Hosted by Brandon Viveiros · 🇺🇸 US · EN-US · 22 episodes
Established thought leaders with verified media credentials.
Retail Media Vibes is your marketing lens on the world of shopping, commerce, and culture. Each episode brings fresh conversations with industry insiders who break down the stories driving how brands reach shoppers and how shoppers connect with brands. From big retail moments to the latest shifts in digital media, it’s your front-row seat to the strategies shaping the future of commerce. We keep it smart, energetic, and actionable, mixing sharp analysis with good vibes so you walk away informed and inspired. Whether you’re a retail pro, a marketer looking for an edge, or simply curious about where the industry is headed, this podcast is made for you. Join the vibe and stay ahead in retail media.
Brandon Viveiros hosts Retail Media Vibes, a business show with 22 episodes published.
Treating the club channel like a standard big-box retailer is an expensive mistake that drains marketing budgets. Brands routinely dump capital into oversized packaging and assume the job is done, completely ignoring how
The retail media landscape is shifting at a breakneck pace, leaving many brands chasing every shiny algorithmic object while ignoring the actual infrastructure underneath. Speed is often mistaken for progress, but moving
Downtime is a profit leak and playing by the old rules of retail is a guaranteed way to get buried by legacy corporations. Navigating the modern marketplace requires a distinct level of agility, especially when smaller c
Wes participated in this conversation in a personal capacity. All views are his own. The retail media industry is moving at a breakneck pace, but while the technology scales, the talent pipeline is hitting a massive bott
AI is raising the bar for everyone entering the workforce, and it’s also creating a lot of noise about what matters most. We recorded this conversation live from Heroes Coffee in Rogers, Arkansas to get grounded in the r
Ads on a smart fridge sound like a punchline until you realize it’s already happening. We sit down live in Rogers, Arkansas, flip the script, and let Lindsey Hamm interview BV about where retail media, marketing, and AI
The “easy” part of e-commerce ended years ago. Now brands are expected to deliver perfect product content, navigate an increasingly crowded digital shelf, and prove performance across retail media while the rules keep ch
Retail media is moving so fast that it’s easy to lose the plot, so I stitched together the strongest moments from recent conversations with Emma Curry, Aaron Campbell, Lindsay Hamm, Sarah Gillmer, and Toby Willse. The th
What if smarter shopping isn’t about zero friction, but the right friction? We sit down with Amanda Danish-Wineland, SVP of Strategic Planning at Mars United, to unpack how AI and shopper psychology can actually make com
Leadership isn’t a title; it’s a set of choices you make when the ground won’t stop moving. That’s the through line of our conversation with Jessica Hendrix, former CEO of Saatchi & Saatchi X and a leader who’s navigated
The most expensive mistake in retail media isn’t bad targeting, it’s planning in silos. We sit down with media leader Toby Willse to map how the field evolved from banner buys to agentic commerce, why teams still talk pa
The year retail media stopped living on the product page and started shaping the whole journey came with growing pains, and big wins. We dig into what really changed in 2025: retail media going full-funnel with connected
Nostalgia doesn’t just sell; it sticks. We sat down with Sarah Gillmer to explore how memory, family ritual, and pop culture can turn everyday products into emotional anchors, and why that approach still beats a thousand
Live shopping is booming, just not equally everywhere. We tackle why China’s live commerce machine towers over the U.S. and what has to change for 2025: cultural expectations, seamless payments, and the invisible tech th
Attention is scarce, noise is cheap, and shoppers are rewriting the rules. We sit down with brand and growth strategist Erin Campbell to map the new terrain: how to reach people who spend 13 hours a day with media yet cr
What happens when brand safety and speed meet the messy magic of real human influence? We bring on influencer marketer Emma Curry to explore where AI-driven creators can help, where they can harm, and how transparency ke
Missed the first five episodes? We stitched the best insights into one high-energy tour through what’s actually moving shoppers and budgets right now. From Halloween arriving in July to AI that can buy for you, we dig in
A grocery disruptor is surging, hype is reshaping demand, and AI might quietly become your favorite holiday shopper. We sit down with Claire Reed to unpack Aldi’s value-first playbook, from lean operations and private la
Attention has moved where play lives, and that’s exactly where we go today. We sit down with Joel Ponce, CEO and co-founder of Hashku, to break down how gaming, retail media, and commerce now overlap in ways that actuall
Ever wish retail media dashboards told the real story? We pull back the curtain on how to measure what actually matters, not just what’s easy to count. Brandon welcomes Cassie Murray to unpack the messy truth about ROAS,
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Retail Media Vibes is hosted by Brandon Viveiros. The show is categorised under business (marketing) and has published 22 episodes.
Retail Media Vibes has published 22 episodes.
Retail Media Vibes regularly covers business, marketing. It sits in the business category, with a marketing focus.
Retail Media Vibes is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Retail Media Vibes hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Retail Media Vibes average 56 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Retail Media Vibes's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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