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Hosted by Katie Whitcraft and Maria Pienaar · 🇺🇸 US · EN-US · 13 episodes
Established thought leaders with verified media credentials.
Ops or Die is the no-fluff podcast where ScaleSpark’s Katie Whitcraft and Maria Pienaar get real about the operations chaos that kills startups—and how to fix it. Hear unfiltered takes, practical tips, and interviews with founders, VCs, and ops pros who know what it takes to scale smart and stay alive.
Katie Whitcraft and Maria Pienaar hosts Ops or Die!, a business show with 13 episodes published.
Most founders treat patents as paperwork for later. That delay can cost them the asset itself. In this episode of Ops or Die, Maria Pienaar and Katie Whitcraft sit down with Shem Lachhman, managing partner and co-founder
She got FDA clearance for a transparent surgical mask in March 2020. Two months later, ClearMask was shipping worldwide — and her four co-founders still had day jobs. Elyse Heob is the founder behind two healthcare exits
She got FDA clearance for a transparent surgical mask in March 2020. Two months later, ClearMask was shipping worldwide — and her four co-founders still had day jobs. Elyse Heob is the founder behind two healthcare exits
What if the culture problem you keep chasing is actually a signals problem? Nathalie Brochstein has spent over a decade inside Fortune 100 companies untangling the mess that happens when leaders say one thing and teams h
What if the culture problem you keep chasing is actually a signals problem? Nathalie Brochstein has spent over a decade inside Fortune 100 companies untangling the mess that happens when leaders say one thing and teams h
This week on Ops or Die, Katie Whitcraft and Maria Pienaar sit down with Lenica Stephen, founder and CEO of IBOSS (Interactive Business Optimization Services), to talk about the thing most founders avoid until it’s expen
Most people think fundraising is the "fun" part of building a company. Christopher Hussain knows it's actually 50% of the job at early stages. He was #1 mortgage originator in the U.S. for two consecutive years. The only
Most people treat operations like a back-office problem. Kerstin Lynam learned the opposite the hard way: thirty-plus years running medical research nonprofits, including a run as CEO of the Lundquist Institute, where th
Which comes first—process or roles? It’s the chicken-and-egg question every growing company faces, and most get it wrong. In this episode of Ops or Die, hosts Maria Pienaar and Katie Whitcraft of ScaleSpark sit down with
In this episode of Ops or Die, hosts Katie Whitcraft and Maria Pienaar sit down with Sean Flynn, Chief Legal Officer & Co-Founder, and Stacy DeLong, Director of Marketing at SingleFile, to talk about the least sexy topic
Ready to flip the script on how you think about intellectual property? In this episode of Ops Or Die, we dive into the world of IP with Paul Kallmes—yes, the guy who turns “paperwork” into power moves. Whether you’re a f
Think ops is just paperwork? Cute. In this episode of Ops or Die, Tomika Anderson-Smith sets the record straight: operations isn’t overhead—it’s the engine that turns chaos into compounding growth. She spills what founde
Your brand isn’t your logo — it’s your startup’s first impression, emotional footprint, and a growth engine hiding in plain sight. In this episode, Maria and Katie sit down with brand strategist Esteban Arroba Del Castil
Business Operations isn’t some boring back-office buzzword—it’s the backbone of your entire company. In this premiere episode, Katie Whitcraft and Maria Pienaar tear into what business ops really means, why most startups
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Ops or Die! is hosted by Katie Whitcraft and Maria Pienaar. The show is categorised under business and has published 13 episodes.
Ops or Die! has published 13 episodes.
Ops or Die! regularly covers business. It sits in the business category.
Ops or Die! is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Ops or Die! hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Ops or Die! average 58 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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