
Episode #302
Ep 302 - From Hospitality to Household with Chelsea Ford: Bao Hoang on Building Roll’d from Melbourne to Millions
<p>From a single Melbourne CBD store to 15 million rice paper rolls a year, this is the story of Roll’d.</p><p>In the final episode of this incredible series, Chelsea Ford sits down with Bao Hoang, CEO of Roll’d, to unpack how a simple idea inspired by family recipes became one of Australia’s most recognisable quick-service food brands.</p><p>Founded in 2012 with co-founders Ray and Tim, Roll’d set out to bring fresh, Vietnamese-inspired food into Australian shopping centres: fast, affordable, and built for modern lifestyles. On opening day, 30 people queued outside. They sold out in 45 mi...






