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Hosted by Product Marketing Alliance · 🇺🇸 US · EN · 65 episodes
Established thought leaders with verified media credentials.
Your very own biweekly dose of all things product marketing. Whether you want a glimpse into the life of other PMMs or you’re after a deep dive into something specific, this is the only place you need to be.
Product Marketing Alliance hosts Product Marketing Life, a business show with 65 episodes published.
Only 15% of organisations have effective AI governance, and product marketing is feeling that gap. Tom Crist, Principal at Fluvio, has spent his career building product marketing functions across industries, and he think
What happens when you’re hired as the first product marketer in a 30‑year‑old, engineering-led company? In this episode, Wendy Werblin, Director of Product Management, Product Marketing, and Strategy at ScriptPro, breaks
Most product marketers learn their craft in SaaS, where data is everywhere. Maitri Gandhi, product marketing specialist at Hoshizaki America, works without it. She talks about building ICP messaging across sectors like f
Mike McGee, Director of Product Marketing at Vantaca, joins the show to share his journey from retail sales to leading marketing teams – including a pivotal stop in customer success at Buildium, where he developed deep e
In this episode, we're joined by Doug Kimball, Senior Director of Product Marketing at Digital Science, who shares his unconventional journey from counseling to product marketing – and the through-line that connects both
What does it really take to make a product launch land? Amruta Hunnurkar, Go-to-Market Lead at Amazon EMEA, brings 14 years of product marketing experience to unpack why the discipline is far more than a support function
What does it take to build genuine trust with your customers – especially when the stakes couldn't be higher? In this episode, we sit down with Angeline Giammona, a product marketing leader whose career is a masterclass
What does it really take to make product marketing drive revenue – not just awareness? In this episode, fractional CMO Aruna Inalsingh pulls back the curtain on her unconventional path from engineer to startup marketing
Join us as Jess Ruby, Director of Growth Marketing at UniUni, shares her inspiring journey into growth marketing. She emphasizes how embracing data and metrics can transform how marketing teams demonstrate their impact,
Maniesh Joshi, VP of Product and Commercial Marketing at Transcarant, discusses the importance of empathy and clarity in product marketing. He shares his journey from healthcare consulting to becoming an "accidental mark
How do you market in a world that never stops? Sedall Asante, Product Marketing Director at Aptos Labs, shares his journey from JP Morgan to crypto, the power of evergreen campaigns, and why taking calculated risks early
In this episode, Nupur Bhade Vilas, Head of PMM at Kustomer, shares how she transitioned from engineering to product marketing, using organization, detailed notes, and AI tools to drive success. She reflects on leading m
Listen as Maitri Sheth, Senior Product Marketing Manager, reveals the untold story of making AI work for humans, not the other way around. In this episode, Maitri takes us behind the scenes of her career transition from
How do you build a career when the path isn’t clear? Michelle Zak’s journey from fine arts and design to product marketing leadership is anything but traditional. And that’s exactly why it works. In this conversation, Mi
Join Hannah Pickering, Director of Product Marketing at Centivo, as she explains her journey from writer to product marketer, emphasizing the importance of understanding business operations and earning trust. She highlig
Emily Wengel, Product Marketing Team Lead at Origami Risk, shares her journey from biotech to product marketing, where she now leads a growing team. She breaks down how improv sharpened her communication skills, the chal
What really makes a customer say “yes” or “no”? In this episode, we sit down with Andrew Peterson, co-founder of Clozd, to unpack the secrets behind win-loss analysis and why it's the most overlooked source of growth for
In this episode, we sit down with Kristen Brooks, Senior Director of Product Marketing at Octane, as she shares her inspiring career journey – from her early days in partner marketing at Cisco to leading enterprise strat
In this episode, Susanna Bogardus, Principal PMM at Workday, shares her path from account management to product marketing – and how AI tools like GPT-3 are reshaping how we work. She dives into building trust in AI, usin
In this episode, our host, Sid Khaitan, spoke with Steffi Li, Head of Product Marketing, about her path from advertising to building a career in technical B2B product marketing. She shares how a research background shape
Andrew Peterson
Singer, songwriter, author · Signal Sciences
1 appearance on this show
Yi Lin Pei
Founder · Courageous Careers
2 appearances on this show
Mark Huber
CEO · Birkman International
1 appearance on this show
Anthony Pierri
Cofounder & Partner · Fletch PMM
1 appearance on this show
Jen Jones
Director of Clinical Solutions · Bureau of Land Management
1 appearance on this show
Al Dea
The Edge of Work
1 appearance on this show
Phill Agnew
Nudge Podcast
1 appearance on this show
Andy Raskin
1 appearance on this show
Michael Robin Hansen
Thomson Reuters
1 appearance on this show
Logan Hendrickson
15Five
1 appearance on this show
Esther Yoon
RingCentral
1 appearance on this show
Meghan Pfeifer
Innovatemap
1 appearance on this show
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Product Marketing Life is hosted by Product Marketing Alliance. The show is categorised under business (marketing) and has published 65 episodes.
Product Marketing Life has published 65 episodes.
Product Marketing Life regularly covers business, marketing. It sits in the business category, with a marketing focus.
Product Marketing Life is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Product Marketing Life hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Product Marketing Life average 35 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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