business
Hosted by Rach Hirsch · business · EN · 42 episodes
The 2% Club is your inside look at the business of wellness. Hosted by Rach Hirsch, founder of Wellness Growth Ventures and co-owner of Empowered Studios, the show explores how today’s most interesting wellness brands are built.Each episode features bold conversations with founders, funders, investors, and operators. You’ll hear how brands grow, how categories shift, what consumers want, and what it actually takes to succeed in today’s wellness economy.Smart. Insightful. Warm. A little witty. Always honest.If you work in wellness, want to build in the space, or love learning what’s shap
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Contact path
Public web form
Booking probability
24%
Guest openness
Selective
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Signup to Generate a PitchThe 2% Club is your inside look at the business of wellness. Hosted by Rach Hirsch, founder of Wellness Growth Ventures and co-owner of Empowered Studios, the show explores how today’s most interesting wellness brands are built. Each episode features bold conversations with founders, funders, investors, and operators.
The 2% Club with Rach Hirsch is hosted by Rach Hirsch. The show has published 42 episodes to date.
Recent episodes include "Can You Build a Menopause Business If You've Never Experienced Menopause?" (13 October 2026, 11 minutes), "The Wellness Backlash Has Officially Begun" (22 September 2026, 7 minutes), and "The Most Important Part of Wellness No One Talks About: Money" (15 September 2026, 50 minutes).
The 2% Club with Rach Hirsch publishes roughly monthly, with episodes averaging 21 minutes across 42 episodes.
Booking probability for The 2% Club with Rach Hirsch is 24%, and the host is rated Selective on guests. The 2% Club with Rach Hirsch requires a Pod Score of 80 or higher. The 2% Club with Rach Hirsch's contact route on record: public web form.
The strongest fits for The 2% Club with Rach Hirsch are Business & Management Consulting. The 2% Club with Rach Hirsch has a business audience.
Rach Hirsch hosts The 2% Club with Rach Hirsch, a business show with 42 episodes published.
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The 2% Club with Rach Hirsch
Can you build a business for a woman whose experience you've never lived? Melissa called me with a hot take: she had just met two women building a menopause company. Neither had experienced menopause. And something...
The 2% Club with Rach Hirsch
Wellness got optimized, medicalized, measured…and maybe we’re all a little tired. Melissa Gellman Weiss is back to talk about the growing revolt against performative wellness, why SoulCycle suddenly feels good again...
The 2% Club with Rach Hirsch
We talk constantly about sleep, supplements, hormones, longevity and approximately 4,000 other ways to optimize ourselves. We talk a lot less about the thing sitting underneath almost all of it: money. Heather Loomis...
The 2% Club with Rach Hirsch
<p>You’ve tried supplements. Hormone panels. Therapy. Ice baths. Maybe even blaming yourself.But what if the problem isn’t you?In Part Two with Ariana Thacker of MoldCo, we go deep on the invisible issue quietly...
The 2% Club with Rach Hirsch
<p>The food pyramid we grew up with shaped more than our plates.<br>It shaped our metabolism, our energy, our hormones, and our long-term health.</p><p>And now? It’s been quietly rewritten.</p><p>In this episode of The...
The 2% Club with Rach Hirsch
<p>Wellness used to mean green juice, silent retreats, and being vaguely anti-everything.That era is over.In this conversation, I sit down with @imuRgency one of the sharpest voices in media and pop culture, to talk...
The 2% Club with Rach Hirsch
<p>Is Pilates… over?</p><p>In this episode of The 2% Club, we unpack the quiet (and not-so-quiet) shifts reshaping the wellness industry right now. From the saturation and softening of Pilates, to how GLP-1s are...
The 2% Club with Rach Hirsch
<p>In this quickie episode, Rach and Melissa talk about the wellness trends that mattered in 2025 and the products we’re genuinely reaching for as the holidays roll around.<br />The kind of recommendations you hear...
The 2% Club with Rach Hirsch
<p>What if healthcare actually felt good? In this episode, I sit down with Dr. Ryan Greene—founder of Monarch Clubs, the physician-led wellness movement redefining longevity and preventive medicine. We get real about...
Episode #20
<p>From LA to NYC to Miami, Sugared + Bronzed has become the go-to destination for a glow that feels effortless but scales like a serious business.In this episode of The 2% Club, I sit down with founder Courtney...
The 2% Club with Rach Hirsch
<p>It’s in your walls, your AC, your almond milk.<br>And it might be the root cause of your brain fog, bloating, breakouts—and burnout.</p><p>This week on The 2% Club Hot Takes, we’re joined by Ariana Thacker, founder...
The 2% Club with Rach Hirsch
<p>ClassPass promised freedom. But what if it fractured the very industry it claimed to elevate? In this Hot Takes episode, I break down how the rise of fitness-as-a-subscription may have accidentally hollowed out...
The 2% Club with Rach Hirsch
<p>The FDA is getting a makeover—and your favorite wellness brands might not survive it. In this Hot Takes episode, I break down RFK Jr.’s regulatory shakeup, what the GRAS loophole actually is (and why it's finally...
The 2% Club with Rach Hirsch
<p>WeightWatchers, Menopause & the Wellness Rebrand No One Asked For...Hot Takes on GLP-1s, Hormonal Health, and the Real Future of Women’s WellnessIn this Hot Takes episode, I break down WeightWatchers’ latest rebrand...
The 2% Club with Rach Hirsch
<p>When did boutique workouts become more elite than Birkin bags?</p><p>From Louis Vuitton’s golf line to Celine’s Pilates capsule to the semi-private, invite-only Alo gyms—wellness has officially entered its luxury...
The 2% Club with Rach Hirsch
<p>This week, we’re questioning the science that’s selling you skincare.</p><p>It started with an Aussie watchdog group uncovering that several “SPF 50” sunscreens… weren’t. And now we’re asking:<br>Who’s actually...
The 2% Club with Rach Hirsch
<p>Welcome to The 2% Club Hot Takes—your bonus mini episode for bold opinions and behind-the-scenes truths from the business of wellness, wealth, and women building empires.</p><p>This week:<br>Everyone wants...
The 2% Club with Rach Hirsch
<p>The votes are in—and the future of wellness is female.</p><p>In this Hot Takes episode, we reveal the winners of The 2% Club’s Top 10 Women in Wellness list, powered by Wellness Growth Ventures. No pay-to-play. No PR...
The 2% Club with Rach Hirsch
<p>Welcome to The 2% Club Hot Takes—your bonus mini dose of bold opinions and rapid-fire breakdowns on what’s happening in business, beauty, and the wellness economy.</p><p>This week: We’re building the Top 10 Women in...
Episode #25
<p>To close out Season 1, I’m doing something a little different.<br />This episode is for the DM-ers, the money-anxious, the investing-curious, and anyone who's ever felt behind.</p><p>You asked—and I’m answering:<br...
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