
Episode #1
Time to Value with Brandee Popaden-Smith
In this episode of Signals in Higher Ed , Darin Francis sits down with Brandee Popaden-Smith, Senior Director in University College at Arizona State University, to explore a shift in how higher education thinks about student success: moving from time to completion to time to value. For Brandee, the question is no longer simply whether students eventually earn a degree, but whether they can recognize meaningful value from their education along the way. For working learners in particular, waiting years for a credential to pay off can feel increasingly disconnected from the realities of balancing work, family, finances, and school. She argues that institutions can shorten that time to value by embedding skill development, employer engagement, and real-world experiences throughout the student journey. Brandee explains how ASU's Work+Learn efforts put that philosophy into practice. Through Work+, traditional student employment can become an intentional learning experience that develops skills and prepares students for future opportunities rather than functioning solely as a paycheck. More broadly, work-integrated learning can bring employer projects, job simulations, internships, and other applied experiences directly into the curriculum so students do not have to look outside their degree program for the "real-world experience" employers expect. The conversation also examines what it takes to make these changes at scale. Drawing on lessons from the Work+ Collective and its 37 partner institutions, Brandee describes why successful transformation begins with user-centered design rather than a predetermined solution. Different institutions face different barriers, from hiring processes and access to student employment to curriculum design and organizational structure, so understanding the experiences of students, supervisors, faculty, and staff has to come first. Brandee and Darin also dig into the less visible work behind institutional change: building cross-functional coalitions, documenting what works and what doesn't, using storytelling to build support, and inviting students themselves to help define the problem. Brandee reflects on how her background in residential life taught her to see students as whole people, and how her approach has evolved from seeking a "perfect" launch to embracing prototypes, pilots, rapid learning, and iteration. Ultimately, the conversation makes the case for a higher education experience in which value is not deferred until graduation. Instead, institutions can intentionally create moments throughout a student's journey where learning translates into skills, experience, confidence, and opportunities students can use right now.

