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Welcome to Rich Work, the podcast for established women entrepreneurs who know they should be charging more, but haven't cracked the code on premium positioning yet. I'm Rachel Pearson, a Global Brand & Business Strategist who spent 15 years building luxury brands like De Beers and launching an airline during a pandemic. Now I help women scale to consistent 5 and multi-6 figure months without the constant proving or over-delivering. Every week, I break down how luxury brands create desire (think: Chanel, Hermès) and how to apply those principles to your business. You'll get premium positioning strategy, high-ticket business moves, and the identity shifts that actually let you hold the wealth you're building. This is for women ready to attract clients who pay in full, build the life (the retreats, the calm mornings, the legacy work), and stop following someone else's playbook. If you're done playing small, you're in the right place. Connect with me on Instagram @rachelpearson.co. Ready to rewrite the rules?
Unknown Host hosts Rich Work: Attract Premium Clients And Build Wealth Through Premium Positioning.
I stopped using the phrase "high ticket" for nearly a year, even though it was the work that built my reputation. Not because I'd moved on from it, but because I'd quietly outgrown the business I'd built around it. The c
Show notesYou are sitting on the one thing that makes you irreplaceable, and you are hiding it on purpose. In today's episode I am unpacking why your differentiation business strategy is not failing because you do not know your ed
Show notesMost people think high ticket sales come down to the perfect framework, the right script, or a slick pitch. They don't. I recently invested multi 5 figures with someone after spending 3 hours in a room with them, and the
Show notesYou've evolved but your positioning hasn't. Your work has deepened, your clients are getting results that didn't even exist a year ago, but you're still leading with the safe stuff. The easy testimonials. The results tha
Show notesYou keep tightening your standards but the wrong clients are still getting through. What if the problem was never your boundaries? Premium clients don't show up because you had a tighter screening process or a longer lis
Show notesSome people think building a strong wealth mindset means buying expensive lobsters and hoping the universe picks up the tab. This is the episode I wish existed when I was 22, broke, and had just come home to find my boyf
Show notesSelling on Instagram is not a reach problem. Your warmest followers are already watching your stories every single day and still not buying. So what is actually going on? In today's episode I am getting into how to use I
Show notesBuilding an authentic brand doesn't require you to share everything. I've worked with billionaires, celebrities, and people whose names you'd recognise, and the ones who built the most respected, enduring reputations wer
Show notesYour brand story is not the problem. The way you have been told to tell it is. Most storytelling in business advice is built around relatability, share your life, be vulnerable, let people in, and eventually they will bu
Show notesIf your version of how to use AI in business is asking it to write your Instagram captions, we need to talk. You are sitting on client data right now that could completely change how you position your offers, attract pre
Show notesYou've named your ideal client. You've built the ideal client profile. You know her demographics, her morning routine. Yet somehow, you're still ending up with clients who achieve fine results but not remarkable ones. Th
Show notesYour wealth mindset doesn't show up when you hit bigger numbers. I know because I've watched clients make 50K months and feel exactly the same as they did at 5K. Same pressure. Same reactivity. Same internal script of "h
Show notesThe event boom is real. Retreats, VIP days, and multi-day immersions are everywhere. But here's what everyone is missing... Premium clients aren't actually buying the event. They're buying what the event represents: acce
Show notesWelcome to Rich Work! The podcast where we talk premium positioning, high ticket strategy, and the identity shifts required to scale with intention. I'm your host Rachel Pearson, and I'm so thrilled you're here for the v
Show notesYou've probably heard the term "trust recession" by now. It seems everyone is talking about it this year. However, I don't see that as the main challenge in 2026. What is actually happening is an innovation recession, an
Show notesYou're scaling your business, raising your prices, and removing every obstacle to make things easier for premium clients. Then sales slow down. People take longer to decide. They buy but don't fully engage. What if the p
Show notesWelcome to Rich Work, the podcast for established women entrepreneurs who know they should be charging more, but haven't cracked the code on premium positioning yet. I'm Rachel Pearson, a Global Brand & Business Strategi
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Rich Work: Attract Premium Clients And Build Wealth Through Premium Positioning is hosted by Unknown Host. The show is categorised under Business (entrepreneurship) and has published 0 episodes.
Rich Work: Attract Premium Clients And Build Wealth Through Premium Positioning regularly covers Business, Entrepreneurship, Marketing. It sits in the Business category, with a entrepreneurship focus.
Rich Work: Attract Premium Clients And Build Wealth Through Premium Positioning is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Rich Work: Attract Premium Clients And Build Wealth Through Premium Positioning hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Rich Work: Attract Premium Clients And Build Wealth Through Premium Positioning average 22 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Rich Work: Attract Premium Clients And Build Wealth Through Premium Positioning's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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