arts
Hosted by William McLeod · arts · EN-US
Welcome to 'Spotlight,' the podcast that shines a light on the incredible local businesses of the Twin Cities! In each bite-sized 15-minute episode, we dive deep into the authentic stories of the entrepreneurs, innovators, and dreamers who make our community thrive. From the bustling streets of Minneapolis to the vibrant neighborhoods of St. Paul, we bring you the unfiltered journeys, challenges, and triumphs of the people behind the businesses you love. Get ready to be inspired, entertained, and discover the true heart of the Twin Cities, one local business at a time. Tune in to 'Spotlight' and hear their stories!"
Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.
Contact path
Verified email
Booking probability
31%
Guest openness
Selective
Sign up to generate a grounded pitch for Spotlight.
Signup to Generate a PitchWelcome to 'Spotlight,' the podcast that shines a light on the incredible local businesses of the Twin Cities! In each bite-sized 15-minute episode, we dive deep into the authentic stories of the entrepreneurs, innovators, and dreamers who make our community thrive. From the bustling streets of Minneapolis to the vibrant neighborhoods of St.
Spotlight is hosted by William McLeod. The show has published 69 episodes to date.
Recent episodes include "The Power of Tantrums: Healing Through Expression" (28 January 2026, 15 minutes), "Transform Your Life with Breath Work" (28 January 2026, 21 minutes), and "From Hobby to Booked-Out Baker: The Sweet Journey of Sassyfras" (23 January 2026, 15 minutes).
Spotlight publishes roughly weekly, with episodes averaging 14 minutes across 69 episodes.
Booking probability for Spotlight is 31%, and the host is rated Selective on guests. Spotlight requires a Pod Score of 80 or higher. Spotlight's contact route on record: verified email.
The strongest fits for Spotlight are Pet, Art & Other Specialty Retail. Spotlight has an arts audience.
William McLeod hosts Spotlight, an arts podcast with 69 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #45
What if emotional release wasn’t something to suppress, but something to design for? In this episode, we explore the story behind House of Tantrums, a unique business built to give people a safe, judgment-free space to...
Episode #58
What if the way you breathe is shaping your life? In this episode, Terri Peterson introduces soul breathing, a conscious breath work practice designed to support emotional, mental, and spiritual healing. She shares her...
Episode #34
What makes a cookie truly unforgettable—freshness, flavor, or that perfect soft bite? In today’s episode, Crystal spills the secret behind what makes SassyFras cookies stand out from the store-bought competition. From...
Episode #97
Your mind isn’t working against you—it’s just been trained on the wrong thing. In this episode, Joshua Ray Peters breaks down why so many driven, self-aware people still feel stuck—and how aligning the conscious and...
Episode #99
Most people quit guitar because they’re taught what to play—not how music actually works. In this episode, Phil Olson shares how a childhood obsession with guitar turned into a teaching career that’s helped students...
Episode #98
Being online isn’t the same as being findable . In this episode, Laura Olson of Tried and True Digital Marketing breaks down why so many small businesses are “doing marketing”—but still invisible. Laura shares how small...
Episode #100
The best time to buy isn’t “when the market is perfect”—it’s when you’re prepared. In this episode, Phong Gao shares how he went from engineering to real estate—and why clarity, relationships, and action matter more...
Episode #93
Why do so many small businesses think they have a hiring problem… when they actually have an HR problem? In this episode, Nicki from People Solutions Hub breaks down what’s really behind turnover, low morale, and hiring...
Episode #96
Most people don’t struggle with confidence—they struggle with claiming their voice. In this episode, Jenn Espinosa-Goswami, founder of Weightless, shares how personal transformation turned into a mission to help others...
Episode #95
Some businesses clean houses. Others quietly change lives. In this episode, Cassie Edwardson shares how she built One Healthy Clean with a mission far bigger than spotless homes—creating healthier spaces, lighter...
Episode #94
Sometimes it takes almost losing your life to realize how you actually want to live it. In this episode, Abe Kao, owner of Clearbright Washing, shares the moments that reshaped his perspective on business, faith, and...
Episode #92
Not all growth comes from scaling—some of it comes from transformation. In this episode, Kelly Wagner, publisher of Edge Magazine, shares how community, connection, and purpose-driven experiences are reshaping both...
Episode #91
FDA compliance isn’t red tape—it’s the difference between staying in business and getting shut down. In this episode, Jessica Novak, founder of FDA Import Insights, pulls back the curtain on what really happens behind...
Episode #90
Cities don’t come back by accident—they come back by design. In this episode, Melissa Ferlaak, Director of Communications for the St. Paul Downtown Alliance, shares what it really takes to bring a downtown back to life...
Episode #89
Your job title can disappear overnight—who you are can’t. In this episode, Travis opens up about walking away from corporate life and into strategic advisory work—and the identity shift that comes with it. We talk...
Episode #87
Virality doesn’t equal value—alignment does. In this episode, Joe Ruiz Jr., owner of Social Eye Marketing, breaks down what most brands get wrong about social media growth. Joe shares his journey from the film industry...
Episode #81
AI doesn’t replace founders—it exposes them. In this episode, we unpack what really matters at the intersection of podcasting, entrepreneurship, and AI—straight from the energy of Twin Cities Startup Week. A seasoned...
Episode #78
AI isn’t coming for your job—it’s coming for how you work. In this episode, we sit down with Andy McCarthy from Innova Solutions to talk about why adaptation—not fear—is the real competitive advantage. Andy shares how...
Episode #86
The wealth gap isn’t about lack of ambition—it’s about lack of access. In this episode, Elvis Rivera shares how he’s using entrepreneurship and financial literacy to empower underserved communities and close the racial...
Episode #80
Hiring isn’t broken — it’s just overwhelmed. In this episode, Nate shares how his startup Omber is cutting through the noise of modern hiring with video-first screening and AI-assisted insights. We talk about why...
Recent guests on Spotlight. Study who booked and why before you pitch.
ICF-certified public speaking coach, award-winning trainer, Host of the Mic Drop Mindset podcast, Weightless Chronicles
former Federal Prosecutor SDNY, New York Public Library
Director of the Ascent Transition & Professional Development Program, Continuum Physical Therapy + Wellness
tribal council secretary, behavioral health social services chair, Chesterfield County Board of Supervisors
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