Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online

How do I grow my business on social media? What’s the best type of content to post on Instagram, YouTube and LinkedIn? How frequently do I post on social media and how do I even know if what I’m doing is working? Welcome to "Stop The Scroll” a podcast dedicated to helping business owners, entrepreneurs and creatives thrive online. Hosted by Heidi Schmidt, a social media strategist and owner of Heidi Schmidt Creative, a social media and content marketing agency. Heidi shares all the best tips to help you show up online confidently with tips such as what really goes into a content strategy and how to stop overthinking your content. Heidi’s strategies have helped her and her clients build six-figure businesses over her 15-plus years in the marketing industry, working with brands of all sizes to accomplish their business goals online. Ready to thrive? Tune in! This podcast

Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online is a business podcast hosted by Heidi Schmidt, with 91 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Heidi Schmidt hosts Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online, a business show with 91 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

• 

  Episode #90

  Lessons in Entrepreneurship – What 6 years in business has taught me

  Apr 23, 202626 minS0

  <p>This week we’re celebrating six years in business – and two years of podcasting! </p><p>But we’re also marking a milestone in that we’re putting a pause on season one of the podcast. In this reflective episode, I’m sharing the biggest lessons entrepreneurship has taught me about marketing, leadership, authenticity, and growth. We’re having an honest conversation about what it really looks like to grow a business through changing seasons. Because entrepreneurship is not just about strategy. It is also about protecting your bandwidth, knowing your priorities, and giving yourself permission to evolve.</p><p>In this epi...

  ListenShow Notes
• 

  Episode #89

  Followers Aren’t Clients: Why Vanity Metrics Don’t Pay the Bills

  Mar 8, 202620 minS0

  <p>What if the numbers you’ve been obsessing over are the ones that matter the least?</p><p>In this episode of Stop the Scroll, I’m breaking down the truth about vanity metrics and why more followers, more likes, and more comments do not automatically mean more leads or more revenue. </p><p>We’re taking a candid look at the comparison trap that so many business owners fall into and explains why follower count is often a misleading measure of success, especially for service-based businesses. This conversation is a solid reminder that social media should be a support...

  ListenShow Notes
• 

  Episode #88

  Why Going Viral isn’t a Social Media Strategy (Fan Favorite!)

  Feb 22, 202623 minS0

  <p>Everyone wants more views, and more followers in the social media space. </p><p>So many business owners have said to me, “I want to go viral.”</p><p>Hard stop y’all. Going viral is nice, sure, but it’s not a part of a well-rounded social media strategy. </p><p>In this episode, we’re talking about the obsession with going viral on social media and why it shouldn’t be a primary goal in your social media strategy. Simply put, virality does not equal success. Instead, we’re sharing about the importance of sustainable growth, meaningful engagement, and...

  ListenShow Notes
• 

  Episode #87

  How to Keep Marketing When the World Feels Heavy (A Low-Energy Plan to Stay Consistent)

  Feb 8, 202622 minS0

  <p>If you’ve been staring at your content calendar like… “I literally cannot today,” this episode is for you.</p><p>Because sometimes the world feels heavy, routines fall apart, motivation disappears, and marketing starts to feel pointless…or impossible. In this honest, real-time conversation, I’m sharing what I’m navigating too: the pressure to keep showing up, the exhaustion of trying to separate “Business Heidi” from the rest of me, and the reminder that you don’t have to be perfectly consistent to be effective.</p><p>We’re talking about what it looks like to show up as a whole human, h...

  ListenShow Notes
• 

  Episode #86

  The 2026 Reset: Building Consistency Without Burnout

  Jan 18, 202625 minS0

  <p>Happy 2026! Heidi’s kicking off the year a little later than planned (because the end of 2025 was, in her words, a “complete and utter Schmidt show”)—but with a message every overwhelmed business owner needs to hear:</p><p>You don’t need to do more this year. You need to do what you can repeat.</p><p>In this episode, we’re breaking down the three anchors guiding our year: consistency, courage, and balance and we’re sharing how we’re simplifying our marketing (and life) while shifting her business more toward consulting/coaching and stepping into a major season of...

  ListenShow Notes

Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.