Best topics to pitch
businessmarketing

About this podcast

Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing industry trends, such as AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel customer experience, and more.The Agile Brand is hosted by Greg Kihlström, martech futurist, artificial intelligence transformation advisor, and consultant to leading brands, speaker, entrepreneur, and best-selling author. The show provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.Topics include AI adoption, agentic commerce, brand strategy, content strategy. marketing operations, advertising technology, marketing analytics, and more. <p style='co

businessmarketing

About the host

The Agile Brand hosts The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX, a business show with 855 episodes published.

Recent episodes

Our AI reads these to draft pitches

Sitecore CMO Michelle BB on 25 years of marketing technology evolution plus what lies ahea

May 31, 202633mEp. 868S8

Twenty-five years ago, the goal was to build a website as a digital "single source of truth." In an era of AI agents and hyper-personalized realities, is the very concept of a single, universal brand "truth" now an obsta

Show notes

Intuit Mailchimp's Head of Email Product discusses removing friction from martech

May 28, 202623mEp. 867S8

What's the hidden tax your organization pays every time a creative asset moves from a design tool to a marketing platform, and how can you shorten the time to gain important insights about how your campaigns perform? Agi

Show notes

Lean Startup author Eric Ries on building a brand for the long term

May 27, 202639mEp. 866S8

In an era of relentless pressure for quarterly growth, is it even possible for a large brand to stay true to its core mission, or is compromising a brand’s values just an inevitable part of achieving scale? Agility requi

Show notes

RGP Chief Strategy & Experience Officer Jennifer Jones on the human experience of digital transformation

May 17, 202626mEp. 861S8

What if the biggest obstacle to delivering a world-class customer experience isn't your technology or your strategy, but the very way your teams are structured and enabled to work? Agility requires creating an internal e

Show notes

Resident Expert: Bill Staikos on the CX landscape in 2026

May 14, 202627mEp. 860S8

As a leader, you often spend so much time on the strategies and tactics that keep your brand growing that it’s difficult to keep up with what’s going on in the background with the platforms and the companies behind them.

Show notes

University of Phoenix Chief Strategy Officer Ruth Veloria on higher education and the workforce of the future

May 12, 202629mEp. 859S8

With the half-life of professional skills shrinking every year, is the traditional model of corporate learning and development fundamentally broken, and what role should employers play in the new era of continuous educat

Show notes

MarketingOps CEO Mike Rizzo on Marketing Operations as a strategic driver of growth

May 10, 202626mEp. 858S8

Most leaders see Marketing Ops as the team that keeps the trains running on time, essentially the plumbers of the marketing department. But what if I told you they’re actually positioned to be the architects of your comp

Show notes

Tealium's Zack Wenthe on the hidden challenge of AI-driven commerce

May 8, 202624mEp. 857S8

As you race to adopt AI-powered shopping experiences, are you creating a new data black box that will make your customer journey less understood, not more? Agility requires not just the speed to adopt new channels like g

Show notes

#856: CRMC Keynote Speaker Kaihan Krippendorff on making sure your brand is a disruptor not disrupted

May 6, 202623mEp. 856S8

When you look at your five-year strategic plan, how much of it is dedicated to defending your current market share versus actively making it obsolete? Agility requires more than just reacting quickly to market shifts; it

Show notes

#855: Fullstory President Jason Wolf on moving from observation to actively assisting digital customers

May 5, 202619mEp. 855S8

What's the bigger blind spot for most brands’ digital experience: knowing that a customer is struggling, or understanding why and being able to help them in that exact moment? Agility requires not just identifying custom

Show notes

#854: PGA TOUR's Zach Carlson on creating an amazing fan experience

May 3, 202619mEp. 854S8

In an era dominated by high-definition home entertainment and endless digital distractions, what does it take to convince a fan that a live, in-person experience is not just worth their time and money, but is something t

Show notes

#853: Sköna CEO Jenny Sagström on design consistency in high-growth brands

Apr 30, 202625mEp. 853S8

In the race for B2B growth, we often prioritize speed over everything else. But what's the real cost when your brand starts to look like a collection of spare parts cobbled together by different teams? Agility requires a

Show notes

#852: Zoom Room CEO Mark Van Wye on agile dogs and agile brands

Apr 28, 202625mEp. 852S8

What if your most visible, most exciting product wasn't your real product at all, but was actually a Trojan horse for building a much deeper, stickier customer relationship? Agility requires more than just a willingness

Show notes

#851: CRMC Keynote Speaker David Avrin on customer loyalty and being easy to do business with

Apr 27, 202624mEp. 851S8

What if the key to customer loyalty isn't about creating memorable, delightful moments, but about being utterly forgettable in the best possible way? Agility requires more than just rapid campaign execution; it demands a

Show notes

#850: Newell VP of E-commerce Tambi Younes on expanding the operational limits of ecommerce capabilities

Apr 26, 202624mEp. 850S8

What's the real cost of only having the bandwidth to focus on your top-performing products? Agility requires systems and processes that not only respond to change but also proactively manage complexity across an entire p

Show notes

#849: Siteimprove CEO Nayaki Nayyar on what it means to take a holistic view of digital experience

Apr 23, 202625mEp. 849S8

In the rush to implement AI across the customer experience, are we at risk of creating more digital barriers than we're breaking down? Agility requires a holistic view of the entire digital experience. It's the ability t

Show notes

#848: CRMC Keynote Speaker Paul Epstein on building deep connections for greater customer loyalty

Apr 22, 202636mEp. 848S8

What if your brand’s success wasn't dependent on a winning product or favorable market conditions, but on your ability to connect with customers on a human level, one story at a time? Agility requires moving beyond a rel

Show notes

#847: Acquia CMO Jennifer Griffin Smith on MarTech that delivers beyond the hype

Apr 21, 202629mEp. 847S8

Now that AI can generate endless content, what is the true strategic value of a human-led content strategy? Agility requires more than just adopting the latest tools; it demands a foundational strategy that allows you to

Show notes

#846: Red Points' Daniel Shapiro on brand protection in a deepfake world

Apr 19, 202628mEp. 846S8

In an age of AI-powered deepfakes and sophisticated counterfeits, is your brand's core identity becoming more of a liability than an asset online? Agility requires moving beyond just building a brand to actively and cont

Show notes

#845: Bright Data Chief Product Officer Ariel Shulman on why access to real-time web data is critical in the age of autonomous AI

Apr 16, 202624mEp. 845S8

We talk endlessly about the power of AI models, but what happens when the public web data they rely on is incomplete, outdated, or just plain wrong? Agility requires not just reacting to market changes, but anticipating

Show notes

Recent guests on this show

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Audience demographics

Age
25-54
Consumer type
Professionals & Founders

Topics covered

businessmarketing

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Frequently asked questions

How do I pitch The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX as a podcast guest?

To pitch The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX, visit https://www.theagilebrand.show for contact information, then craft a tight one-paragraph hook that ties your expertise to a gap in their recent business coverage.

Who is the host of The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX?

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX is hosted by The Agile Brand. The show is categorised under business (marketing) and has published 855 episodes.

How many episodes does The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX have?

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX has published 855 episodes.

What topics does The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX cover?

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX regularly covers business, marketing. It sits in the business category, with a marketing focus.

Is it hard to get booked on The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX?

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.

Is The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX currently accepting guest pitches?

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.

How long are The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX episodes?

Episodes of The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX average 27 minutes. a focused format where a clear narrative arc and tight preparation matter most.

What guest credentials does The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX typically look for?

Our data rates The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX's guest bar at 92/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.

Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched 6 days ago.

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