
What actually makes someone decide to buy your online course? It's not just the information you're teaching or how polished your webinar looks. More often, it's the trust you've built with the people you're trying to...


With 1.81 million+ downloads, Selling the Couch is an Apple Top Career podcast for current and future mental health private practitioners who think differently. Psychologist Melvin Varghese interviews successful therapists in private practice about how they built their businesses as well as top entrepreneurs, business/marketing, and social media experts.* You'll learn how therapists get referrals, grow their practices, work through fears, find their enough, and stop "trading time for income." Melvin also shares the lessons as he grows his impact + income beyond the therapy room (podcasting, YouTube, writing, online courses, masterminds, investing, etc) and the tips and tools he uses to grow STC from a single-person business to the CEO of a 6-figure business.* Featured in Psychology Today, Good Therapy, and Psych Central ****Get show notes and even more good stuff at sellingthecouch.com/stcpodcast*
Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.
Contact path
Verified email
Booking probability
36%
Guest openness
Selective
Sign up to generate a grounded pitch for Selling the Couch.
Signup to Generate a PitchWith 1.81 million+ downloads, Selling the Couch is an Apple Top Career podcast for current and future mental health private practitioners who think differently.
Recent episodes include "431: How to Sell Your Online Course with Webinars and Email Marketing" (22 October 2026, 15 minutes), "430: YouTube for Therapists: How to Grow Without Chasing the Algorithm" (15 October 2026, 9 minutes), and "428: The Marketing Advantage Therapists Don't Realize They Have" (1 October 2026, 21 minutes).
Selling the Couch publishes roughly weekly, with episodes averaging 26 minutes.
Booking probability for Selling the Couch is 36%, and the host is rated Selective on guests. Selling the Couch requires a Pod Score of 80 or higher. Selling the Couch's contact route on record: verified email.
The strongest fits for Selling the Couch are Therapists & Other Health Practitioners. Selling the Couch has a business audience.
Selling the Couch is a business podcast.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

What actually makes someone decide to buy your online course? It's not just the information you're teaching or how polished your webinar looks. More often, it's the trust you've built with the people you're trying to...

What if growing a YouTube channel as a therapist didn't require posting constantly, chasing trends, or becoming an influencer? In this episode of Selling the Couch, Mel takes you behind the scenes of Haven, our small...

Selling the Couch
Do you ever feel like you're just… bad at marketing? You don't want to become an influencer. You don't want to post every day, chase an algorithm, manufacture hot takes, or turn every part of your life into content. And...

Selling the Couch
What happens when the life you’ve been building toward suddenly has to change? In this solo episode of Selling the Couch, Mel shares a personal update about entering a new season of caregiving, and the difficult...

Selling the Couch
What if hosting a meaningful retreat didn’t require a luxury resort, a huge audience, or 50 people in the room? In this episode of Selling the Couch, Mel sits down with licensed psychologist Dr. Shawn Hondorp to talk...

Could churches and other faith communities become one of your private practice's strongest referral sources? For many therapists, networking with churches can feel intimidating—or even a little unclear. Who do you...

Selling the Couch
What if you didn’t need to post on LinkedIn every day to build real authority? For years, the dominant LinkedIn advice has been pretty consistent: post constantly, engage with bigger accounts, chase visibility, and keep...

Selling the Couch
In today's encore, I share my journey of going into private practice, in addition to keeping STC running and growing. There were three main reasons for this decision: I missed the therapy room, a clinical arm to my...

Are you a course creator who wants to get better and better at your craft? Today's encore reflects on three non-negotiable meetings that I’ve implemented with my online courses. This simple technique has played a...

Selling the Couch
If you are considering launching an online course, today’s encore is for you! I’ve learned a lot as a course creator, and I’m sharing an honest look at my biggest lessons learned and what I would tell anyone on this...

Selling the Couch
Today’s encore is about leaving psychotherapy for coaching. This transition is one that many therapist colleagues have made, and the reality is that many more are shifting from the field of therapy into coaching...

Selling the Couch
Today’s encore is at the heart of the Quiet Builder philosophy. The question is, “How do we design a business that supports our lives, not swallows it?” This becomes increasingly important as the world grows more...

Today’s encore is on what therapists often get wrong about selling their first online course, considering all the assumptions we make and the misconceptions we hold about online courses. I’m bringing full transparency...

Selling the Couch
Today’s encore is from a live coaching call talking about the many nuances of online courses. I hope this episode will be helpful to you and bring new ideas if an online course is on your radar. Our Featured...

Selling the Couch
In today's encore, we're tapping into creative thinking. How are you at thinking outside the box? This episode is perfect for everyone who has thought about creating, marketing, and selling a product. What is the...

Selling the Couch
Today's encore is on the 400th episode of Selling the Couch! It was truly surreal to think back to 2015 and the show’s humble beginnings; reaching this milestone is beyond anything I ever dreamed of 10 years ago. I...

Selling the Couch
Are therapists focusing on the wrong kind of content in the age of AI? In this episode, Mel explores one of the biggest shifts happening online right now: why Google and AI-powered search are quietly rewarding...

Selling the Couch
What happens to your private practice if you suddenly become incapacitated… or pass away? It’s a difficult question, and one most therapists never want to think about. But in this deeply practical and important...

Selling the Couch
In this deeply personal episode, Mel shares an honest update on a new chapter he’s building: one that sits at the intersection of psychology, nervous system regulation, golf, performance under pressure, and the future...

Selling the Couch
Do therapist websites still matter in the age of AI? With platforms like ChatGPT, Claude, Google AI Search, social media, and online directories changing how people search for support, many therapists are wondering: Is...
Recent guests on Selling the Couch. Study who booked and why before you pitch.
PitchCentric classifies Selling the Couch under these industries. Guests from them are the closest fit, and each links to the best podcasts in that industry.
Shows with the most semantically similar episode content. Pitch one, pitch all; producers cluster.

The Business Savvy Therapist: Marketing, Hiring & Systems to Grow and Scale Your Therapy Practice

The Therapy Business Podcast

The Profitable Therapist

Scaling Therapist Podcast: More Income, More Independence, More Impact (Not More Hours)

Your Clinical Supervisor's Couch Podcast

Clinical Boss Podcast
Is this podcast yours and you'd like to remove or correct details? Request removal or email privacy@pitchcentric.com.
Questions about the free trial? See the pricing FAQ