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Hosted by Joana Inch · 🇺🇸 US · EN-AU · 71 episodes
Established thought leaders with verified media credentials.
SaaS Stories is my not-so-secret quest to learn what it truly takes to succeed in the world of SaaS—and I’m inviting you along for the ride! I have the pleasure of sitting down with brilliant minds and industry trailblazers to explore their journeys, uncovering the secrets behind their growth, the gaps they spotted in the market, and what really drives them. It’s not all smooth sailing—there are challenges, unexpected turns, and moments of reflection where they share what they’d love to change about their journey. Think of it as a candid, insider’s look into the world of SaaS, with just the right amount of curiosity, empathy, and wit. Join me as I dive deep, selfishly soak up all the insights, and hopefully share a little inspiration with you along the way—one SaaS story at a time.
Joana Inch hosts SaaS Stories, a business show with 71 episodes published.
An exit sounds clean on paper. The reality is messier, more human, and way more useful. We’re joined by Brian Nolan, entrepreneur and investor, to unpack how he built Sellbrite by solving a real multichannel e-commerce p
Trust doesn’t usually die in a dramatic blow up. It dies in the small moments leaders let slide: the awkward conversation that never happens, the “brilliant” employee who gets away with bad behaviour, the silence that le
When the travel agency industry vanished overnight, Nik Froehlich saw what was coming for every industry and built a business to help them navigate it. In this episode of SaaS Stories, the President & CEO of Saritasa sha
Is your SaaS business growing but somehow still feeling stuck? You might be spending 80% of your energy on the wrong 20% of clients. In this episode of SaaS Stories, host Jo is joined by Christine Day, B2B growth strateg
Short and sweet episode on the fundamentals of Account-Based Marketing (ABM). The fastest way to waste a B2B SaaS budget is to market to the wrong accounts, then call it “pipeline”. Joana sits down with Nigel Houghton, c
Want a marketing edge that still works when algorithms shift and feeds overflow? We dive deep with publisher and ghostwriter Henry DeVries to show why story beats noise and how a single book, paired with the right stages
In this episode of SaaS Stories, Vadim Rogovskiy, Founder and CEO of EVE , shares how AI-first sales execution is reshaping B2B SaaS growth and why most teams are leaving revenue hidden inside their inboxes. We explore h
In this episode of SaaS Stories, Thomas Waites, seasoned CRO and enterprise SaaS advisor, shares how strong sales culture and revenue alignment transform teams into predictable growth engines. We explore why founder-led
Most SaaS founders chase a bigger TAM, but Arman Eshraghi, Founder and CEO of Qrvey , argues the real advantage comes from winning smaller, high-pain markets where focus and execution matter most. In this episode of SaaS
One urgent email sparked everything for Sam Spencer, CEO of Aristotle Metadata , when a European health agency requested a solution no competitor could deliver. That moment of clear product-market fit became the foundati
AI is not taking your job, but someone who knows how to use it will. In this episode of SaaS Stories, Amy Farner shares a practical playbook for how HR leaders can align people strategy with business outcomes, using data
“The volume game is over.” In this episode of SaaS Stories, Jeremy Chatelaine, Founder and CEO of QuickMail , challenges the outdated playbook of mass cold outreach and explains what actually works in today’s buyer-drive
Trust in B2B buying has reached a breaking point, and traditional sales and marketing signals are no longer enough. In this episode of SaaS Stories, Braydan Young, Co-Founder and CEO of SlashExperts , shares how buyer-le
When everyone can generate AI content instantly, how do B2B SaaS teams cut through the noise and build real market authority? In this episode of SaaS Stories, Tyler Lubben shares his concept of “weaponised intelligence,”
How do construction businesses coordinate office teams, on-site crews, and independent trades while staying profitable? In this episode of SaaS Stories, Jordan Powell, CEO of Loop Logics, shares how he built software to
How can SaaS companies measure brand impact with confidence, not guesswork? In this episode of SaaS Stories, Stephanie Clapham, Director of Research at Latana , explains how next-generation brand tracking is transforming
In this episode of SaaS Stories, Sam Zammit shares his journey from military service to co-founding Karmo , a vehicle subscription platform reshaping how Australians access cars without the long-term burden of ownership.
In this episode of SaaS Stories, Angus Stevens shares how Start Beyond has spent nearly a decade transforming workplace training through immersive virtual reality experiences that employees actually want to engage with.
How do SaaS companies scale without losing focus, burning out teams, or overcomplicating GTM execution? In this episode of SaaS Stories, Dave Boyce shares the real drivers of sustainable growth across product, sales, mar
What can SaaS founders learn from a company tracking 5 million brands in real time? In this episode of SaaS Stories, Alex Nitsenzon, CEO of Charm.io , shares how his lean team is building an e-commerce intelligence platf
Christine Day
B2B growth strategy consultant, published author, software developer, fractional CMO · Pleiadian
1 appearance on this show
Henry DeVries
1 appearance on this show
Vadim Rogovskiy
Cofounder and CEO · 3DLOOK
1 appearance on this show
Arman Eshraghi
Founder and CEO · Qrvey
1 appearance on this show
Braydan Young
Cofounder & Head of Growth · SlashExperts
1 appearance on this show
Jordan Powell
CEO · Loop Logics
1 appearance on this show
Angus Stevens
Co-Founder and CEO · Start BeyondIn
1 appearance on this show
Dave Boyce
SaaS builder, go-to-market (GTM) operator, PLG advocate, author of Freemium · Winning By Design
1 appearance on this show
Nik Froehlich
Saritasa
1 appearance on this show
Nigel Houghton
Hat Media
1 appearance on this show
Sam Spencer
Aristotle Metadata
1 appearance on this show
Jeremy Chatelaine
QuickMail
1 appearance on this show
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SaaS Stories is hosted by Joana Inch. The show is categorised under business (entrepreneurship) and has published 71 episodes.
SaaS Stories has published 71 episodes.
SaaS Stories regularly covers business, entrepreneurship, marketing. It sits in the business category, with a entrepreneurship focus.
SaaS Stories is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
SaaS Stories hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of SaaS Stories average 41 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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