Business
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Welcome to Small Business Casual, where we focus on designing a sustainable, cozy, and thriving business tailored to your LIFE. Not the other way around! Here, small business meets your favorite pair of slippers. It's a little quirky, not too buttoned up, one less accessory, ahhh… just right. From customer service, business productivity, and content marketing to making sense-of-the-behind the scenes, chaos, I walk alongside you as we make life and business less of a roller coaster ride and more like a walk in the park (with snacks, of course!). I offer Small Business Copywriting & Content Marketing Consulting to interior designers, home trade professionals, service providers, coaches, consultants, non-profits, and entrepreneurs with a big mission! Want to be a guest on Small Business Casual? Send Emily Aborn a message on PodMatch, here: https://www.podmatch.com/member/smallbusinesscasual I do NOT accept pitches outside of PodMatch.
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Contact path
Verified email
Booking probability
49%
Guest openness
Accepting guests
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Signup to Generate a PitchWelcome to Small Business Casual, where we focus on designing a sustainable, cozy, and thriving business tailored to your LIFE. Not the other way around! Here, small business meets your favorite pair of slippers. It's a little quirky, not too buttoned up, one less accessory, ahhh… just right.
Recent episodes include "For Human Beings Having a Moment: All've it by Matt Moberg" (30 October 2026, 8 minutes), "How NOT to Grow Your Business: When Doing Everything "Right" Doesn't Work" (27 October 2026, 25 minutes), and "Balance is Boring (and that's ok)" (20 October 2026, 14 minutes).
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators publishes roughly weekly, with episodes averaging 28 minutes.
Booking probability for Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators is 49%, and the host is rated Open on guests. Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators requires a Pod Score of 80 or higher. Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators's contact route on record: verified email.
The strongest fits for Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators are Marketing, Advertising & PR and Business & Management Consulting. Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators has a business audience.
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators is a business podcast.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! My therapist read this poem to me on Wednesday afternoon. I came home and read it to my husband. I shared it with a few friends. And now, because you're probably a human being too... and you might even be...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! Even when you do all the “right” things, consistently, for over a decade… there are still no guarantees it's going to "work". In this episode, I’m sharing all the things I’ve done “right”, what actually...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! Most of us know by now that "work-life balance" is a bit of a myth (ok, a lot of a myth). But I don't think balance is something to stop working towards. I think we've just been sold the wrong version of it...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! As a copywriter, I was recently asked by a business advisor what MY "UVP" (Unique Value Proposition) is. "Well, I don't have one!" I replied. Me. A copywriter! The person who helps clients find their UVP all...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! "Stay in your lane" usually gets taught as a branding rule: don't confuse your audience about what you actually do. While it's true, it's only half the story. The other side of the coin is that staying in...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! Think your stories aren't worth telling? Think again! In this episode, my guest Sara Lohse helps us to find the stories in our ordinary lives that are hiding in plain sight. She shares how everyday moments...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! Time feels a little weird lately, doesn't it? Being alive right now feels like a tilt-a-whirl. Between adopting our rescue pup (anyone else only got two brain cells left?), juggling a house, a business, and...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! Your brand is telling a story whether you meant it to or not. The question is whether or not it's telling the right one. In this episode, I sit down with the brilliant designer behind my own timeless...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! Reinventing yourself could be the best move you ever make… In this episode, we get to hear the story of Mary Foerster, who challenges the assumption of when and how reinvention takes place. Mary speaks...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! It's tempting to think of transitions as temporaries. Dead zones. The throat-clearing before we rush in and get to "the real work". But what if the setup, the shutdown, and the in-between moments aren't the...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! In this conversation with Melissa Snow, we dive into the often unspoken realities and speed bumps of entrepreneurship, especially for women. Melissa's story reveals the nature of starting a business and the...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! "Just be relatable!" Ahhh, I love me some generic advice overly spewed on the internet, don't you? What exactly does it mean to be "relatable"? How on earth are you even supposed to do that? What if I don't...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! Once you hit the 2, 3, 6... going-on-15-year mark in business... you've come up with A LOT of ideas. So, what do you do when you're fresh out?! When the well runs dry, and things just feel a little...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! Is Consistency for the Birds? We often treat "consistency" as one of the 10 Commandments of Business. Like changing your mind or backing away is a character flaw. In this episode, I make the case that, at...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! No one wants to be the bad guy in their own story, of course… but it can go a little too far sometimes. I see it on website after website. Not villains who are posing as saints, but innocent, well-meaning...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! I've raved about PodMatch on this show more times than I can count, so when PodMatch founder, Alex Sanfilippo, said YES to being in my guest seat, suffice it to say, I was over the moon! But we didn't just...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! To put pricing on your website or not to put pricing on your website... that is the question! Turns out the answer is more interesting than a simple yes or no! In this special bonus episode, I bring in five...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! The performing to earn our worth, our rates, our friends, our place at the table, our right to take up space... here's the lesson I keep learning: All that proving doesn't get us the thing. In fact, it...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! We spend a whole lot of energy trying to make more, attract more, and sell more, but very little on learning how to actually receive what's already trying to reach us. This week, I'm talking about the...
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Text Emily! "Charge your worth." You have heard it a million times, I've heard it a milliona nd one. And, between you and me...I'm tired of it! It's that it's wrong or bad advice, but no one every takes time to stop and...
Recent guests on Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators. Study who booked and why before you pitch.
PitchCentric classifies Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators under these industries. Guests from them are the closest fit, and each links to the best podcasts in that industry.
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