Second Draft (SD²) Podcast

<p>Just Published: Stop Being the Analyst and Start Being the Strategist.</p><p>Read it on Product Coalition: https://medium.com/managing-digital-products/stop-being-the-analyst-and-start-being-the-strategist-e314efc6846...

<p>This episode is an introduction to my new book, Generative Engine Optimization (GEO). I talk about this change in search and the problems the book is written to help with.</p><p>Available on Amazon...

<p>We’ve all heard that AI can save time or boost productivity, but where does the value of AI actually come from?</p><p>In this episode, I share what I’ve learned from helping teams adopt AI in their daily work. You’ll...

<p>When life and work keep shifting, it’s easy to lose your rhythm. In this episode, I share what I learned from The Book of Alchemy and how a "one thing a day" practice helped me slow down and reconnect with what...

<p>Most AI tools still wait for us to ask. You open a chat, type a question, get an answer.</p><p>But the future of AI will not live inside that chat window. It will take initiative and action.</p><p>Imagine AI systems...

<p>In this episode, I talk about The Long Game by Dorie Clark, a book that reminds me that all good things take time. We’ll look at what it means to be patient, keep your focus, and make steady progress even when...

<p>In this episode, I dig into OpenAI’s new feature, Pulse, and explore whether it will actually make life easier or end up as one more thing competing for attention. You’ll hear insights for professionals, business...

<p>Search is changing fast. In this episode I explain the differences between SEO, SEM, and the new GEO, or Generative Engine Optimization. We look at what each one does, when to use them, and why GEO is quickly...

<p>In this episode, I share how AI makes feature comparisons more powerful by adding usability, maturity, and customer sentiment, so your team can focus on what drives key decisions.</p><p>Read the Full Article...

<p>Markets are dynamic. In this episode, I share how to use AI for scenario planning. Learn how to simulate competitor reactions, design simple playbooks, and set guardrails so your team is ready when change...

<p>In this episode, I walk through how to use AI to measure what really makes competitors strong, where those strengths could be at risk, and how to uncover smaller, practical advantages you can build for yourself. If...

<p>Every strategy starts with a simple question: who are we really competing against, and how are they moving?</p><p>In this episode of our Competitive and Market Intelligence series, I talk about how to create a...

<p>In this episode of the series, I talk about how Product Market Intelligence works best when it connects with other insights functions. Listen today to see how PMI becomes even more powerful when it is part of a...

<p>In this episode, I explore how different teams inside a company use Product Market Intelligence to make better choices.</p><p>Read the Full Article...

<p>Discover the five practices that turn Product Market Intelligence into real strategy. Learn how landscape mapping, market dynamics, strategy translation, stakeholder collaboration, and engagement activities create a...