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education

Talking Insights

Hosted by Esomar · education · EN

167 episodes11 recent guestsAudience: 12~1.9k on YouTube
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About this Podcast:

Researchers work every day to understand the changing landscape around them - but what deeper insights can we find through their work that can help shape our future? Join Esomar on a journey of discovery, as we bring together guests from around the globe to explore the biggest questions of today, diving deeper into the challenges that face our society, and uncover new insights about the world around us.

Pitch Analysis

Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

35%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about Talking Insights

What is Talking Insights about?

Researchers work every day to understand the changing landscape around them - but what deeper insights can we find through their work that can help shape our future?

Who hosts Talking Insights?

Talking Insights is hosted by Esomar. The show has published 167 episodes to date.

What has Talking Insights covered recently?

Recent episodes include "Your next Big insight is already there - Esomar Awards Winner" (21 October 2026, 19 minutes), "Can AI replicate us? - Esomar Awards Winner" (21 October 2026, 18 minutes), and "The Insights behind 10x Customer Growth - Esomar Award Winner" (21 October 2026, 10 minutes).

How often does Talking Insights publish?

Talking Insights publishes roughly every two weeks, with episodes averaging 19 minutes across 167 episodes.

How hard is it to get booked on Talking Insights?

Booking probability for Talking Insights is 35%, and the host is rated Selective on guests. Talking Insights requires a Pod Score of 80 or higher. Talking Insights's contact route on record: verified email.

Who should pitch Talking Insights?

The strongest fits for Talking Insights are Photography, Polling & Other Services. Talking Insights has an education audience and around 1,900 subscribers on YouTube.

About the host

Esomar hosts Talking Insights, an education podcast with 167 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Episode #8

    Your next Big insight is already there - Esomar Awards Winner

    Oct 21, 202619 minS7

    AI can speed up insights, but it cannot replace judgment, cultural context, or the human reality behind the data. That is exactly why this award-winning team’s approach stands out: they used AI to synthesize more than...

  • Episode #7

    Can AI replicate us? - Esomar Awards Winner

    Oct 21, 202618 minS7

    What happens when you run more than 100,000 synthetic simulations to test whether AI can really model people, culture, and behaviour? Adriana Rocha from Wortya shares the award-winning research project that...

  • Episode #6

    The Insights behind 10x Customer Growth - Esomar Award Winner

    Oct 21, 202610 minS7

    Most B2B brands waste money marketing to everyone. This episode shows how one renewable energy company used research to find the real customer segments, match each one to the right channel, and turn a confusing market...

  • Episode #2

    Why Data Strategy Fails Without a Business Question - Live at the Esomar Congress 2026

    Sep 29, 202615 minS7

    What should come first: an AI strategy or a business question? Isabelle Lacarce Paumier, Global Group Head of Data and Marketing Analytics at Nestlé, makes the case for starting with the business opportunity—and...

  • Episode #3

    The Hidden Skill Gap That AI Is Creating in Research - Live at the Esomar Congress 2026

    Sep 29, 202617 minS7

    Qualitative research veteran Isabelle Landreville joins Molly Strawn-Carreno to discuss how AI is reshaping research—and why human judgment, critical thinking, and relationship-building matter more than ever. They also...

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  • Episode #1

    The AI Alliance - Where do we stand?

    Sep 24, 202610 minS7

    Everyone wants to jump to AI. But the real advantage? Getting your data, questions, and team aligned first. At the Esomar Congress in Valencia, the new AI Alliance made one thing clear: AI is not a strategy - it’s a...

  • Talking Insights

    The Future of Emotion Analytics in Market Research — Wisdom or Overhype?

    Jul 29, 202623 min

    Welcome back to Talking Insights. In this episode, we sat down with John Cohen, CEO and founder of Kindling EVA, and Saul Cohen, the company’s co-founder and Head of Product, to explore one of the most important...

  • Episode #9

    Why Younger Generations Hold the Key to Inclusive and Trustworthy Policy

    Jun 17, 202623 minS6

    The landscape of trust, technology, and human behavior is shifting faster than ever—are we prepared? Michelle Harrison, the global president of Varian Group, is a renowned expert in public opinion, behavioral science...

  • Episode #8

    The Missing Human Element in AI: Why Tech Alone Won't Save Us

    Jun 10, 202621 minS6

    <p>Most organizations are unknowingly killing the very human touch that makes AI truly valuable. </p><p>Manuel Garcia-Garcia reveals why focusing solely on accuracy and speed in AI systems is a mistake—and how empathy...

  • Episode #7

    The Continuous Insights Ecosystem That Keeps Brands Ahead of Consumer Shifts

    May 27, 202615 minS6

    <p>Unlock how AI is revolutionizing consumer insights—shifting from slow, project-based research to an always-on, real-time understanding of people's needs and contradictions. Ester Marchetti, Chief Innovation Officer...

  • Episode #6

    The Hidden Leadership Decisions That Make Brands Grow or Stagnate

    Apr 29, 202622 minS6

    <p>Most brands struggle to grow consistently, not because of market conditions—it's the leadership decisions that make or break sustained success. </p><p>Lucas Hulsebos, CEO of DVJ Insights and author of The Growth...

  • Episode #5

    The First Step Toward Trustworthy AI in Sensitive Research Environments

    Apr 23, 202620 minS6

    <p>Most organizations are missing out on invaluable human stories because they fear AI will strip away the soul of qualitative data. But what if the real breakthrough lies in how humans and AI collaborate? </p><p>James...

  • Episode #4

    From Qualitative to Quantitative: Validating Personas

    Apr 1, 202621 minS6

    <p>Most teams struggle to turn rich qualitative insights into scalable, actionable business strategies — but what if you could transform deep research into a measurable, organization-wide advantage?<br/><br/>Melissa...

  • Episode #3

    The Art of Building Superfans in Latin America’s Digital Music Era

    Feb 18, 202627 minS6

    <p>In this conversation, our host, Antonio and Ariana Arciniega (Intercept Music) discuss the transformative impact of technology on the music industry in Latin America, focusing on the evolution of artist-fan...

  • Episode #18

    The Future of Consumer Insights

    Feb 11, 202617 minS5

    <p>The conversation explores the integration of AI in research methodologies, emphasizing its potential to enhance understanding of consumer behavior and improve productivity in report writing.</p><p>Send us Fan...

  • Episode #2

    Exploring Africa in Focus: Turning Insights into Action

    Jan 29, 202615 minS6

    <p>The conversation focuses on the upcoming Esomar event in Africa, discussing its vision, the importance of community engagement, the diversity of the continent, and the role of youth and innovation in shaping the...

  • Episode #1

    Unlocking Innovation: The Edge Framework Explained

    Jan 21, 202628 minS6

    <p>In this episode of Talking Insights, we welcome <b>Sandro Kaulartz, Ajay Bangia, April Jeffries, </b>and<b> Karin O’Neill </b>to explore the EDGE Framework, a methodology that focuses on identifying high-growth...

  • Episode #15

    Unlocking Marketing Success with Movable Middles

    Jan 5, 202623 minS5

    <p>In this conversation, Vas Bakopoulos discusses his award-winning projects, the Movable Middles Growth Framework and the Brandeis Performance study. He explains the importance of targeting the 'movable middles' in...

  • Episode #13

    Cognitive Demand: The Key to Effective Ads

    Jan 5, 202616 minS5

    <p>In this conversation, Antonio and Jori van de Spijker discuss the transformative role of artificial intelligence in advertising, particularly focusing on how AI can optimize advertising engagements by understanding...

  • Episode #14

    Emotional Connections in Marketing

    Jan 5, 202616 minS5

    <p>In this insightful conversation, Ariadna Carrascal discusses her award-winning data-driven marketing strategy for Samsung, focusing on the importance of emotional connections with consumers. She shares how a...

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