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Smart in Public

Hosted by Katie Boysen & Katie Dufficy · business · EN-US · 71 episodes

Audience: 4

About this Podcast:

CEOs trust us, the media tolerates us, and our mothers think we know Oprah. The Smart in Public podcast, hosted by Katie Boysen and Katie Dufficy, shares business, career, and life experiences through the world of two Public Relations professionals just trying to keep their sh*t together.

Pitch Analysis

Required Pod Score for this show. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

33%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about Smart in Public

What is Smart in Public about?

CEOs trust us, the media tolerates us, and our mothers think we know Oprah. The Smart in Public podcast, hosted by Katie Boysen and Katie Dufficy, shares business, career, and life experiences through the world of two Public Relations professionals just trying to keep their sh*t together.

Who hosts Smart in Public?

Smart in Public is hosted by Katie Boysen & Katie Dufficy. The show has published 71 episodes to date.

What has Smart in Public covered recently?

Recent episodes include "Draft 57: Inside the Life of a CEO Speechwriter with Felicity Barber, Thoughtful Communications" (8 October 2026, 56 minutes), "Does Ageism Exist in Comms? 78% of Women Say Yes" (13 August 2026, 49 minutes), and "The Say-Do Gap, Why Organization Culture is About Systems, Mutton Dressed as Lamb & More: Welcome to Season 4!!" (6 August 2026, 63 minutes).

How often does Smart in Public publish?

Smart in Public publishes roughly every two weeks, with episodes averaging 51 minutes across 71 episodes.

How hard is it to get booked on Smart in Public?

Booking probability for Smart in Public is 33%, and the host is rated Selective on guests. Smart in Public requires a Pod Score of 80 or higher. Smart in Public's contact route on record: verified email.

Who should pitch Smart in Public?

The strongest fits for Smart in Public are Marketing, Advertising & PR. Smart in Public has a business audience.

About the host

Katie Boysen & Katie Dufficy hosts Smart in Public, a business show with 71 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Episode #71

    Draft 57: Inside the Life of a CEO Speechwriter with Felicity Barber, Thoughtful Communications

    Oct 8, 202656 minS4

    In this episode of Smart in Public, the Katie's welcome Felicity Barber, the woman behind the speeches for leaders at Lloyd's of London, the Federal Reserve Banks of San Francisco and New York, and BlackRock. Today she...

  • Episode #69

    Does Ageism Exist in Comms? 78% of Women Say Yes

    Aug 13, 202649 minS4

    This week, the Katies get into why experienced comms pros get quietly sidelined right as they hit their peak, and what you can do about it whether you hire people or you're the one job hunting. This one started with a...

  • Episode #68

    The Say-Do Gap, Why Organization Culture is About Systems, Mutton Dressed as Lamb & More: Welcome to Season 4!!

    Aug 6, 20261h 3mS4

    In the season 4 opener for Smart in Public, The Katies unpack a recent research study from Bink on organizational culture. They get into the say-do gap and why the space between what leaders say and what they actually...

  • Episode #67

    'Two things can be true at the same time' w/ Jenny Bavinger, VP of Marketing & Communications at Sapphire Ventures

    May 26, 202649 minS3

    <p>In this episode of Smart in Public, we sit down with Jenny Bavinger, VP of Marketing Communications at Sapphire Ventures, to talk about founders, why PR is a service business that can't be easily productized, the...

  • Episode #66

    Your Avatar Will See You Now with Joe Ciarallo, Head of US Communications at Synthesia

    Apr 30, 202647 minS3

    <p>AI video is everywhere, and in this episode, The Katies welcome Joe Ciarallo, Head of US Communications at Synthesia, to pull back the curtain on what it takes to build a brand in one of the most scrutinized corners...

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  • Episode #65

    AI + Comms is a Vibe with Senka Hadzimuratovic, Head of Comms at Lovable

    Apr 1, 202654 minS3

    <p>What happens when your company moves so fast that your communications strategy is already outdated by the time you ship it?</p><p>That's the reality at Lovable — the AI-native company that's making software creation...

  • Episode #64

    Pack your career go bag with Daniel Méndez Aróstica

    Mar 26, 20261h 2mS3

    <p>If you've been quietly doom-scrolling job boards and wondering if it's just you — it's not. The communications job market is genuinely hard right now, and nobody's being fully honest about why and what to...

  • Episode #63

    What Happens When PR People Stop Complaining and Start Building

    Mar 19, 20261h 2mS3

    <p>What does it actually take to build an AI product for an industry that's still figuring out what AI means for its future?<br/><br/>Michelle Masek and Nadia Jamshidi didn't wait around for someone else to answer that...

  • Episode #62

    The Art of the Deal: PR Agency Edition w/ Highwire's Michael O'Brien & Cortney Stapleton

    Mar 6, 202646 minS3

    <p>This week, the Katies sit down with Michael O’Brien, CEO of Highwire, and Cortney Stapleton, Chief Strategy & Business Officer at Highwire (and former CEO of The Bliss Group), to unpack what really happens when PR...

  • Episode #61

    Why the Smartest Brands Are Betting on Creators with Kerry Flynn, Reporter at Axios

    Feb 25, 20261h 1mS3

    <p>In this episode of Smart in Public, The Katies sit down with Kerry Flynn, reporter at Axios, to unpack the seismic shifts reshaping media, marketing, and communications and try to understand what it all means for PR...

  • Episode #60

    Pop Culture Monday Mashup w/ Brooke Hammerling, Founder of The New New Thing

    Feb 18, 20261h 6mS3

    <p>This week, Brooke Hammerling, founder of The New New Thing, joins the Katies for a Pop Culture Monday x Smart in Public mashup episode.</p><p>Brooke has seen the PR industry from every angle -- from building...

  • Episode #59

    LinkedIn Could Never

    Feb 3, 202641 minS3

    <p>In the spirit of Season 3's unofficial theme of 'are we helping or hurting', The Katies take to Reddit to uncover some of the questions that are on our fellow comm's folks minds. Did we give some good advice...

  • Episode #58

    Why Comms People Make Great VCs with Ashley Mayer, Co-Founder & GP at Coalition

    Jan 29, 202648 minS3

    <p>What happens when one of tech's sharpest communications minds crosses over to the investment side? Ashley Mayer, co-founder and GP at Coalition, made the leap from leading comms at some of the most talked-about...

  • Episode #57

    Welcome to Season 3: Are we helping or hurting??

    Jan 20, 202654 minS3

    <p>We're back, baby. Season 3 kicks off with what we're now calling a Katie & Katie Special. We felt like the distinction was necessary considering how many guests we have coming your way, so sit back, relax, and listen...

  • Episode #56

    Season 2 wrap up - see you next year!

    Dec 23, 202510 minS2

    <p>Hello from down unda! We're on the same time zone for the first time for a year and wanted to take a quick moment to wrap up Season 2 with a gratitude bow. Thank you to everyone for tuning and chiming in -- we still...

  • Episode #55

    What to do When Everything's on Fire with Tara Goodwin, Crisis Expert and Founder of Goodwin Consulting

    Dec 17, 202558 minS2

    <p>Crisis communications expert Tara Goodwin has seen it all: executives freezing under pressure, companies making bad situations catastrophically worse, and the rare leaders who actually nail it when everything's on...

  • Episode #54

    The PR/Journalist Relationship Rehab Episode w/ Meredith Klein, Meredith & The Media

    Nov 26, 20251h 10mS2

    <p>Most PR professionals think they understand journalists—but Meredith Klein, the veteran communications strategist behind the rapidly-growing Meredith & the Media newsletter, is here to take us to school. In this...

  • Episode #53

    The National Mall

    Nov 19, 202540 minS2

    <p>Ever notice how when corporate giants go to war, they suddenly discover their deep concern for "customers" and "fairness"? </p><p>This week on Smart in Public, the Katies dissect the Disney vs. Google/YouTube TV...

  • Episode #52

    Stop Counting Impressions and Start Proving Impact with Linda Zebian, VP of Communications at Muck Rack

    Nov 13, 202546 minS2

    <p>Ever wonder why everyone in PR talks about measurement but nobody seems to have cracked it? Linda Zebian, VP of Communications at Muck Rack, just said the quiet part out loud—and it's exactly what you need to hear...

  • Episode #51

    Why Checking Your Own Boxes Beats Chasing Titles with Jess Aptman, Chief Communications Officer, Zocdoc

    Oct 30, 202548 minS2

    <p>In an industry obsessed with job-hopping, Jess Aptman​, Chief Communications Officer at Zocdoc​, has been at the company for 13 years and she's here to tell you why loyalty isn't a dirty word. In this refreshingly...

Guest Appearances

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