Reps to Revenue

<p>In this inaugural episode of the ‘Reps to Revenue Podcast,’ host Rick Prince chats with Arlen Guerrero, the Director of Education at Equinox Fitness. </p><p>Rick and Arlen chat about a multitude of topics related to how health club-based fitness professionals can market themselves effectively. </p><p>Below are the specific areas that Rick and Arlen discuss during this episode: </p><p>1.     Could you tell our listeners a bit more about you?</p><p>2.     Often, personal training marketing is discussed in relation to independent trainers. However, being effective at marketing in-club is just as important. Could you elaborate on why in-clu...