Episode #56
The New (Old) Moat in the AI Era
Jul 13, 202618 min
AI is the great equalizer in terms of product, features, knowledge, and technology. So how do professional sellers differentiate themselves in a "sea of sameness".
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education
Hosted by Michael L. Nash · education · EN · 52 episodes
The Selling the Sage Way podcast is created and hosted by Michael Nash, a world-class GTM sales advisor for B2B technology companies. The intended audience is for both leadership and individual contributors across the GTM organization.
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Signup to Generate a PitchSelling the Sage Way is a education podcast hosted by Michael L. Nash, with 52 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.
Michael L. Nash hosts Selling the Sage Way, a education show with 52 episodes published.
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Episode #56
AI is the great equalizer in terms of product, features, knowledge, and technology. So how do professional sellers differentiate themselves in a "sea of sameness".
Episode #55
<p>Every year, B2B technology organizations pour millions of dollars into complex tech stacks, intent data platforms, and heavy marketing automation. Capturing modern buying signals and generating high-quality leads has become an incredibly challenging, highly expensive endeavor. Yet, a tragic and costly pattern repeats across the industry: companies celebrate a spike in hard-earned pipeline, only to watch that massive financial investment deliver a very poor ROI.</p>
Episode #54
<p>When and how you demonstrate your solution is, highly likely, the most important event in your sales campaign and most impactful in terms of winning or losing the deal. Take the time to learn the Selling the Sage Way best practices in this area.</p>
Episode #53
<p>Congrats, your buyer has indicated their desire to purchase your solution. However, you still need to negotiate the final contract to get the deal over the line. Listen to this Selling the Sage Way episode to define your negotiation vision, skills, and tactics to craft a win-win deal.</p>
Episode #51
<p>Now that you have a Sage-qualified deal in your pipeline worthy of pursuit, how do you advance it to a "yes" or "no" decision in a mutually agreed-upon timeframe?</p>
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