Episode #36
What Every New Personal Trainer Gets Wrong About Money
Jay Johnston is 22, a qualified accountant with KPMG and Grant Thornton placements behind him, a coach with a photo shoot and a marathon on his CV, and now The Fitness Accountant, working only with personal trainers, online coaches and gym owners across the UK and Ireland. Callum sits down with him to find out how those two careers came out of one gym photo shoot that ended his football, and what he actually sees when personal trainers hand him their books. The second half is the money. The first three financial things to do the day you start a personal training business, why cash-in-hand coaching bites the moment you apply for a mortgage, sole trader versus limited company and the profit level where the answer changes, whether VAT registration is a badge of honour or a tax on your prices, what you can genuinely put through the business (branded uniform, gym kit, the business share of your phone, and the truth about company cars), why turnover is not profit, and the line between tax efficiency and tax avoidance that HMRC eventually finds. Plus the one legal tax move most personal trainers miss, and what a trainer on £30k a year changes to build a £100k fitness business. ――― Take the 60-second quiz: https://ptlaunchlab.co.uk/quiz Browse our courses: https://ptlaunchlab.co.uk/courses Book a call: https://ptlaunchlab.co.uk/book-call Online Personal Training Course: https://ptlaunchlab.co.uk/online-personal-training-course Enrol now: https://ptlaunchlab.co.uk/enrol #PersonalTrainer #PersonalTrainerCourse #FitnessCareer #PTLaunchLab
