Hosted by James Johnson · 🇺🇸 US · EN-US · 195 episodes
Established thought leaders with verified media credentials.
Best way to scale? Your peers have the answers. This is the podcast for scaleup founders looking for insightful, actionable wisdom from some of the best operators around. Each week we’ll explore one secret that other founders and experts are using right now and how to implement it. It’s practical wisdom to build the company AND life you want. Hosted by renowned founder coach and advisor James Johnson. You’ve survived to £1m, now let’s scale to £10m+.
James Johnson hosts Peer Effect, a business show with 195 episodes published.
James and Freddie tackle a question most founders won't admit they're sitting with: when the business is in flux and you're in performance mode around the clock, how do you stay connected to who you actually are? This is
Bethany Ayers, CEO of Metomic, has scaled businesses from the inside - as COO, CRO, and now CEO - and she has a very clear view of what founders get wrong when they think they need to hand the keys over. The insight she
Ben asked how you hold a team together when you can't give them certainty. James and Freddie get into why that framing is already part of the problem - and what good leadership actually looks like when everything is shif
Will Gadsby Peet has been a fractional CMO across hundreds of business models. The pattern he keeps coming back to has nothing to do with channels, budgets, or agencies. Most founders lose touch with the one thing that m
Beth asked what most founders are thinking but haven't said aloud: how do you make decisions about the future of your company when AI is making everything feel uncertain? James and Freddie get into what's really sitting
19 founders. Rockets, guinea pigs, co-CEO structures, a community of 200,000 built in two years. Every conversation different. Three patterns kept coming back. James breaks down what's actually moving across Season 6 — w
Anna's question sounds straightforward. It isn't. James and Freddie break down why founders only start asking this question when they already know something is off - and what to actually do about it. One question. Three
What changes when you stop investing in startups and start building one yourself? James Johnson is joined by Anders Hammerbäck, Co-Founder and CEO of RedpineAI, to discuss his journey from venture capitalist to founder.
A founder asks: "I want to focus on the future, but I don't trust the present to happen." It's a question that sits at the heart of scaling. As companies grow, founders are asked to spend less time executing and more tim
Founder community building, startup networking, and viral growth systems are changing how companies are built. Mariane Bekker, founder of Founders Bay, built a 200,000+ founder, investor, and operator network in under tw
In this episode of The Peer Effect Post Bag, James Johnson and Freddie Birley answer a question many founders quietly carry: “What if my company fails… and I’m unemployable afterwards?” They unpack the emotional reality
Jasper Deprez is building TerraSpark, a company focused on space-based solar power - with the goal of delivering commercial energy from space to Earth by 2030. Before this, he spent a decade bootstrapping a startup in em
Rebecca asks: "If I make a senior change, will it destabilise my team?" James and Freddie break down why this fear keeps founders stuck - and why inaction is almost always the bigger risk. They cover: how to read the rea
What actually makes a co-founder relationship work? In this episode of Peer Effect, James Johnson sits down with Verna co-founders and co-CEOs Rafi Cohen and Dr. Matthew Brown. They unpack why they chose a co-CEO structu
Founder life isn’t just pressure - it’s pressure plus isolation. In this Peer Effect Post bag, James Johnson and Freddie Birley respond to a raw listener question: “I’m managing depression while being a founder - what do
Most founders think growth is a funding problem. Dr Serge Santos sees it differently. As CEO of Bedrock Enterprises and founder of a UK SME lending platform, Serge has deployed capital at scale and worked across both equ
Most founders don’t talk about this moment. When you realise you’re running out of runway…and the clock is ticking. In this Peer Effect Postbag, James Johnson and Freddie Birley break down what actually matters when you'
What if you could validate your startup idea before wasting months (or years) building the wrong thing? Aaron Solomon, founder of Ambl, shares the real story behind building a startup from the ground up - including failu
Comparison is one of the fastest ways to lose momentum as a founder. In this Post Bag episode, we unpack why it happens, why it’s misleading, and how to stay focused on your own path. From the “swimming” analogy to the r
Jenna Ackerley, founder of Events Under Canvas, built a business delivering 400 weddings a year - without cutting corners. In this episode, she breaks down how integrity and authenticity shaped her decisions, from early
Freddie
audio producer · Chicago Votes
2 appearances on this show
James
US Army Veteran and Historian · Wilderness Brewery
2 appearances on this show
Matthew Brown
professor of Latin American history · Immaculate Constellation
1 appearance on this show
James Johnson
President & Owner of All Mark Insurance Services · All Mark Insurance Services
5 appearances on this show
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Peer Effect is hosted by James Johnson. The show is categorised under business (entrepreneurship) and has published 195 episodes.
Peer Effect has published 195 episodes.
Peer Effect regularly covers business, entrepreneurship. It sits in the business category, with a entrepreneurship focus.
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Episodes of Peer Effect average 24 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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