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The 401(k) Marketing Podcast
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businessmarketing

The 401(k) Marketing Podcast

Hosted by Rebecca Hourihan · 🇺🇸 US · EN · 59 episodes

★★★★★5.0(1 ratings · Apple Podcasts)

Where this show ranks

Episodes
59
Last ep.
10 days ago
Avg length
26m
Booking Probability™
46
Stretch.
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Estimated audience
,
Audience size not yet estimated
Listen Score
25
Niche reach.
Virality (30d)
51
Steady cadence.

Pitch Analysis

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Required Pod Score
80/ 100
Premium

Established thought leaders with verified media credentials.

Guest openness
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Best topics to pitch
businessmarketing

About this podcast

The 401(k) Marketing Podcast with Rebecca Hourihan from 401(k) Marketing will help you become the go-to expert in your community. Rebecca and her team share their ideas and resources to help you professionalize your firm, demonstrate your authority, and rise above your competition! Heller Wealth Management is now part of Savant Wealth Management. Savant is a Registered Investment Advisor. This content is provided for informational and educational purposes only and should not be construed as personalized investment advice. Effective March 31, 2026, Heller Wealth Management joined Savant Wealth Management (“Savant”). A copy of Savant’s current written disclosure Brochure discussing our advisory services and fees is available at www.savantwealth.com/disclosure-brochures/

businessmarketing

About the host

Rebecca Hourihan hosts The 401(k) Marketing Podcast, a business show with 59 episodes published.

Recent episodes

Our AI reads these to draft pitches

WWhy Your Marketing Is Quietly Costing You Clients (Ep. 59)

May 18, 202618m

Things can feel steady until they slowly start slipping without warning. What if the biggest risk to your growth isn’t what you’re doing, but what you’ve stopped doing? In this episode, Rebecca Hourihan breaks down how m

Show notes

How Advisors Can Stay Relevant in a Changing World with Patrick Delaney (Ep. 58)

Mar 31, 202625m

Everything around advisors is moving fast, and Patrik Delaney has spent twenty-five years watching the industry shift under their feet. In this conversation, he and Rebecca dig into what is driving those changes, why tra

Show notes

Winning the Visibility War with Video Marketing with Laura Garfield (Ep. 57)

Mar 10, 202630m

Standing out online has never been harder. With endless content competing for attention, how do you make sure your voice is the one people remember? In this episode, Rebecca Hourihan welcomes back Laura Garfield, Founder

Show notes

Why Awareness Beats Confidence in Conversations (Ep. 56)

Jan 21, 202627m

Confidence alone won’t make you a better communicator. What if the key to connecting with others lies in understanding them first? How do you shift from speaking at people to truly engaging with them? What role doe

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How to Engage Boomers to Gen Z (Ep. 55)

Oct 27, 202516m

Some conversations hit closer to home, especially when your guest is your mom. In this refreshingly candid episode, Rebecca Hourihan sits down with her mother for a conversation that moves from garden centers and white m

Show notes

How Advisors Can Win More, Retain More, and Work Smarter with Randy Fuss (Ep. 54)

Sep 10, 202521m

Most retirement plan advisors spend their days working in their practice, reacting to client emails, putting out fires, and chasing deadlines. But what if you carved out just 2 hours a month to work on your practice inst

Show notes

How to Become a Micro-Influencer in the Retirement Space (Ep. 53)

Jul 17, 202518m

Becoming the go-to expert in your niche isn’t just for influencers; it’s for retirement plan advisors, too. In this episode of the 401(k) Marketing Podcast , Rebecca Hourihan shares how advisors can become micro-influenc

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The Silent Goldmine: How Tech, Tax Credits & Mandates Are Disrupting Small Business Retirement Plans (Ep. 52)

Jun 11, 202525m

What makes startup 401(k) plans the new frontier for retirement savings? Join Rebecca Hourihan as she sits down with Kevin Spaeth from PenChecks to explore the modern twists redefining 401(k) plans. They delve into the i

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Unlocking Retirement Policy Insights with Will Hansen (Ep. 51)

May 14, 202524m

As the retirement landscape continues to evolve, understanding how new legislation and emerging technologies impact employers and employees is more important than ever. In this episode, Rebecca chats with Will Hansen, Ex

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Transforming Retirement Savings with Auto Portability (Ep. 50)

Apr 9, 202533m

What if your 401(k) followed you from job to job as effortlessly as your favorite playlist? Join host Rebecca Hourihan as she sits down with industry experts Spencer Williams and Neal Ringquist from the Retirement Cleari

Show notes

5 Powerful Techniques to Stand Out on Social Media (Ep. 49)

Mar 12, 202511m

Join Rebecca Hourihan in this engaging episode of the 401(k) Marketing Podcast as she shares insightful strategies to elevate your 401(k) advisory practice from good to great. Explore Rebecca’s five dynamic techniques to

Show notes

The Power of AI for Retirement Planning Professionals with Spencer X. Smith (Ep. 48)

Feb 11, 202531m

Are you keeping up with the AI wave in the financial services industry? Rebecca Hourihan chats with Spencer X. Smith from AmpliPhi Digital about the transformative power of AI in the retirement plan industry. Get ready t

Show notes

Unlocking the Potential of Your 401k Business with Mike DiCenso (Ep. 47)

Jan 15, 202524m

Rebecca Hourihan sits down with Mike DiCenso, a renowned expert in institutional retirement plans, wealth management, and fintech innovation. Discover Mike’s profound insights on tackling modern challenges in the r

Show notes

5 Strategies to Boost Your Business Value with Brandon Helms (Ep.46)

Dec 13, 202432m

In this episode, we talk with Brandon Helms, MarshBerry Vice President on the five key strategies for financial advisors to build more value in their businesses. The conversation covers the importance of organic growth,

Show notes

Why Financial Wellness Programs Often Miss the Mark (Ep.45)

Nov 15, 202433m

Rebecca Hourihan speaks with Blake Allison, founder and CEO of LifeCents, on the evolving concept of financial wellness, its challenges, and how it impacts both employers and employees. He emphasizes the need for persona

Show notes

Creating Compelling Video Content with Laura Garfield (Ep. 44)

Oct 16, 202429m

Rebecca Hourihan is joined by Laura Garfield, co-founder of Idea Decanter, to discuss the evolution and significance of short-form content and video marketing, particularly for financial advisors. Laura emphasizes the im

Show notes

7 Practical Tips for Financial Advisors in 2024 (Ep.43)

Aug 14, 202422m

Rebecca Hourihan shares seven practical suggestions designed to smooth out your prospecting pipeline and drive consistent growth for your business. Rebecca discusses innovative ways to enhance communication with AI tools

Show notes

Retirement Income Solutions with Nevin Adams (Ep.42)

Jul 15, 202430m

In this episode, Rebecca is honored to welcome Nevin Adams, a legendary figure in the retirement planning industry. With a career spanning nearly five decades, Nevin has played a pivotal role in shaping the landscape of

Show notes

10 Years of Insights: Advisor Retirement Plan Marketing (Ep. 41)

Jun 19, 202429m

Rebecca Hourihan reflects on a decade of retirement plan marketing. She emphasizes the challenges of change, the evolution of marketing strategies from cold calling to leveraging social media, and the necessity of mainta

Show notes

How to Elevate Your Prospecting and Client Retention with Eric Ryles (Ep. 40)

May 15, 202430m

Did you know that approximately 10-12% of plan sponsors actively shop their plan every year? Tune in to Rebecca Hourihan’s conversation with Eric Ryles, Vice President, of Customer Solutions at ALM Media, LLC (parent com

Show notes

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Audience demographics

Age
25-54
Consumer type
Professionals & Founders

Topics covered

businessmarketing

Successful pitch examples

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Frequently asked questions

How do I pitch The 401(k) Marketing Podcast as a podcast guest?

To pitch The 401(k) Marketing Podcast, visit https://the401kmarketingpodcast.blubrry.net for contact information, then craft a tight one-paragraph hook that ties your expertise to a gap in their recent business coverage.

Who is the host of The 401(k) Marketing Podcast?

The 401(k) Marketing Podcast is hosted by Rebecca Hourihan. The show is categorised under business (marketing) and has published 59 episodes.

How many episodes does The 401(k) Marketing Podcast have?

The 401(k) Marketing Podcast has published 59 episodes.

What topics does The 401(k) Marketing Podcast cover?

The 401(k) Marketing Podcast regularly covers business, marketing. It sits in the business category, with a marketing focus.

Is it hard to get booked on The 401(k) Marketing Podcast?

The 401(k) Marketing Podcast is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.

Is The 401(k) Marketing Podcast currently accepting guest pitches?

The 401(k) Marketing Podcast hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.

How long are The 401(k) Marketing Podcast episodes?

Episodes of The 401(k) Marketing Podcast average 26 minutes. a focused format where a clear narrative arc and tight preparation matter most.

What guest credentials does The 401(k) Marketing Podcast typically look for?

Our data rates The 401(k) Marketing Podcast's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.

Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched 10 days ago.

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