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Hosted by Unknown Host · General · DE-DE · 0 episodes
Die Generation 60plus verfügt über die höchste Kaufkraft Deutschlands und wird dennoch häufig missverstanden. Im Podcast "Seniorenmarketing Insights" stellt Alexander Wild aktuelle Studien, Umfragen und Verbrauchertrends aus der Feierabend.de Senioren-Community vor. Er spricht mit Experten aus Marketing, Gesundheit, Handel, Tourismus und Digitalisierung über die Wünsche, Bedürfnisse und Kaufentscheidungen älterer Menschen. Für Unternehmen, Marketer und alle, die den Silbermarkt erfolgreich erschließen wollen.
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Signup to Generate a PitchSeniorenmarketing Insights mit Alexander Wild - Trends, Studien und Meinungen der Generation 60plus is a general podcast hosted by Unknown Host, with 0 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.
Unknown Host hosts Seniorenmarketing Insights mit Alexander Wild - Trends, Studien und Meinungen der Generation 60plus, a general show with 0 episodes published.
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Episode #1
<p>Alexander Wild, Gründer von Feierabend.de, zeigt in seinen Podcasts, warum Senioren keine homogene Gruppe sind, welche Marketingfehler häufig gemacht werden und wie ältere Menschen heute digital erreicht werden können. </p><p>Mit Einblicken aus über 30 Jahren Erfahrung, aktuellen Trends eröffnet dieser Podcast eine völlig neue Perspektive auf die kaufkräftigste Generation unserer Gesellschaft. 🎙️</p>
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