business
Hosted by McFarlin Stanford · business · EN-US · 86 episodes
Are you ready to take your landscaping business to the next level? Tune in to Roots of Success, the premier landscaper's podcast that brings you the latest tips and strategies from the industry's most successful coaches. Hosted by the subject matter experts at McFarlin Stanford, each episode features candid conversations with industry professionals, landscape business owners and others who have overcome obstacles and achieved extraordinary success. Whether you're struggling with people, profits, or just day-to-day challenges, the hosts from McFarlin Stanford and our guests have real-world experience and practical advice to help you build a thriving and profitable landscape business.
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Contact path
Verified email
Booking probability
34%
Guest openness
Selective
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Signup to Generate a PitchAre you ready to take your landscaping business to the next level? Tune in to Roots of Success, the premier landscaper's podcast that brings you the latest tips and strategies from the industry's most successful coaches.
Roots of Success is hosted by McFarlin Stanford. The show has published 86 episodes to date.
Recent episodes include "Right Person, Right Seat: The McFarlin Stanford Recruiting Roundtable on Finding Talent in the Green Industry" (15 October 2026, 33 minutes), "Owner's Blind Spots: You're the Bottleneck and You Don't Know It" (1 October 2026, 16 minutes), and "The Laminated Target List and the Long Game: Commercial Sales with Melissa Blake (Part 1)" (3 September 2026, 30 minutes).
Roots of Success publishes roughly every two weeks, with episodes averaging 37 minutes across 86 episodes.
Booking probability for Roots of Success is 34%, and the host is rated Selective on guests. Roots of Success requires a Pod Score of 80 or higher. Roots of Success's contact route on record: verified email.
The strongest fits for Roots of Success are Cleaning, Pest Control & Landscaping. Roots of Success has a business audience.
McFarlin Stanford hosts Roots of Success, a business show with 86 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #85
Finding talent for the green industry is challenging . People are often not on LinkedIn, the local talent pools are shallow, the job titles mean different things at every company, and most owners are too busy to run a...
Episode #85
Control can look a lot like leadership. But it's control. In this episode of Roots of Success, McFarlin Stanford facilitator Kevin Keim tackles one of the most expensive blind spots in the landscape industry: owners who...
Episode #83
Melissa Blake , with Bates Landscaping, looks at a laminated sheet listing her dream clients , and she carries it with her every single day. In Part 1 of this conversation, host Chris Psencik and Melissa dig into what...
Episode #82
Every growing landscape company hits a wall. The owner is doing sales, operations, and admin all at once and the business starts to cap out. In this episode of Roots of Success, McFarlin Stanford Founding Principal...
Episode #81
Investing in your team and leveraging their s trengths really does pay off. In this episode of Roots of Success, Tracy Wallingford sits down with Steve and Anne Scarcella , ACE Ambassadors of the Year and co-owners of...
Episode #80
What does it look like to build a company the right way — not the fastest way? In this episode of Roots of Success, host Chris Psencik reconnects with one of his oldest friends in the industry, Kyle Cahill, founder of...
Episode #79
Forty hours. Fifty. Sixty. Somewhere along the way, "busy" became something to brag about. But what if the busyness isn't a sign of hard work or it's a sign of the wrong habits? In this episode of Roots of Success, host...
Episode #78
What separates the companies people want to work for from the ones they can't wait to leave? In this episode of Roots of Success, host Chris Psencik sits down with Ryan Malone of Malone's Landscape in Seattle...
Episode #77
Most business owners think they're great communicators until things fall apart. In this roundtable episode of Roots of Success, host Chris Psencik is joined by McFarlin Stanford coaches Kevin Keim and Tracy Wallingford...
Episode #76
How does financial clarity impact your business value ? In this episode of the Roots of Success, j oin host Jennifer Murray as she talks about financial health check-ups, banking relationships and team transparency with...
Episode #75
Get ready for a high-impact conversation on the intersection of landscaping, technology, and innovation! In this episode of Roots of Success, Kevin Keim sit s down with ACE P eer G roup standouts Sterling West of...
Episode #74
Join Chris Psencik and Mark P yrah for Part 2 of an insightful discussion on how leveraging tech, automation, and AI is driving double-digit growth, improving customer experience, and keeping landscape businesses ahead...
Episode #73
What if your organization's biggest untapped profit center was hiding in plain sight? In this episode, Chris Psencik sits down with Mark P yrah , President Elect of the Oregon Landscape Contractors Association, to...
Episode #72
Ready to move beyond gut feelings and bank account balances? In this episode, Noe Loarca gets real about the challenges of managing a landscape business without adequate financial data and how participation in ACE peer...
Episode #71
On this episode of Roots of Success, Chris Psen c ik digs into t he changing landscape of insurance for green industry businesses with special guests Chase Campbell and Cal Fallaize from Sage Insurance and Risk...
Episode #70
Financials don't have to be intimidating and in this episode of Roots of Success, you'll learn why! Join hosts Jason New, Chris Psencik, and Jim Cali as talk with fellow ACE facilitator Jennifer Murray, a former banker...
Episode #69
Step behind the scenes with McFarlin Stanford as Jim Cali, Jason New, and newly-appointed CEO Scott Wallingford share the story of a pivotal leadership transition. Discover how long-standing friendships, trust, and a...
Episode #68
On this episode of Roots of Success, Chris Psencik welcomes Lex Mason from Weathermatic for a candid conversation on the systems, strategies, and tech elevating the landscape industry. Discover the secret to hitting the...
Episode #67
If you 've ever considered add ing robot mowers and battery powered equipment to your operation s tune in to this episode of Roots of Success, as host Kevin Keim from McFarlin Stanford sits down with Bob Carey of K ress...
Episode #66
Budgeting doesn't have to be a mystery—or a misery ! On this episode of Roots of Success, host Kevin Keim sits down with Liz Helton and Steve Alley from McFarl in Stanford to walk through how budgeting can transform...
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