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THAT BUSINESS OF MEANING Podcast

Hosted by Peter Spear · business · EN · 139 episodes

~1.8k on YouTube

About this Podcast:

A weekly conversation between Peter Spear and people he finds fascinating working in and with THAT BUSINESS OF MEANING thatbusinessofmeaning.substack.com

Pitch Analysis

Required Pod Score for this show. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

35%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about THAT BUSINESS OF MEANING Podcast

Who hosts THAT BUSINESS OF MEANING Podcast?

THAT BUSINESS OF MEANING Podcast is hosted by Peter Spear. The show has published 139 episodes to date.

What has THAT BUSINESS OF MEANING Podcast covered recently?

Recent episodes include "Sem Devillart on Observation & Translation" (1 June 2026, 58 minutes), "Igor Kuvychko PhD on Bateson & AI" (25 May 2026, 60 minutes), and "Nick Bodor on Strangers & Institutions" (18 May 2026, 53 minutes).

How often does THAT BUSINESS OF MEANING Podcast publish?

THAT BUSINESS OF MEANING Podcast publishes roughly weekly, with episodes averaging 57 minutes across 139 episodes.

How hard is it to get booked on THAT BUSINESS OF MEANING Podcast?

Booking probability for THAT BUSINESS OF MEANING Podcast is 35%, and the host is rated Selective on guests. THAT BUSINESS OF MEANING Podcast requires a Pod Score of 80 or higher. THAT BUSINESS OF MEANING Podcast's contact route on record: verified email.

Who should pitch THAT BUSINESS OF MEANING Podcast?

The strongest fits for THAT BUSINESS OF MEANING Podcast are Business & Management Consulting and Photography, Polling & Other Services. THAT BUSINESS OF MEANING Podcast has a business audience and around 1,800 subscribers on YouTube.

About the host

Peter Spear hosts THAT BUSINESS OF MEANING Podcast, a business show with 139 episodes published.

Verified host email: ████████@████.comSign in to unlock →

Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • THAT BUSINESS OF MEANING Podcast

    Sem Devillart on Observation & Translation

    Jun 1, 202658 minS0

    <p>Sem Devillart is a cultural analyst at Harmony Labs in New York and co-founder of Popular Operations, her cultural trend practice. She is founding faculty at the School of Visual Arts’ MPS Branding program. She began...

  • THAT BUSINESS OF MEANING Podcast

    Igor Kuvychko PhD on Bateson & AI

    May 25, 20261 hourS0

    <p>Igor Kuvychko, PhD is a Principal Data Scientist at INFICON, where he builds ML and optimization systems for semiconductor manufacturing. He holds a PhD in Chemistry from Colorado State University, with over 2,000...

  • THAT BUSINESS OF MEANING Podcast

    Nick Bodor on Strangers & Institutions

    May 18, 202653 minS0

    <p></p><p>Nick Bodor is the founder and owner of Baker Falls, a live music venue and bar at 192 Allen Street on the Lower East Side of Manhattan. He previously created some of the East Village’s most influential...

  • THAT BUSINESS OF MEANING Podcast

    Jonathan Taee on Rhizomes & Meaning

    May 11, 202653 minS0

    <p>Dr. Jonathan Taee is a social anthropologist and the founder of Rhizome Consulting, a New York digital strategy and brand systems agency. His clients range from Fortune 500 organizations like Target to mission-driven...

  • THAT BUSINESS OF MEANING Podcast

    John Dutton on Utopia & Nowhere

    May 4, 20261h 1mS0

    <p>John B. Dutton is Head of Creative Services at the National Film Board of Canada. He was previously Chief Creative Officer and Partner at Camden, a Montreal-based international advertising agency. He writes the...

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  • THAT BUSINESS OF MEANING Podcast

    Indi Young on Listening & Cognition

    Apr 27, 20261h 9mS0

    <p>Indi Young is a researcher, author, and consultant focused on understanding how people think. She developed the mental models method and is the author of Practical Empathy, Mental Models, and Time to Listen. Her work...

  • THAT BUSINESS OF MEANING Podcast

    Annie Auerbach & Adam Chmielowski on Rifts & Futurelessness

    Apr 20, 20261h 2mS0

    <p>Annie Auerbach & Adam Chmielowski are co-founders of Starling Strategy, a cultural insight and futures consultancy now in its tenth year. They help brands step outside category conventions by mapping the cultural and...

  • THAT BUSINESS OF MEANING Podcast

    Nick Liddell on Architecture & Anthropomorphism

    Apr 13, 202650 minS0

    <p>Nick Liddell is a brand strategist, author, and founder of Baron Sauvage, an independent consultancy based in London. Previously Director of Consulting at The Clearing, he has over 25 years of experience working with...

  • THAT BUSINESS OF MEANING Podcast

    Matt Klein on Ambivalence & Mythology

    Apr 6, 202650 minS0

    <p></p><p>Matt Klein is Head of Global Foresight & Research Methods at Reddit and the creator of ZINE, a Webby Award-winning cultural intelligence newsletter with 26K+ subscribers across 150+ countries. He calls himself...

  • THAT BUSINESS OF MEANING Podcast

    Katarina Graffman on People & Meaning

    Mar 30, 202645 minS0

    <p>Katarina Graffman is a cultural anthropologist and founder of Inculture, a cultural analysis consultancy. She holds a PhD in cultural anthropology and is a researcher at Uppsala University. Her clients include IKEA...

  • THAT BUSINESS OF MEANING Podcast

    Alexi Gunner on Signals & Culture

    Mar 23, 202659 minS0

    <p>Alexi Gunner is an independent cultural researcher and strategist based in Melbourne. He is the founder of idle gaze, a consulting practice and newsletter exploring the hidden undercurrents of culture. He previously...

  • THAT BUSINESS OF MEANING Podcast

    Carissa Justice on Voice & Craft

    Mar 16, 202648 minS0

    <p>Carissa Justice is a copywriter, creative director in Atlanta. She is the founder of Nimble Creative, a brand studio focused on voice, naming, and storytelling. Her clients have included Google, Strava, Figma, and...

  • THAT BUSINESS OF MEANING Podcast

    Nazy Farkondeh on Identity & Antithesis

    Mar 9, 202657 minS0

    <p>Nazy Farkhondeh is a Brooklyn-based writer and brand strategist working freelance. She previously held positions at Reed Words, Trollbäck+Company, and VICE Media, where her work earned two Clio Awards. She has also...

  • THAT BUSINESS OF MEANING Podcast

    Lucy Neiland on Invisibility & Ethnography

    Mar 2, 202652 minS0

    <p></p><p>Lucy Neiland is a Business Anthropologist at Ipsos UK and a founding member of the Ipsos Ethnography Centre of Excellence. She previously led ethnographic research at Serco ExperienceLab and worked at...

  • THAT BUSINESS OF MEANING Podcast

    Lucy Neiland on Invisibility & Ethnography

    Mar 2, 202652 minS0

    <p>Lucy Neiland is a Business Anthropologist at Ipsos UK and a founding member of the Ipsos Ethnography Centre of Excellence. She previously led ethnographic research at Serco ExperienceLab and worked at Ethnographic...

  • THAT BUSINESS OF MEANING Podcast

    Katie Dreke on Humanity & Time

    Feb 23, 20261h 4mS0

    <p>Katie Dreke is founder of DRKE, a Portland-based strategy consultancy. At Nike (2014-2021), she relocated to Tokyo to launch the company's first membership program outside North America, led concept development for...

  • THAT BUSINESS OF MEANING Podcast

    Darrel Rhea on Judgment & Coherence

    Feb 9, 20261h 2mS0

    <p>Darrel Rhea is a design strategist and innovation leader who served as CEO of Cheskin, where he expanded its global research and innovation practice. He is coauthor of Making Meaning, a foundational book on...

  • THAT BUSINESS OF MEANING Podcast

    Sam Ford on Place & Transformation

    Feb 9, 20261 hourS0

    <p>Sam Ford is a founding partner of InnoEngine, an innovation strategy firm based in Bowling Green, Kentucky. He serves as Fractional Chief Partnership Officer for the Metals Innovation Initiative, a nonprofit...

  • THAT BUSINESS OF MEANING Podcast

    Yuliya Grinberg PhD on Human & Machine

    Feb 2, 202658 minS0

    <p>Yuliya Grinberg is a digital anthropologist and qualitative researcher with a PhD in Sociocultural Anthropology from Columbia University. She is currently Research and Insights Manager at Mastercard. Her book...

  • THAT BUSINESS OF MEANING Podcast

    Chuck Welch on Outsiders & Bridges

    Jan 26, 20261h 2mS0

    <p></p><p>Chuck Welch is the founder and chief strategy officer of Rupture Studio, a culture-led brand consultancy. He brings deep cultural insight, strategic imagination, and brand experience with Nike, PepsiCo, Dove...

Guest Appearances

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