business
Hosted by Gloria Chou · business · EN-US
For small business owners and product founders who want to land organic PR, gift guide and podcast features, and show up in AI search—without ads or agencies. The brands getting organic media coverage now are the ones that will show up in those AI recommendations, and own AI search visibility and AEO (answer engine optimization) before it gets saturated. Shopify, Etsy, and other shopping sites are continuously being integrated with ChatGPT, and we’re making organic PR and marketing accessible to everyday small business owners, WOC and BIPOC founders, navigating this new era of AI search and SEO. Start pitching gift guide editors, TV and podcast hosts, and journalists all year round—so your products show up when customers search for what you sell. No PR experience, connections, or big budget required. Join us weekly as host Gloria Chou, the #1 small business PR coach, shares untraditional PR and A
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Contact path
Verified email
Booking probability
36%
Guest openness
Selective
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Signup to Generate a PitchFor small business owners and product founders who want to land organic PR, gift guide and podcast features, and show up in AI search, without ads or agencies. The brands getting organic media coverage now are the ones that will show up in those AI recommendations, and own AI search visibility and AEO (answer engine optimization) before it gets saturated.
Small Business PR is hosted by Gloria Chou. The show has published 262 episodes to date.
Recent episodes include "How to Get Your Products Featured in Gift Guides & the Media (Part 1)" (26 October 2026, 16 minutes), "How to Use Perplexity AI for PR: 5 Ways to Get Media & Gift Guide Features" (19 October 2026, 17 minutes), and "SEO vs AEO vs GEO: How to Get Your Products Found by Google and AI in 2026" (5 October 2026, 17 minutes).
Small Business PR publishes roughly weekly, with episodes averaging 23 minutes across 262 episodes.
Booking probability for Small Business PR is 36%, and the host is rated Selective on guests. Small Business PR requires a Pod Score of 80 or higher. Small Business PR's contact route on record: verified email.
The strongest fits for Small Business PR are Marketing, Advertising & PR. Small Business PR has a business audience.
Gloria Chou hosts Small Business PR, a business podcast with 262 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Small Business PR
Want to get your product featured in gift guides, magazines, product roundups, and “best of” lists without paying for ads or hiring a PR agency? In this episode of the Small Business PR Podcast , Gloria Chou shares 10...
Episode #260
Want to get featured in gift guides, media roundups, and online publications without paying thousands of dollars for a PR agency? In this episode of the Small Business PR Podcast , PR expert Gloria Chou shares 5...
Small Business PR
SEO Isn’t Enough: How to Get Your Small Business Found + Recommended by AI Your next customer may not find you on Instagram or even traditional Google search. They may ask ChatGPT or another AI tool what to buy—and your...
Small Business PR
What actually happens after you send a journalist a pitch? And what does it take to become the kind of source they come back to again and again? With 23+ years of experience as a TV correspondent and journalist, Amy...
Small Business PR
Want to get your product featured in a holiday gift guide, shopping roundup, or product recommendation article? In this episode, Gloria Chou sits down with shopping editor and journalist Emily Cieslak to break down what...
Episode #254
Want to get your product featured in holiday gift guides, product roundups, and online magazines — without paying for ads or hiring a PR agency? In this episode of the Small Business PR Podcast , PR expert Gloria Chou...
Small Business PR
Want to get your product featured in holiday gift guides, product roundups, and online publications? In this episode, PR coach Gloria Chou breaks down how small business owners and product-based brands can pitch...
Episode #252
How do you prepare your product-based business for Q4 before the holiday rush begins? In this episode, Gloria Chou talks with Jacqueline Snyder, founder of The Product Boss, about using slower months to audit your...
Small Business PR
Want to get your product into retail stores but don’t know how to find buyers, pitch them, or prove your brand is retail-ready? In this episode of Small Business PR , Gloria Chou sits down with Alli Ball, founder of...
Small Business PR
How much of the way you run your business is shaped by patterns you learned long before becoming an entrepreneur? In this deeply personal episode, we explore the connection between personal healing, psychedelic...
Episode #249
How do products actually get featured in magazines year-round—not just during the holidays? In this episode, Gloria sits down with Ruby McAuliffe Ford-Dunker , freelance journalist whose work has appeared in Vogue...
Episode #248
Ever wonder how products actually get featured in BuzzFeed, Bustle, MSN, and other major publications? In this episode, Gloria sits down with freelance shopping writer Yasmin Singh , whose work has appeared in BuzzFeed...
Small Business PR
What if the reason you're not getting more sales isn't your website... it's that ChatGPT doesn't know you exist? Millions of people now ask ChatGPT, Claude, Gemini, and Perplexity which products, services, and...
Episode #246
Your website traffic is dropping. Instagram reach is unpredictable. And customers are increasingly asking ChatGPT, Claude, Gemini, and Google AI what to buy instead of clicking through search results. So why isn't AI...
Small Business PR
Think your story has already been covered? That doesn't mean you've missed your chance to get featured. I recently interviewed veteran TV correspondent Amy Goodman, whose 25 years in media include work with shows like...
Episode #244
🎁 Want Your Product Featured in Holiday Gift Guides? What do shopping editors really want when they're putting together holiday gift guides? In this episode, you'll hear shopping editors from Forbes, the New York Post...
Episode #244
<p>🎁 Want Your Product Featured in Holiday Gift Guides?</p><p>What do shopping editors really want when they're putting together holiday gift guides?</p><p>In this episode, you'll hear shopping editors from <b>Forbes...
Small Business PR
In this episode, Gloria sits down with Jason Feifer , Editor-in-Chief of Entrepreneur Magazine , bestselling author of Build for Tomorrow , and host of two top podcasts, to pull back the curtain on what editors are...
Small Business PR
<p>In this episode, Gloria sits down with <b>Jason Feifer</b>, Editor-in-Chief of <b>Entrepreneur Magazine</b>, bestselling author of Build for Tomorrow, and host of two top podcasts, to pull back the curtain on what...
Episode #242
<p><b>Want to get your product featured in holiday gift guides, product roundups, and shopping articles without hiring a PR agency?</b></p><p>In this episode, Gloria sits down with shopping expert, journalist, and gift...
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