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Sustaining Sport

Hosted by Benjamin Mole · sports · EN-ZA

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About this Podcast:

Sport is one of the great joys of the human condition for athletes and spectators alike. It can bring happiness, livelihood, physical health, and mental well-being, and it provides an education in teamwork, discipline, maturity, and humility. If that is to continue, sport must face up to serious structural challenges, both within and around it. It doesn’t simply inherit society’s problems; it can reinforce and broadcast them, or, handled differently, help to dismantle them. But what are the challenges, and what steps can be taken? Here I seek to address exactly that. Along with accomplished guests, I look at planetary boundaries, sexism, racism, sponsorship ethics, mental and physical health, social justice, and more. We’ll talk about potential remedies and how each of us can make a difference. Change starts with conversation, can build into awareness and mobilisation, and, with luck and persistence, can lead to something more like meaningful change.

Pitch Analysis

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Contact path

Verified email

Booking probability

21%

Guest openness

Selective

Verified email on file
80/100
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Questions about Sustaining Sport

What is Sustaining Sport about?

Sport is one of the great joys of the human condition for athletes and spectators alike. It can bring happiness, livelihood, physical health, and mental well-being, and it provides an education in teamwork, discipline, maturity, and humility. If that is to continue, sport must face up to serious structural challenges, both within and around it.

Who hosts Sustaining Sport?

Sustaining Sport is hosted by Benjamin Mole. The show has published 39 episodes to date.

What has Sustaining Sport covered recently?

Recent episodes include "The Case for the External Reform of FIFA - with FairSquare" (8 April 2025, 54 minutes), "Playing within the (planetary) boundaries: Cricket and Climate Change with The Next Test" (25 March 2025, 33 minutes), and "Fantasy Sports in India: Gambling or Gaming?" (26 November 2024, 34 minutes).

How often does Sustaining Sport publish?

Sustaining Sport publishes roughly every two weeks, with episodes averaging 48 minutes across 39 episodes.

How hard is it to get booked on Sustaining Sport?

Booking probability for Sustaining Sport is 21%, and the host is rated Selective on guests. Sustaining Sport requires a Pod Score of 80 or higher. Sustaining Sport's contact route on record: verified email.

Who should pitch Sustaining Sport?

The strongest fits for Sustaining Sport are Sports. Sustaining Sport has a sports audience.

About the host

Benjamin Mole hosts Sustaining Sport, a sports podcast with 39 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Episode #38

    The Case for the External Reform of FIFA - with FairSquare

    Apr 8, 202554 minS1

    <p>Nicholas McGeehan is a founding co-director of FairSquare and co-author of the damning report Substitute: The Case for External Reform of FIFA. He joins me today to unpack the long history of systemic dysfunction...

  • Episode #37

    Playing within the (planetary) boundaries: Cricket and Climate Change with The Next Test

    Mar 25, 202533 minS1

    <p>Chris Britt-Searle is a passionate volunteer with The Next Test. This UK-based nonprofit is becoming a vital hub for players, clubs, and fans committed to addressing the environmental challenges facing...

  • Episode #36

    Fantasy Sports in India: Gambling or Gaming?

    Nov 26, 202434 minS1

    <p>Alaukik Shrivastava is a legal scholar and Assistant Professor at Nirma University in Gujarat, India. He joins us here to discuss the fascinating and fast-growing industry of fantasy sports. India has a notable legal...

  • Episode #35

    Warming Up - How Climate Change is Changing Sport

    Apr 16, 20241h 1mS1

    <p>Madeleine Orr is an Assistant Professor of Sport Ecology at the University of Toronto. She is also a co-founder of the Sport Ecology group, and in early May she will be releasing a brand-new book called “Warming Up...

  • Episode #34

    Ecological imperialism through sport? The Dakar Rally and other stories

    Apr 8, 202458 minS1

    <p>Today we are speaking with Chen Chen. He is an Assistant Professor at the University of Connecticut and writes prolifically about how sport intersects with many troubling trends across the globe including...

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  • Episode #33

    Uganda's Sporting Crossroads: Navigating Fairness and Practicality in a Changing Climate

    Sep 6, 202339 minS1

    <p>Ugandan sports currently grapples with a complex network of interconnected challenges, including severe financial constraints, persistent mismanagement issues, a significant talent drain, and the undeniable impacts...

  • Episode #32

    Bad advertising – How dirty businesses are buying their social license operate through sports

    Aug 24, 202350 minS1

    <p>Advertising is supposed to be a way for businesses and entrepreneurs to show you how good their products are. But what if many of the products in adverts are actually bad? They could be bad for you or potentially bad...

  • Episode #31

    Colonial echoes in sport and the environment – time to decolonise and degrow?

    Aug 9, 202354 minS1

    <p>The convergence of sport, decoloniality, and the environment presents a labyrinth of intricate ideas, and as we delve into their interconnectedness, the complexity deepens.<br/><br/>Joining us on this informative...

  • Episode #30

    A Sponsorship Game Changer - Taking Sport Beyond High-Carbon, Gambling, and Alcohol

    Jul 13, 202345 minS1

    <p>The relationship between money and sport is complex…<br/><br/>This show has often discussed the issues that arise when the biggest carbon emitters buy or sponsor a sports club, often with the objective of improving...

  • Episode #29

    Sport is not industry: bringing sport back to sport management

    Jul 6, 202340 minS1

    <p>“Sport is not industry: bringing sport back to sport management.”<br/><br/>That is the title of a wonderful paper by Hallgeir Gammelsæter, of Molde University College in Norway. The paper argues that sport...

  • Episode #28

    “Don’t lecture us” - mobilising football fans on climate change

    Feb 21, 202350 minS1

    <p>Football fan culture is a highly coveted commodity to many businesses who look to use the spectacle of the game and the love for teams to promote the consumption of their products. But what if this culture was...

  • Episode #27

    The power of nature: why an elite canoeist turned to environmental activism - with Etienne Stott

    Feb 16, 202356 minS1

    <p>How does winning an Olympic gold medal in canoeing inform a career in environmental activism?<br/><br/>Etienne Stott, and his partner Tim Baillie, won the Men's slalom canoeing C-2 Event at the London 2012 Olympics...

  • Episode #26

    Tackling the root cause - the challenges for Sport for Development in Haiti

    Jan 19, 202352 minS1

    <p>The Republic of Haiti is arguably the unluckiest country in recent history. It sits on a fault line and is regularly barraged by hurricanes. Additionally, it still struggles for social and economic stability after...

  • Episode #25

    What is motorsport’s state of play regarding sustainability and inclusivity?

    Dec 29, 20221 hourS1

    <p>To try to answer this complicated question we have Tristan Niesslein of Niesslein Sustainability Partners on the show. We discuss (1) the contradictions facing motorsport’s efforts to reduce its environmental impact...

  • Episode #24

    Is sportswashing a systemic problem at FIFA and the IOC? – with Jules Boykoff

    Dec 5, 202254 minS1

    <p>The relationship between the leaders of nation-states and the gatekeepers of sporting mega-events is both powerful and complex. Organisations, such as FIFA and the International Olympic Committee (IOC), have revenues...

  • Nov 24, 20222 minS0

    <p>Sport is one of the great joys of the human condition for athletes and spectators alike. It can bring happiness, livelihood, physical health, and mental well-being, and provides an education in teamwork, discipline...

  • Episode #23

    The Sports Betting Series: Part 5 – How to improve gambling regulation

    Nov 17, 202254 minS1

    <p>Are regulators doing enough to safeguard people against betting companies and their aggressive customer acquisition strategies?<br/><br/>Problem gamblers account for 46% of betting company revenue while making up...

  • Episode #22

    Is the sports industry getting the best out of blockchain?

    Oct 3, 202250 minS1

    <p>While there is undoubtedly some potential for the sports industry to embrace blockchain technology, thus far it’s been marred by controversy and even criminality.</p><p>To find out how things can improve, I have been...

  • Episode #21

    Why do athletes struggle to transition into retirement?

    Sep 7, 202240 minS1

    <p>Up to 20% of all athletes experience a crisis transitioning after retiring from competitive sport, meaning they face severe mental, physical, social, or financial difficulties and are often unable to cope. If you...

  • Episode #20

    What are the social consequences of the commercialisation of football?

    Aug 18, 20221h 6mS1

    <p>Is your local club ground half empty because everyone is watching the Premier League on TV? Or perhaps you are a local Liverpool FC fan, but cannot ever get a ticket? Dr David Webber has been examining these...

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