
Is the creative and cultural sector just entertainment, or is it one of the most undervalued forces in the UK economy, our health and our communities? Wayne Willis sits down with Lisa Mallaghan, Chief Officer of HEY...


business
Hosted by Wayne Willis · business · EN
Welcome to the Shifting Views podcast with Wayne Willis. A global innovation consultant, podcaster, musician, speaker, and content creator from the UK! This is a podcast for curious professionals who want to learn, improve themselves, and have a curiosity for new ideas. This show is all about thinking differently and shifting views about business, community and society challenges. We debate, we learn, we challenge the norms, we close the binaries. Subscribe for the latest episodes. Hosted on Acast. See acast.com/privacy for more information.
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Contact path
Verified email
Booking probability
33%
Guest openness
Selective
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Signup to Generate a PitchWelcome to the Shifting Views podcast with Wayne Willis. A global innovation consultant, podcaster, musician, speaker, and content creator from the UK! This is a podcast for curious professionals who want to learn, improve themselves, and have a curiosity for new ideas. This show is all about thinking differently and shifting views about business, community and society challenges.
Shifting Views with Willis is hosted by Wayne Willis. The show has published 72 episodes to date.
Recent episodes include "Why Arts and Culture Are Worth More Than You Think | Lisa Mallaghan, Hey Creative" (27 October 2026, 60 minutes), "Building Community, Building Hull: Inside Jubilee Central." (7 July 2026, 45 minutes), and "Why Everyone Deserves a Defence with Solicitor, Shazia Ali." (22 June 2026, 53 minutes).
Shifting Views with Willis publishes roughly every two weeks, with episodes averaging 52 minutes across 72 episodes.
Booking probability for Shifting Views with Willis is 33%, and the host is rated Selective on guests. Shifting Views with Willis requires a Pod Score of 80 or higher. Shifting Views with Willis's contact route on record: verified email.
The strongest fits for Shifting Views with Willis are Business & Management Consulting. Shifting Views with Willis has a business audience.
Wayne Willis hosts Shifting Views with Willis, a business podcast with 72 episodes published.
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Is the creative and cultural sector just entertainment, or is it one of the most undervalued forces in the UK economy, our health and our communities? Wayne Willis sits down with Lisa Mallaghan, Chief Officer of HEY...

Wayne Willis talks to Dan Fryer and Chris Zanetti, the two people leading Jubilee Central, a Hull city centre building bringing together a 600-seat auditorium, a food bank, a homeless drop-in, a training college and a...

Shazia Ali has practised criminal law since 2001 and built Scarsdale Solicitors from a business plan written at her daughter’s hospital bedside. In this episode, she and Wayne explore what it really means to have a fair...

<p>You probably know someone who's dismissed live streaming as a hobby. A bedroom project. Something kids do. </p><br><p>George Pavlovs, known online simply as Pavlovs would strongly disagree. At 23, this Hull-based...

<p>You've heard businesses say they can't find the right people. But what if that's not the real problem? What if the system itself is broken, filtering out exceptional talent before a human ever sees it?</p><br><p>In...

<p>Most people still see gaming as entertainment. Something separate from business. A distraction rather than an opportunity.</p><br><p>In this episode of Shifting Views with Willis, I sit down with Tom Bunten, CEO of...

Episode #47
<p>Most businesses know they could be operating better. Fewer actually know how.</p><br><p>In this episode of Shifting Views with Willis, Juan Horta, founder of Business Consultancy, Erox, joins the pod to explore...

Episode #46
<p>Most businesses think they’re telling a strong story. In reality, they’re talking about themselves, and their customers have already switched off.</p><br><p>In this episode of Shifting Views with Willis, Wayne Willis...

<p>Most agency owners don’t have a motivation problem. They have a systems problem.</p><br><p>In this episode of Shifting Views with Willis, Wayne Willis is joined by Jesse P Gilmore, founder of Niche in Control, to...

Episode #44
<p>The HR department is often seen as the team you only hear from when something has gone wrong. But is that perception fair, and what does HR actually deal with day to day inside a business?</p><br><p>In this episode...

<p>Everyone is told they need a personal brand. Post more. Go viral. Build influence. Hustle harder.</p><br><p>But what if that advice is wrong?</p><br><p>In this episode of Shifting Views with Willis, I’m joined by...

Episode #42
<p>Chris Murphy has risen through the echelons of the advertising industry.</p><br><p>From his beginnings in Hull, UK, to working at global agencies such as Grey London and Saatchi & Saatchi, Chris now lives in Sydney...

Episode #41
<p>Wayne is joined by Kimberly Haley-Coleman, the founder and CEO of Globe Aware, to explore how immersive, community-led volunteering can transform the way we see the world. Kimberly explains why Globe Aware rejects...

<p>AI is reshaping the legal world, but what does that really mean for law firms, lawyers, and clients?</p><br><p>In this episode of Shifting Views with Willis, I'm joined by Sam Thompson, a Lawyer and Partner at...

Episode #39
<p>Chef-turned-entrepreneur Oscar Sowden went from unhappiness, burnout and 22 stone to building a thriving fitness and wellbeing business that helps others do the same.</p><br><p>In this powerful episode, Oscar shares...

Episode #38
<p>What does sustainability really look like inside an industry that keeps the world moving?</p><br><p>In this episode of Shifting Views with Willis, Wayne is joined by Tony Prescott, Managing Director of GTS Logistics...

Episode #37
<p>Business development is tough. Cold calls go unanswered, emails are ignored, and introductions rarely stick. But what if there was a better way to build influence, win opportunities, and create growth?</p><br><p>In...

Episode #36
<p>I’m joined by Jonathan Leafe, former owner of the marketing agency Strawberry and coach to over 40 agency owners. We discuss the challenges faced by agency owners and service-based businesses more broadly in today’s...

Episode #35
<p>What is solarpunk and why is it gaining momentum? Can storytelling and citizen science shape a more hopeful, sustainable future?</p><p>In this episode of Shifting Views with Willis, I’m joined by Alan Raw — former...

<p>Listeners' questions answered by Councillor Mike Ross, Leader of Hull City Council, during the recording of our recent 'Shifting Views with Willis' podcast.</p><br><p>Thank you for all of your...
Recent guests on Shifting Views with Willis. Study who booked and why before you pitch.
strategic storyteller and author of Story Building, Standpoint
Assistant Research Professor, Kansas State University
Founder and Executive Director, International Volunteer Programs Association
Director of Quality and Innovation, Circle Ten Council Boy Scouts of America
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