Podknows Business Network

If you're planning your next few B2B podcast episodes off a content calendar, you're commissioning content that nobody asked for. That list isn't a commissioning list. It's a list of things that exist. Listicles...

Spotify has secretly built a button that tells your listener which bits of your episode aren't worth hearing. It's called Skip Ahead. It's in testing, they haven't announced it, and the excellent podcast industry...

It's stupid o'clock in the morning. You've just finished editing. And instead of feeling good about it, one horrible little thought is living rent free in your head where the zzzzzzs should be: do I have to do this...

If you've got a B2B podcast and you're 30, 40, 60 episodes in without much to show for it, the problem probably isn't your microphone, your cadence or your cover art. It's that nobody ever wrote the sentence. Most...

Ninety seconds into another consultant’s podcast, I got the 'shiver'. it wasn't over the mic quality. It wasn't because of bad editing. It was the words. They were tidy, warm... and hauntingly empty, like a very...

You're Not in Charge of the Scale Hosted by Dr. Stephanie Walsh, a pediatrician board certified in obesity medicine with over 20 years of experience caring for kids and families struggling with weight. This show is here...

Everyone hands you the same B2B podcast checklist: publish weekly, grow your audience, keep it short, hook them in the first 15 seconds, book big-name guests, repurpose everything. Follow all of it and you'll build a...

Here's the super uncomfortable truth this episode's built on: the day you publish makes not the slightest difference to a single download you receive. I will stake this whole show on it. And yet I still missed my Monday...

Forty-seven episodes. A tasteful logo, serif font, muted teal. Published like clockwork every Thursday at 6am. And in 18 months, not one listener ever became a customer. The host never noticed. Nobody did. Here's the...

YouTube just overtook Spotify as the UK's most-used podcast platform. By one point. Everyone reported the crossover — almost nobody read the rest of the data, which says your podcast is effectively now a radio station...

If your podcast is costing you more than it's returning and someone in your business has started asking hard questions about it, this episode is for you. I'm Neal Veglio, and in this episode of B2B Podcasting Insights I...

New research from Signal Hill Insights, presented by Tom Webster at Sounds Profitable, surveyed over 5,000 podcast listeners — and the findings are uncomfortable for most indie podcasters to hear. Probably the most...

If you're publishing your B2B podcast like clockwork and still wondering why it isn't moving anything, the problem probably isn't your consistency. Publishing weekly feels responsible. It looks good internally. It gives...

A couple of episodes back I made the case for Apple Podcasts’ new HLS video. Then I had to go and actually do it — because the theoretical version of podcasting-about-podcasting is slightly embarrassing, and I hold...

If someone in your business has just told you that you need to do a video podcast and you're not sure whether to believe them, this episode is for you. I'm Neal Veglio, and in this episode of B2B Podcasting Insights I...