
Sober Curator Podcast
Gray Area Drinking, Wine Mom Culture, and Why Sober Is the New Trench Coat (with Ruby Williams + Susan Larkin of Sober & Lit)
Sober is having a moment. NA beer is outselling the real thing in some markets, Dry January is an industry, and everyone is saying "gray area drinking" like it's new slang. So we brought in two people who've been in this conversation from opposite ends: Ruby Williams spent 20 years in the wine industry. Susan Larkin spent 20 years at Yale School of Medicine. They met as This Naked Mind coaches, became meditation partners, and now host the Sober & Lit podcast, 140 episodes deep. Same landing spot, two totally different rooms. Alysse and Tamar wanted to know what the collision looked like. In this episode: RAIN (recognize, allow, investigate, nurture), and why the same practice works whether you invite God or the universe Why they renamed the show to reclaim the word "sober" How mommy wine culture normalized a bottle a night, from play-date teacups to swim-meet water bottles Reverse purse wine: the NA bottles Susan brings to parties (Oddbird, Tomorrow Cellars, Jøyus, H2o), and what happened when Tamar poured hers in a tumbler "If you go to the barber, you're gonna get a haircut," and why NA wine works for some people and not others Alysse's Mad Men martini dining room, Ruby's stacks of "rosé all day" shirts, and the dad who replaced a wine club with National Geographic The nurse at the cardiologist who said "if I miss, I owe you a drink" Normal drinkers don't justify: Tamar's one-line test CHAPTERS 00:00 Cold open: sober is having a moment 01:41 How Ruby and Susan met 03:07 RAIN: recognize, allow, investigate, nurture 05:34 God or the universe, same practice 06:40 Why they renamed it "Sober & Lit" 11:27 A word from our sponsor: Aura House 12:15 The trends that made them cringe 18:04 Mommy wine culture: play dates, teacups, swim meets 21:54 Supersize my wine: the 13-ounce pour 24:02 NA wine picks: Oddbird, Tomorrow Cellars, Jøyus, H2o 26:56 Tamar's four bottles and the placebo effect 31:44 "Keep the ritual, ditch the alcohol" 33:00 Alysse's Mad Men martini dining room 34:39 Rosé all day: Ruby's wine-industry purge 35:39 Susan's dad, the wine club, and National Geographic 40:06 Hayden Panettiere and Brad Pitt, same week 41:14 Yale, gray area drinking, and doctors who prescribe wine 43:00 The pitcher plant: don't wait for rock bottom 44:17 "I owe you a drink": the cardiologist story 46:44 Normal drinkers don't justify 48:24 Would you pass around cigarettes at church? 50:55 Backstage, and why sober is the new trench coat Nothing in this episode is medical advice. If your relationship with alcohol worries you, talk to a licensed professional. SAMHSA's National Helpline: 1-800-662-4357. Mentioned in this episode: Sober & Lit podcast (Ruby Williams + Susan Larkin) Backstage with The Sober Curator Our bonus episode on Hayden Panettiere and Brad Pitt Justin Kinney on kratom for The Sober Curator The Sober Curator Mixtape (Sober Snail Mail) SEASON 2 MERCH: shopthesobercurator.com This episode is brought to you by Aura House. Save 10% with code TSC10: https://go.shopmy.us/p-64140200 SC RESOURCES: Meet the Contributors Alcohol + Substance Use Disorder Guide Recovery Nonprofit Resource Guide LGBTQ+ Recovery Resource Guide CONNECT: thesobercurator.com | The Sober Sip newsletter | @thesobercurator on Instagram, X, TikTok, YouTube + Pinterest Love the show? Rate, review + follow. It takes 60 seconds and helps more people find us. Feedback + guest ideas: thesobercurator@gmail.com Hosted by Alysse Bryson with co-host + producer Tamar Routly. For informational and entertainment purposes only; not a substitute for professional advice. Music: TSC S2 theme "Sober Shots" created by Alysse Bryson using Suno AI, under Suno's commercial license.

