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ppc.zone | New Perspectives and Insights for Digital Marketers
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businessmarketing

ppc.zone | New Perspectives and Insights for Digital Marketers

Hosted by Jyll Saskin Gales · 🇺🇸 US · EN · 62 episodes

Where this show ranks

Episodes
62
Last ep.
16 days ago
Avg length
20m
Booking Probability™
31
Stretch.
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Estimated audience
,
Audience size not yet estimated
Listen Score
25
Niche reach.
Virality (30d)
49
Steady cadence.

Pitch Analysis

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Required Pod Score
80/ 100
Premium

Established thought leaders with verified media credentials.

Guest openness
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Best topics to pitch
businessmarketingeducation

About this podcast

ppc.zone is a live event for PPC practitioners. The goal is to elevate new perspectives and insights in the industry, by providing a platform for everyone to advance their skills.During ppc.zone, 3 speakers will each share a 7-minute presentation about a trend, tactic, observation, tip - something new and valuable for PPCers! Then, the speakers gather in a panel discussion to answer questions from the moderator & the global live audience.The events are scheduled for different days & times to accommodate various time zones. Recordings will always be made available afterwards on YouTube and the major podcast apps.Want to speak at ppc.zone? Applications are open to all - visit https://ppc.zone to learn more

businessmarketingeducation

About the host

Jyll Saskin Gales hosts ppc.zone | New Perspectives and Insights for Digital Marketers, a business show with 62 episodes published.

Recent episodes

Our AI reads these to draft pitches

#61 ppc.zone April 2026: Nikki Kuhlman “Low Effort, High Impact: Quick Microsoft Ads Wins Most Advertisers Miss”

Apr 8, 202610mS16

Nikki Kuhlman has been deep in paid search since almost the start of the industry, starting in-house in 2002. She’s been at JumpFly since 2005 and is the VP of Search, managing a team of 24. She also manages B2B and B2C

Show notes

#60 ppc.zone April 2026: Brian Lasonde “Top Google Ads Trends for Ecommerce Brands in 2026”

Apr 8, 202612mS16

Brian Lasonde has been in the digital marketing industry for 15+ years and led paid and organic campaigns for brands such as Crest, Oral-B, Pfizer, Stetson, Tom Ford, Diesel, and Nautica. In the last 4 years he has start

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#59 ppc.zone April 2026: Sarah Sal “How to Scale Beyond Facebook Using Story-Based Advertising on LinkedIn and TikTok”

Apr 8, 202612mS16

Sarah Sal is a Facebook & LinkedIn Ads Specialist with clients such as Hootsuite & AdEspresso. With 7 figures in Facebook ads spent under her belt in 10+ years, she's run ads for companies like ClickFunnels and Strategyz

Show notes

#58 In The Zone with Menachem Ani & Jyll Saskin Gales

Mar 24, 202642mS15

JXT Group's Menachem Ani and Inside Google Ads' Jyll Saskin Gales catch up in this live, unedited conversation. They discuss their experiences and insights in Google Ads, sharing tips and strategies for success. Topics i

Show notes

#57 ppc.zone February 2026: Danny Gavin “Paid Media + CRM = PerfCRMance”

Feb 4, 202610mS15

Danny Gavin is a digital marketing strategist, educator, and agency leader focused on one core belief: Paid Media + CRM = PerfCRMance. He is the Chief Strategy Officer of Optidge, where he helps organizations unify paid

Show notes

#56 ppc.zone February 2026: Waqas Khokhar “How to work with your Google Ads rep”

Feb 4, 20269mS15

Waqas is the founder of scalix.ai You can find him on LinkedIn: https://www.linkedin.com/in/khokharwaqas/ For more from the February 2026 event, visit https://ppc.zone/events/ppc-zone-february-2026 PPC Zone is sponsored

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#55 ppc.zone February 2026: Breanne Bartlett “When a Conversion Isn’t a Win”

Feb 4, 202610mS15

Breanne Bartlett is a paid media manager who helps teams understand what their data is actually telling them and what it isn’t. She works at the intersection of Google Ads, conversion tracking, and CRMs, helping marketer

Show notes

#54 ppc.zone December 2025: Melissa Mackey “Using YouTube to boost B2B paid search performance”

Dec 9, 20259mS14

Melissa Mackey is Head of Paid Search for Compound Growth Marketing. A veteran PPC marketer, she helps clients achieve maximum ROI from paid search. Mackey contributes regularly to several industry publications, includin

Show notes

#53 ppc.zone December 2025: Aldwin Neekon “3 B2B Google Ads Traps to Avoid”

Dec 9, 20258mS14

After spending over 15 years helping B2B companies solve their marketing problems, Aldwin Neekon has built processes to get you results despite the obstacles that every ad platform puts in the way of B2B companies like y

Show notes

#52 ppc.zone December 2025: Matt Beswick “B2B Microsoft Advertising”

Dec 9, 202511mS14

Matt Beswick is a paid marketing manager at Quality Bearings Online, specialising in B2B ecommerce. He recently spoke at brightonSEO and Performance MCR. Matt has spent 16 years in PPC, spending time in-house, agency sid

Show notes

#51 In the Zone with Joey Bidner & Jyll Saskin Gales

Nov 17, 202559mS14

The Indie PPC Podcasts' Joey Bidner and Inside Google Ads' Jyll Saskin Gales "meet" for the first time in this live, unedited conversation. They discuss their experiences and insights in Google Ads, sharing tips and stra

Show notes

#50 ppc.zone October 2025: Robyn Johnson “You're Not Crazy, Amazon Is: Unexpected Factors That Will Impact Advertising for Amazon”

Oct 1, 20258mS14

Robyn has been heralded as one of the country's foremost leaders on the topic of selling and marketing products on Amazon.com. Robyn has been a guest on shows like Entrepreneur on Fire, Confessions of A Marketer, and spe

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#49 ppc.zone October 2025: Melanie Katz “Experiment to Excellence: Designing Marketing Tests that Drive Results”

Oct 1, 20259mS14

Melanie Katz is a digital marketer with 10 years of experience in paid media, campaign optimization, and data-driven strategy. Some of her favorite projects include simplifying complex workflows, designing marketing test

Show notes

#48 ppc.zone October 2025: Reva Minkoff “7 Simple Questions for PPC Success”

Oct 1, 202510mS14

Reva Minkoff is the Founder and President of Digital4Startups Inc., a full-service marketing agency that specializes in PPC advertising, Google ads, paid social media, search engine optimization, email marketing, and ana

Show notes

#47 ppc.zone August 2025: Susan Yen “Still Bleeding Budget? The PPC Mistakes Draining Performance in 2025”

Aug 7, 202518mS13

Susan Yen is a PPC strategist with 7+ years' experience helping brands grow through data-driven campaigns. Speaker, team leader, and advocate for inclusion. You can find her on LinkedIn: https://www.linkedin.com/in/susan

Show notes

#46 ppc.zone August 2025: Matt Shenton “Using Natural Language Processing to Uncover Performance Opportunities and Insights”

Aug 7, 202510mS13

Matt Shenton is a Paid Search expert and Biddable Director at Croud, where he leads high-performing teams and delivers data-driven digital strategies for top brands. With over a decade in performance marketing, Matt is k

Show notes

#45 ppc.zone August 2025: Heidi Sturrock “Reaching Customers in Google’s AI Search Experience"

Aug 7, 202517mS13

Heidi Sturrock is a search marketing advisor who helps in house teams, agencies, and founders drive profitable growth with Google Ads. With experience managing seven figure budgets across ecommerce and lead gen, she brin

Show notes

#44 In The Zone with Amalia Fowler and Jyll Saskin Gales

Jul 28, 20251h 3mS13

Good AF Consulting's Amalia Fowler and Inside Google Ads' Jyll Saskin Gales share a live, unedited conversation originally broadcast on YouTube and LinkedIn. Amalia and Jyll discuss Google Ads strategy in 2025, building

Show notes

#43 In The Zone with Kirk Williams & Jyll Saskin Gales

May 26, 20251h 0mS12

ZATO Marketing's Kirk Williams and Inside Google Ads' Jyll Saskin Gales attended Google Marketing Live 2025 in Mountain View together. In this live, unedited conversation originally broadcast on YouTube and LinkedIn, Kir

Show notes

#42 ppc.zone April 2025: Duane Brown “Google Ads Audit for Ecom: You're Lighting Money On Fire and You Don't Even Know It”

Apr 16, 202513mS12

Duane has been called an international man of mystery and digital nomad by friends. He has lived in 6 cities across 3 continents and visited 60 countries around the world. Over the years Duane has had the opportunity to

Show notes

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Audience demographics

Age
25-54
Consumer type
Professionals & Founders

Topics covered

businessmarketingeducation

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Frequently asked questions

How do I pitch ppc.zone | New Perspectives and Insights for Digital Marketers as a podcast guest?

To pitch ppc.zone | New Perspectives and Insights for Digital Marketers, visit https://learn.jyll.ca/podcasts/ppc-zone-new-perspectives-and-insights-for-digital-marketers for contact information, then craft a tight one-paragraph hook that ties your expertise to a gap in their recent business coverage.

Who is the host of ppc.zone | New Perspectives and Insights for Digital Marketers?

ppc.zone | New Perspectives and Insights for Digital Marketers is hosted by Jyll Saskin Gales. The show is categorised under business (marketing) and has published 62 episodes.

How many episodes does ppc.zone | New Perspectives and Insights for Digital Marketers have?

ppc.zone | New Perspectives and Insights for Digital Marketers has published 62 episodes.

What topics does ppc.zone | New Perspectives and Insights for Digital Marketers cover?

ppc.zone | New Perspectives and Insights for Digital Marketers regularly covers business, marketing, education. It sits in the business category, with a marketing focus.

Is it hard to get booked on ppc.zone | New Perspectives and Insights for Digital Marketers?

ppc.zone | New Perspectives and Insights for Digital Marketers is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.

Is ppc.zone | New Perspectives and Insights for Digital Marketers currently accepting guest pitches?

ppc.zone | New Perspectives and Insights for Digital Marketers hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.

How long are ppc.zone | New Perspectives and Insights for Digital Marketers episodes?

Episodes of ppc.zone | New Perspectives and Insights for Digital Marketers average 20 minutes. a focused format where a clear narrative arc and tight preparation matter most.

What guest credentials does ppc.zone | New Perspectives and Insights for Digital Marketers typically look for?

Our data rates ppc.zone | New Perspectives and Insights for Digital Marketers's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.

Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched 11 days ago.

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