The Agency Growth Podcast

In this episode, we talk about why the right .com can be worth pursuing as your agency grows. It will not instantly bring in more leads, but it can change how established and credible your business feels. That matters...

We sat down with Emily Bowie from Thorne Advisors to talk about the boring, unsexy side of tax strategy and fixing broken agency pricing. Most agency owners lump tax prep in with basic bookkeeping and ignore real...

[Cold open [Moving to Tampa, podcast camera shaming, and getting called "AI slop" on Reddit.] ends at 12:43.] Account management might be the hardest agency skill to teach. We’re moving two experienced strategists into...

We sat down with Jasmine Sotiropoulos to talk about the reality of undercharging, learning how to sell services, and niching down without torching your main agency. Jasmine started like a lot of agency owners, taking...

Mark Kelly built Inbound Revenue by doing the work other agencies were selling. For roughly a decade, white-label Google Ads made up most of his business. It reduced the sales burden and gave partner agencies a...

We sat down with Matt Aldrich of Pet Engine Marketing to break down how he built a six-figure niche agency using trade shows and a $2,500 monthly minimum retainer. Cold outreach flopped in his industry, so Matt pivoted...

[Cold open [Steroids, workout hacks, and AI-flagged social content.] ends at 08:25.] Stepping away from your agency before you have a proper scale built out is a fast track to lost revenue and client churn. In this...

We sat down with another competitor, Tyler Hoyt of Fast Break Digital Media, to compare how two niche agencies can serve similar clients while building completely different businesses. Tyler explains how he grew from...

[Cold open [Paintball, sick kids, and the problem with barber fades] ends at 05:58.] The agency model built on evergreen content and one reliable acquisition channel is starting to break. Last month, 25% of our Google...

[Cold open [Jake is moving... Again] ends at 10:40.] Google Ads feels weird right now, and we’re trying to figure out what changed. In this episode, we talk about what we’re seeing in real local lead gen accounts. LSAs...

We sat down with Nicklaus Conley to talk about what happens when marketing works faster than the business underneath it. Nick scaled his hardscaping company toward $3 million in contracts before a massive chunk of that...

This week, we brought on Ezra from Green Frog Web Design to talk about what agency owners usually avoid: competitors, pricing, retention, and what “enough” actually means. Ezra works in the same lawn and landscape space...

[Cold open [Jake turns Iowa’s football stadium into a paintball field] ends at 10:39.] We’re trying to figure out what the next version of our agency actually looks like. SEO and Google Ads are still the foundation, but...

<p>[Cold open [Jake’s 7,000-word schema study] ends at 11:56]</p><p></p><p>AI is making clients question what they used to pay agencies for.</p><p></p><p>In this episode, we talk about how clients are starting to look...

<p>[Cold open [Bad shaker bottles. Creatine. Gemini as a personal trainer.] ends at 08:43.]</p><p></p><p>Cody and Jake talk through the weird spot agency owners hit when the business is growing, but the work starts...