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Podcast Overview In this weekly podcast, Sam shares real, practical insights on small business — from marketing and business development to what’s actually happening on the ground in regional Victoria. Expect honest conversations, simple strategies, and the occasional reality check to help you move your business forward. Show notes and resources are available with each episode via the Sam Hicks website. About Sam Sam Hicks is a small business advisor specialising in business development, marketing, and photography. Based in North East Victoria, she’s been running businesses since she was 18 and works closely with small business owners to simplify, focus, and grow. Her approach is grounded in real-world experience — both in business and through active involvement in community and regional initiatives. Work With Sam If you’re ready to take your business to the next level, you can work with Sam through: Small business consulting Marketing strategy Workshops One-on-one mentoring Focused 1-hour sessions You can also sign up for the 5-Minute Business Boost monthly newsletter via the website.
Unknown Host hosts The 5 Minute Business Boost®.
Creating content can feel like a full-time job, especially when you're running a small business or volunteering for a community group. But what if you didn't need to create more? In this episode, Sam shares one of the si
Are you using Google Gemini to write social media posts and emails? If so, you're only scratching the surface. In this week's episode of the 5-Minute Business Boost, Sam shares one of the most practical ways small busine
What can a fabric retailer and a barbecue chain teach small business owners? Quite a lot, actually. Inspired by recent commentary from Scott Phillips on the challenges facing Lincraft and Barbecues Galore, this episode e
People eat with their eyes first. In this episode of The 5-Minute Business Boost, Sam explores how small business owners can create better food photographs using nothing more than the smartphone already in their pocket.
People eat with their eyes first. In this episode of The 5-Minute Business Boost, Sam explores how small business owners can create better food photographs using nothing more than the smartphone already in their pocket.
People eat with their eyes first. In this episode of The 5-Minute Business Boost, Sam shares five practical food photography principles that can help cafés, wineries, food producers, bakers, restaurants and small busines
What do Canva, Boost Juice, RedBalloon and iVorey have in common – and what can their stories teach you as a small business owner? In this short, practical episode, I break down five lessons from some of Australia’s most
We often ask customers to support local, but how often do we think about where our own business dollars are going? In this episode, Sam explores why buying local isn't just good for the community — it's good business. Fr
Creative talent is only part of the equation, artists also need visibility, confidence and practical business skills to grow sustainably. In this episode of the 5-Minute Business Boost, Sam shares five key lessons artist
From Search to Success: Elevating Your Business’s Online Visibility Online visibility has changed — and small businesses can no longer rely on just having a website and hoping customers find them. In this episode, Sam ex
In this episode of the 5-Minute Business Boost, Sam shares insights from the 2025 “Artful Engagement: Social Media & Brand Building for Creatives” workshop series delivered with Yea Arts. This episode explores the realit
In this episode of the 5-Minute Business Boost, Sam talks about the old business saying “stick to your knitting” or is her saying...? And why it still matters for small businesses today. From competing against nearly 20
Websites don’t need to be complicated to work—but they do need to be clear. In this episode, Sam breaks down the difference between SEO (Search Engine Optimisation) and GEO (Generative Engine Optimisation) in plain Engli
AI can write your Facebook posts—but only if you give it the right direction. In this episode, Sam breaks down the 10 simple questions your AI needs answered before it generates content, so your posts actually connect, s
Small businesses aren’t going under because of one big expense anymore, it’s the slow bleed of subscriptions. In this episode, Sam unpacks how $10, $30, and $99 monthly tools quietly stack up and eat into profit, often w
In this episode of 5 Minute Business Boost, Sam dives into one of the most overlooked (and underestimated) parts of showcasing your work — framing. Based on a hands-on workshop series delivered with Yea Arts across 2025,
In this episode, Sam talks through what community-led recovery really means on the ground following the 2026 Longwood fires in Murrindindi Shire. Moving beyond theory, this episode unpacks the reality of recovery in rura
After a bit of radio silence, I’m back — and this episode explains why. From end-of-year burnout to the impact of the Longwood fires, this wasn’t a planned break… it was a necessary one. In this episode, I share what ste
In this episode, the last one for 2025, Sam chats with Jon from Mansfield Debt Recovery about the realities of debt collection for small business owners. With more than half of Australian small businesses experiencing ca
In this episode of the 5-Minute Business Boost, Sam sits down with Henry Monahan, Business Development Manager for VIC/TAS at Coalition Insurance Solutions — one of the world’s leading cyber insurance and security provid
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The 5 Minute Business Boost® is hosted by Unknown Host. The show is categorised under Business and has published 0 episodes.
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