
Episode #101
Ep. 35 How a career turnaround helped Shaun Krenz build a fitness expo empire
In this episode I sit down with Shaun Krenz, co-founder and director of the AusFitness Expo, to talk through how he ended up building the biggest fitness event in the country.Shaun started out as a personal trainer selling booths at career expos, with no real idea what an expo was. One question about whether the same thing could work for fitness set the direction for everything that followed.We get into the strategy behind bringing natural bodybuilding, powerlifting, CrossFit and calisthenics under the one roof, why the live experience still matters, and how the show has grown across different cities. Shaun also talks through the Titan Games, a new hyrox themed event launching with Titan Fitness, plus a bit on family, kids and the sports they have picked up along the way.If you work in this industry, or you are thinking about exhibiting, this one is worth your time.

