Hosted by Ellen Bathgate · 🇺🇸 US · EN-GB · 27 episodes
Established thought leaders with verified media credentials.
Welcome to Talking Content , the go-to podcast for small business owners in professional services. Whether you're in property management, real estate, mortgage broking, law, conveyancing, or you're consulting to one of these industries, if you're keen to improve your content marketing strategies, you're in the right place. Hosted by Ellen Bathgate, an experienced content creator and strategist, each episode delivers relaxed, friendly, and conversational insights to help you streamline your content creation process and effectively engage your target audience. Tune in weekly for episodes packed with actionable tips on social media, content planning, and time-saving techniques. Whether you want to improve your online presence, attract new clients, or establish yourself as an industry expert, Talking Content offers the guidance and inspiration you need to succeed. Subscribe now to start transforming your content marketing approach.
Ellen Bathgate hosts Talking Content, a business show with 27 episodes published.
Content marketing doesn’t have to be complicated, but it does need to be strategic. In this episode, I chat with Kristen Porter from Zenovate Marketing (and O*NO Legal) about how she blends her background in law and mark
It's easy to overcomplicate your content marketing strategy, but in this episode Nic Fren, from Bespoke Media , shares how easy content creation can be. In this episode we cover: - The type of (easy) content Nic finds wo
Feel like you’re putting effort into your landlord newsletter and getting... crickets? You’re not the only one. So many property managers either stop sending newsletters altogether or fall into the trap of writing ones t
When you discover that your followers love seeing you out of your work uniform, you do it more, right? That's just one of the things we discussed in this episode of Talking Content, with special guest, Pat Mears from Rub
Think you don’t need a personal brand because you’re not in sales or chasing rent roll growth? Think again. If you’re a property manager, and your name can be found in a quick Google search (spoiler: it probably can), th
If you've ever worried that people are making assumptions about you from your social media, this is the episode for you. Ashleigh Goodchild is EVERYWHERE on social media, and in this episode she explains whey. In this co
Using AI tools like ChatGPT to create content can be a total game-changer… unless it starts making you sound like everyone else. In this episode, I’m calling out three common mistakes property managers are making with AI
Balancing growing a real estate agency, with being active on social media, while also raising a family is a juggle. And Jess Ross from BISE Property is a shining example of how to do it. After starting her real estate ag
You’re showing up, posting consistently, maybe even dancing on Reels - and still… crickets. If your social media engagement has suddenly dropped (or slowly fizzled out), you’re not alone... and you’re definitely not doin
Starting from scratch with zero clients, no cash flow, and a brand-new business? Yep, I’ve been there. In this episode, I’m pulling back the curtain on exactly how I used content (and zero dollars) to grow my rent roll f
We’ve had a little glow-up over here! In this quick solo episode, I’m sharing why the podcast is no longer Rent Roll Starter and what the new name - Talking Content - really means for you and your business. Whether you’r
I started my own property management career at 18 years old. And I used to think that was young. But then I met Alana Gargaro from Residential HQ Central Coast. Alana started her career in real estate at 15 years old. An
When Talisha Buttsworth first started working in her Mum's property management company, her Mum fired her! It's true, Sandy Buttsworth fired her own daughter ! But that's not where the story ends. I recently sat down wit
Last month, Di Coad got over 20 landlords referred to her from her referral partners. And she didn't prospect for ANY of them. They just came to her. But it wasn't always like this. In fact, shortly after Di bought her r
I started my own property management career at 18 years old. And I used to think that was young. But then I met Alana Gargaro from Residential HQ Central Coast. Alana started her career in real estate at 15 years old. An
Ashleigh Goodchild has 3 property managers in her team who have taken long service leave. Read that sentence again and let it sink in. Property Management is typically known to have very high staff turnover, but that's n
Sandy Lower, founder of Q State Properties, started her property management business after being a long term property investor herself. While she started out as a property management only business, she eventually realise
Their story of starting a rent roll isn't the usual story, but Rob and Christina started their property management business from scratch, after experiencing terrible service as tenants themselves. While many couples woul
When Laura Shooter, Managing Director of SJ Shooter Real Estate, joined her husband in his real estate agency, she didn't plan to become the MD. But she soon found herself stepping up into this leadership role, and growi
Naomi Baber, founder of Baber & Co Property Management Specialists, has only been growing her rent roll for a short space of time, and yet, she's built a loyal following on social media, and now she gets 40% of her landl
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Talking Content is hosted by Ellen Bathgate. The show is categorised under business (marketing) and has published 27 episodes.
Talking Content has published 27 episodes.
Talking Content regularly covers business, marketing. It sits in the business category, with a marketing focus.
Talking Content is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
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Episodes of Talking Content average 25 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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