Hosted by Barry Schwartz · EN-US · 787 episodes
Established thought leaders with verified media credentials.
This podcast includes weekly search news recaps and vlogs that Barry Schwartz of the Search Engine Roundtable produces. It covers SEO, SEM, organic and paid search topics, mostly around Google but also on Microsoft Bing and other search engines.It is a quick way to catch up on the most important SEO and SEM topics of the week.
Barry Schwartz hosts Search Engine Roundtable Podcast, a technology show with 787 episodes published.
Today we covered how Google Ads is making changes to bidding for campaigns limited by budget. Google Ads is testing a new Channel Diagnostics feature for Performance Max campaigns within Channel Performance. Google Ads u
Today we covered how the fraudulent DMCA takedown requests on Google are causing a huge mess. Google Ads is testing AI-generated summaries. Google AdSense ad intent ads with AI-generated text. Google AI Mode updates reci
Today we covered how John Mueller said Google does not require meta descriptions but they can be useful. Shocking content in Google Ads are now allowed for kids. Google Ads and Merchant Center now let you upload your cus
Today we covered the Google June 2026 spam update completing late Friday. Google’s Liz Reid said it wants your content to shine in Google Search. Google is testing top stories in AI Overviews. Bruce Clay, an SEO pioneer,
This week, Google released the June 2026 spam update, Google said it was a normal spam update but it does feel like this one started a bit earlier and was a big one. Yes, we covered on Sunday what we thought was a Google
Today we covered the new Google June 2026 spam update being rolled out. The page indexing report is delayed two weeks. Google is testing autocomplete in the follow up section of AI Mode. Google explained how impressions
Today we covered Google Ads testing strongest match and strong match labels on sponsored results. Google Ads new unique search categories with clicks, conversions and impressions. Google Ads to allow some final URLs to r
Today we covered Google Search Console expanding access to the new generative AI reporting features. Google Ads clarified its AI Max for Search Campaigns reporting. Google Ads also updated travel promotion ads and bookin
Today we covered the Friday unconfirmed Google update that hit hard. Google’s John Mueller said site moves are hard and unpredictable. Google spoke at Search Central Live Milan on chunking and more. Google Ads rolled out
This week, we covered the typical and ongoing Google Search ranking volatility. UK’s CMA ordered Google to share its search ranking algorithm and enable data portability to some third-parties. Google Search rolled out it
Today we covered a change to the Google site move documentation, around domain variants. Google is testing giving credit to the merchant who created the 3D model. Google Ads measurement boost with additional data sources
Today we covered Bing releasing new AI reporting features in Bing Webmaster Tools. Google search ranking volatility is still heated. UK’s CMA tells Google to hand over its search ranking algorithm and more. Google Ads sl
Today we covered that Google updated its help documents to say LLMS.txt files don’t help or hurt your search rankings, they are simply ignored. Google said using subfolders for US site targeting doesn’t make a difference
Today we covered a lot of Google Ads news including the timeline for DSA to switch to AI Max off until 2027. Google Ads announced updates to building target optimization, promotion mode beta roll out and expands smart bi
This week, we covered the post-Google core update volatility that hit some folks hard throughout last weekend and this whole week. An updated zero click study shows Google Search is sending less and less traffic to the o
Today we covered how the big Gemini outage yesterday had no impact on Google Search. Gemini will soon work with Google Business Profiles. ChatGPT Ads manager now supports product data feed uploads for ad creation. Google
Today we covered the updated Google zero click study from Rand and friends, and how clicks from Google Search continue to decline. Apple updated the Applebot documentation for the new AI changes. Schema.org added usage s
Today we covered the new Apple announcements on Siri AI and new Apple Intelligence. Google Ads has a new campaign guidance feature with experiment power score. Google added new PMax asset testing tools. Google AI Mode sh
Today we covered Google’s new help documentation on guidance from third-party tools, service and advice and the updates to hiring an SEO. Google is rolling out Search profiles and there is analytics. We had more search v
This week, I recorded from Boston - sorry for the appearance. We covered the Google May 2026 core update rolling out. Google Search Console released to a few new AI performance reports and new AI controls. Bing Webmaster
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Search Engine Roundtable Podcast is hosted by Barry Schwartz. The show is categorised under technology and has published 787 episodes.
Search Engine Roundtable Podcast has published 787 episodes.
Search Engine Roundtable Podcast regularly covers technology. It sits in the technology category.
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