Productive Disruption

Productive Disruption is a podcast presented by Rhodes Branding, spotlighting bold and innovative ideas to reshape K-12 education.

Productive Disruption is a education podcast hosted by Rhodes Branding, with 34 episodes on record and a Required Pod Score of 80.

Rhodes Branding hosts Productive Disruption, a education show with 34 episodes published.

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  Productive Disruption

  The USA Needs Career and Technical Education (CTE)

  Sep 24, 202623 min

  In the latest episode of Productive Disruption, Dusty Moore, CEO of iCEV, talks about coming up through four years of ag sciences and FFA — and how the public speaking and communication skills he built there are still what he leans on most in his career today. He and Dan break down why CTE isn't the fallback path people assume it is, and why the research backs that up: students in CTE programs tend to perform better, not worse.

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  Productive Disruption

  Why School Districts Are Losing Students and What They Can Do About It

  Jun 25, 202610 min

  Most districts know they're losing students. Very few know to whom. Almost none know why. In this episode, Rhodes Branding President Dan Wyar breaks down the four-part diagnostic Rhodes uses when a district comes to us with an enrollment problem including the one question most leaders never think to ask.

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  Productive Disruption

  Questions That Reveal Your School's Brand Problem

  Jun 8, 202611 min

  In this episode, Rhodes Branding President Dan Wyar walks through the exact questions we use before beginning any brand or campaign work and what the answers reveal. Every engagement at Rhodes Branding begins with a series of conversations we call Brand Insight Meetings. The questions we ask in those meetings determine everything that follows.

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  Productive Disruption

  Honoring Work: Why Every Career Pathway Deserves Respect

  Oct 14, 202525 min

  In this episode, Rhodes Branding President Dan Wyar sits down with Co-Founder Thomas Rhodes to revisit Thomas’s op-ed Honoring Work — a heartfelt call to restore respect and dignity to every kind of job. Together, they explore how our culture’s relationship with work has shifted, why certain career paths remain undervalued, and what it means for schools preparing the next generation of workers. From family lessons about gratitude to today’s workforce challenges, this conversation connects the past and present in a powerful way. Whether you’re an educator, employer, or parent, you’ll walk away with a renewed appreciation for the importance of honoring all forms of work — and actionable ideas for helping students see every career as worthy of pride and purpose. Presented by Rhodes Branding, where we help schools and organizations tell their story and drive the future of education forward.

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  Productive Disruption

  Summer Isn’t the Off-Season: What Schools Miss About Enrollment Journeys

  Sep 2, 202517 min

  Many schools treat summer like the off-season. Parents don’t. In this conversation, Dan Wyar (President of Rhodes Branding) and Ginny Kowalski (VP of Operations) share two very different enrollment journeys Ginny experienced as a parent this past summer. One school went quiet after enrollment. The other stayed connected with intentional touchpoints that built trust and confidence. The lessons are clear: summer is a critical stage of the enrollment journey. Every message, or every silence, shapes how families feel about your school. In this episode, we cover: Why silence creates friction for parents How consistent, intentional communication builds trust What K-12 schools can learn from higher ed’s “yield phase” Practical ways to engage families between enrollment and the first day of school If you’re a district or school leader looking to improve enrollment and parent satisfaction, this conversation will help you see summer in a new light.

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