This is a podcast for family photographers about the swirl of vision, art, and business. Through stories, interviews, and nearly 20 years of experience in the family photography industry, host Leah O’Connell will help pack your creative toolbox and build confidence to fuel your sessions, your business, and your life. We’ll tackle family photography education with topics around the logistics and the skills, along with mindset, marketing with alignment, and more. This podcast will help you fan your own flame towards doing more of what you love and loving how you do it. Free, full, and fun family photography education every Monday - grab your Photo Fuel and let’s get creating.
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Booking probability
32%
Guest openness
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80/100
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What is Photo Fuel | The Vision, Art, and Business of Family Photography?
Photo Fuel | The Vision, Art, and Business of Family Photography is a business podcast hosted by Leah O’Connell, with 79 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.
About the host
Leah O’Connell hosts Photo Fuel | The Vision, Art, and Business of Family Photography, a business show with 79 episodes published.
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Episode #79
A Fall Pep Talk for Family Photographers (REPLAY)
Aug 10, 202629 minS3
This episode was originally published this time last year, but I'm bringing it back because the reminders are still just as relavent! It might still feel like summer, but fall is coming — and with it, the mix of excitement and overwhelm that hits every family photographer this time of year. I'm walking through the four pain points that tend to hold us hostage in the fall: - overbooking and burnout - marketing struggles - chaos with your systems - and creative blocks. For each one, I'm sharing what's actually worked for me and for the photographers I've worked with, including session limits and waitlists, why marketing is serving instead of selling (and how to treat it like that), building email templates before you need them, and small ways to keep your creativity fresh when you're shooting back to back. Find It Quickly: 2:45 - Pain point 1: Overbooking and burnout 10:45 - Pain point 2: Marketing and visibility struggles 17:45 - Pain point 3: Lack of systems and organization 21:30 - Pain point 4: Creative blocks 26:00 - Closing pep talk Mentioned in this Episode: PhotoFuel Retreat and Mastermind: leahoconnell.com/retreat Free resources: leahoconnell.com/learn If you're loving a regular dose of Photo Fuel, please take a minute to leave a review and I'll send lots of virtual hugs your way! :-)
In case you're starting to think about fall (good for you!!!) and setting those fall mini session dates - listen to this first! Not villianizing them, but simply offering an alternative approach and something to think about before you sell your soul to fall mini sessions. Since this episode, I've offered mini sessions each summer as a test (because I don't like making assumptions and wanted to make sure this advice held up - spoiler, it does. At least for me.). Mentioned // QT albums: get 20% off your first order with code FUEL20 or a free studio sample – just reach out and mention Photo Fuel and they’ll get you hooked up with your album sample The Big Picture Workbook: https://www.leahoconnell.com/bigpicture Mentoring with Leah : https://leahoconnell.com/mentoring Group Coaching Waitlist: https://www.leahoconnell.com/retreat Mini sessions are a great way to get started, practice, and develop your skills. But at a certain point, you can decide if it’s something that’s really aligned with your business goals… or not. That’s what we’re digging into today – My 3 main arguments against doing fall mini sessions and a few ideas for how to supplement your business income or calendar instead. Connect with Leah: Website: https://www.leahoconnell.com/education Instagram: https://instagram.com/leahoconnell.photo
Putting in the website work to get found online with Jamie Bugbee
Jul 6, 202633 minS2
What business owner doesn't want to get found through Google and AI search? Jamie Bugbee spent over 20 years as a dental hygienist before postpartum depression led her back to a camera and a way to come home to herself. And once she put herself fully into learning and tackling SEO for family photographers, she was able to grow her photography business by 400% and leave her day-job to go full-time. Jamie is a Portland-based family, maternity, newborn, and brand photographer who now teaches photographers how to grow through their own websites. We talk about the practical side of getting found online without leaning on social media: on-page and off-page SEO for family photographers, backlinks and local citations, and how to blog in a way that's actually built to be found - not just written and forgotten. We also cover the tools Jamie uses to track what's working and what's not working, silent killers to your page speed and searchability that might be working against you, and more. Find It Quickly: 2:20 - From dental hygienenist to photography 5:00 - Picking up a camera again after having kids 12:00 - The mentorship that finally clicked 14:20 - The bones of modern SEO for family photographers 21:00 - Blogging effectively 27:30 - Tools for tracking what's working and what's not 30:15 - Jamie's Photo Fuel Mentioned in this Episode: Keywords Everywhere White Spark, Google Search Console SEO Edge Microsoft Clarity Free Guide from Jamie: Luxury Client Journey Connect with Jamie Portland Oregon family photographer (Jamie's website) Jamie's Instagram for photographers The PhotograpHER Podcast: The Booked Photographer (course) Connect with Leah Leah's website: https://www.leahoconnell.com Leah's instagram: https://www.instagram.com/leahoconnell.photo Learn Page with free resources + stay connected : https://www.leahoconnell.com/learn
Falling for Lifestyle, Session Prep, and Playing the SEO Long Game with Becca Lueck
Jun 15, 202647 minS3
Becca Lueck has been photographing families in the Portland, Oregon area for 16 years, but she didn't find lifestyle photography until year seven. Once she did, everything changed. We talk about the before and after of learning to fall in love with the work you're doing, how it changes, and how to keep it interesting. Becca is the founder of Becca Jean Photography, a membership for family photographers, and a suite of courses covering everything from business systems to video. She's also been blogging and building her SEO for years, to the point where she can now publish a post and rank on the first page within days. In this episode, we talk about how she got there and how things look now. We also get into her video workflow — how she moves between photo and video inside a family session without losing momentum — and her honest take on where new photographers should put their energy. Find It Quickly: 3:30 - Getting started 7:00 - Mini sessions and slow early growth 12:00 - Discovering lifestyle photography in 2017 20:00 - Client prep: email sequences other tools 27:00 - Styling guidance and client closets 30:00 - Adding video inside a family session 37:00 - SEO over Instagram 41:00 - Becca's membership 44:00 - Photo fuel: in-person events Mentioned in this Episode: Becca's Membership: https://courses.beccajeanphotography.com/p/family-photography-collective Style and Select: https://styleandselect.com/ Becca's CRM: https://17hats.com/ How Becca edits film: Adobe Premiere Pro How Becca edits photo: Imagin AI Tristin Tracy: @tristentracy_photography Connect with Becca: Education: https://beccajeanphotography.com/education Instagram: @beccajeanphotography Connect with Leah: PhotoFuel Retreat and Mastermind: leahoconnell.com/retreat Free resources: leahoconnell.com/learn
Guide to In-Home Family Photography Part 4 - 8 Tips for What to Do When You're Stuck
Jun 1, 202617 minS2
You're halfway into a session, things are flowing, and then — nothing. The energy drops, your brain goes blank, and you're thinking - WHAT NOW. This is the final part of the four-part in-home family photography series, and I'm giving you eight specific moves to pull out when a session stalls or you need to jolt yourself in to a new perspective. Stay to the end for a preview of what's coming this summer! Find It Quickly: 2:56 - 1: Three focal ranges 4:37 - 2: Shoot through something nearby 5:34 - 3: Doorways 6:41 - 4: Invite music 7:55 - 5: Invite play 9:00 - 6: Look for the moment, not the space 10:57 - 7: Use furniture in non-conventional ways 11:38 - 8: Let the mess be the story 13:10 - Recap 13:43 - Series wrap-up + how to get the field guide 14:52 - What to expect next on the podcast Mentioned in this Episode: In-Home Session Field Guide (free): leahoconnell.com/home-fieldguide Photo Fuel Retreat and Mastermind: leahoconnell.com/retreat
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