Hosted by Unknown Host · 🇺🇸 US · EN · 177 episodes
Established thought leaders with verified media credentials.
Rethinking Podcasting is the podcast for service-based experts who want their podcast to play a more meaningful role in their business. Most podcast advice focuses on growth: more downloads, more listeners, more promotion. But what if your audience size isn’t the problem? If your podcast isn’t generating enquiries, supporting sales, or helping the right people decide to work with you, more listeners won’t necessarily change the outcome. Hosted by Rosemarie Callender, podcast business strategist and founder of Evergreen Podcast Strategy, this show challenges conventional podcast advice and explores how podcasts influence the decisions people make before they ever enquire, apply, or buy. Because the podcasts that drive the strongest business results aren’t necessarily the ones with the biggest audiences—they’re the ones designed to help the right people make the right decisions. In each episode, we’ll rethink what actually makes a podcast work, including: • why listeners aren’t taking action after listening • how your podcast shapes buying decisions long before someone reaches out • what creates trust, momentum, and movement towards your offers • how to structure episodes that lead somewhere instead of ending at awareness • how to connect your content, offers, and audience journey more strategically • and how to turn your podcast into a valuable business asset, not just another content task If your podcast isn’t creating the impact you expected it would, you’re in the right place. Because podcast success isn’t measured by how many people listen. It’s measured by the decisions listeners make because they listened. —- Ready to understand what your podcast is really doing inside your business? Visit evergreenpodcaststrategy.co.uk to learn more. 🚨This podcast does not accept guest pitches.
Unknown Host hosts Rethinking Podcasting | Podcast Strategy, Business Growth & Listener Psychology for Coaches, Consultants and Experts, a business show with 177 episodes published.
Ever wondered why your podcast gets lovely feedback but doesn’t seem to be leading to more conversations or more of the right people reaching out? In this episode, I’m exploring what I believe is one of the biggest misun
Most coaches and experts never intentionally decide what role their podcast is supposed to play inside their business. They start podcasting to connect deeper with their audience, build authority in their industry and cr
Your content's solid. People are listening. They’re telling you it’s “really good.” But it’s not leading to anything. No enquiries. No clients. No clear impact on your business' growth. That’s the part that doesn’t make
Will more listeners actually change the outcome your podcast is creating? If your podcast isn’t leading to enquiries, clients, or sales, more people listening isn’t the solution - it just scales the experience people are
Your podcast might be working but is it moving anyone to take the next step? You’re showing up consistently. Your content resonates. People love it. But when someone signs up to work with you, your podcast barely enters
After nearly 1.5 years away, I’m back. and the way I think about podcasting for business growth has completely shifted. For years, I’ve helped coaches, consultants and service providers launch and design podcasts that he
What if your biggest challenges could lead you to build an inspiring online community? In this episode, I sit down with my client Deb Podgolar, better known as Mocktail Mom and host of the Thriving Without Alcohol podcas
Welcome back to another episode of "You Ask, I Answer," the segment of the show dedicated to your most pressing podcast questions so you can master podcast growth strategy and turn listeners into loyal clients. Today's q
Does it feel like no matter how much effort you put into marketing your podcast, you're still talking to the same 10 people? In today's episode, we're diving into 3 podcast marketing strategies you should ditch in 2025.
Think podcasting has to eat up your entire week? Think again! In this episode, systems strategist Sam Whisnant reveals her proven approach to podcast time management - showing you how she runs her own podcast in just 1-2
What if you could release a new podcast episode and never have to promote it on social media…like ever? Sounds like a dream right? Well, not too long ago, I thought the same thing. Back then, I was caught up in the hamst
Ever wondered if releasing multiple episodes per week can truly boost your podcast audience growth? You're not alone! Welcome to You Ask, I Answer - a brand-new segment where I tackle your biggest podcast growth question
If you've ever thought, what on earth should I talk about or wondered if your episodes are really helping build trust and turn listeners into clients - this episode is exactly what you need. I'm sharing five episode idea
You know your podcast content is solid. Your listeners are tuning in and telling you how much they love what you're sharing. But when it comes to turning those listens into actual sales or clients, you might be thinking,
Is your podcast doing more than just attracting listeners? Imagine turning every episode into a powerful client acquisition engine that fuels your business growth and builds real, lasting relationships with your audience
Are you a solopreneur struggling to juggle your podcasting schedule on top of everything else? If so, this episode is a must-listen! I've invited serial entrepreneur and business coach Chrissy Sperduto to share her time-
Today, we're diving into an easy way to get more listeners by using words and phrases they're actually searching for - yep, we're talking podcast SEO! Now I know your eyes just glazed over, reading that word - SEO - but
The most overlooked part of episode planning is the title. As solopreneurs, we focus a lot of time on what we want to say and not enough on making sure our ideal client can find it. But here's the thing - a small change
If you’re a business owner who wants to grow her business through podcasting, you've probably heard it before: "just stay consistent and success will follow." And don't get me wrong - consistency is important. But here’s
In today's episode, I'm addressing one of the biggest roadblocks for business owners: the belief that there are just too many podcasts out there. And I totally get it - when it feels like everyone and their momma is star
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Rethinking Podcasting | Podcast Strategy, Business Growth & Listener Psychology for Coaches, Consultants and Experts is hosted by Unknown Host. The show is categorised under Business (marketing) and has published 177 episodes.
Rethinking Podcasting | Podcast Strategy, Business Growth & Listener Psychology for Coaches, Consultants and Experts has published 177 episodes.
Rethinking Podcasting | Podcast Strategy, Business Growth & Listener Psychology for Coaches, Consultants and Experts regularly covers Business, Entrepreneurship, Marketing. It sits in the Business category, with a marketing focus.
Rethinking Podcasting | Podcast Strategy, Business Growth & Listener Psychology for Coaches, Consultants and Experts is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Rethinking Podcasting | Podcast Strategy, Business Growth & Listener Psychology for Coaches, Consultants and Experts hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Rethinking Podcasting | Podcast Strategy, Business Growth & Listener Psychology for Coaches, Consultants and Experts average 19 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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