The On Tap Podcast explores what it really takes to build, scale, and optimise modern digital commerce. Hosted by the team behind On Tap, each episode dives into the strategies, technologies, and operational challenges faced by today’s eCommerce businesses.Through conversations with merchants, technology partners, agency leaders, and platform experts, we unpack real-world lessons from the front lines of online retail. Topics range from Magento and Shopify architecture to performance optimisation, AI-driven operations, platform migrations, integrations, and the evolving economics of running profitable eCommerce.Whether you’re an eCommerce merchant, digital leader, developer, or agency professional, the On Tap Podcast delivers practical insights you can apply immediately to grow revenue, improve performance, and build more resilient commerce operations.
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Contact path
Verified email
Booking probability
35%
Guest openness
Selective
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Signup to Generate a PitchThe On Tap Podcast explores what it really takes to build, scale, and optimise modern digital commerce. Hosted by the team behind On Tap, each episode dives into the strategies, technologies, and operational challenges faced by today’s eCommerce businesses.
Recent episodes include "ontap.daily (October 30th 2026)" (30 October 2026, 7 minutes), "ontap.daily (October 29th 2026)" (29 October 2026, 7 minutes), and "ontap.daily (October 28th 2026)" (28 October 2026, 7 minutes).
On Tap publishes roughly daily, with episodes averaging 8 minutes across 144 episodes.
Booking probability for On Tap is 35%, and the host is rated Selective on guests. On Tap requires a Pod Score of 80 or higher. On Tap's contact route on record: verified email.
The strongest fits for On Tap are IT Services & Software Development. On Tap has a technology audience.
On Tap is a technology podcast with 144 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #146
DoorDash's $17 billion bid for Instacart is the biggest last-mile delivery deal in years, and it changes the delivery, retail media, and infrastructure landscape for every eCommerce merchant. In today's episode, John...
Episode #148
Shopify just dropped Fall Editions 2026, one of the biggest single-day platform releases of the year, and today's episode breaks down the three updates that matter most for merchants heading into peak season. John...
Episode #147
In today's episode, John breaks down two developments that change how eCommerce merchants should think about their platform, their product data, and their competitive position heading into peak season. Hyvä Checkout 3.0...
Episode #146
In today's episode, John breaks down three developments shaping eCommerce strategy heading into peak season, from a new Shopify feature that lets merchants control what AI shopping agents know about their store, to a...
Episode #145
In this Monday edition, John covers the biggest eCommerce developments from the extended weekend, including a major Shopify update that guarantees international shipping costs for the first time, a UK VAT routing change...
Episode #144
In today's episode, John covers the strategic fork emerging in agentic commerce as Walmart announces Agent Profiles, Agent Gateway, and formal AI agent terms, taking the opposite approach to how the market's largest...
Episode #143
In today's episode, John unpacks what Money20/20 revealed about the payments industry's readiness for agentic commerce, and why a candid admission from one of the world's largest payment processors should prompt every...
Episode #142
In today's episode, John breaks down Shopify's urgent security advisory calling every app developer to scan for vulnerabilities this week, and explains what it means for merchants heading into peak season. The episode...
Episode #141
In today's episode, John examines why Bonobos' relaunch on Shopify is the best example this year of what a replatforming project should actually deliver, breaks down the NRF's landmark $1 trillion holiday sales forecast...
Episode #140
In this weekend edition of On Tap Daily, John unpacks the most significant week yet for agentic commerce infrastructure, as Google, American Express, and Shopify all shipped trust and payment infrastructure for AI...
Episode #139
In today's episode, John unpacks one of the most significant data points about agentic commerce this year: Stripe President John Collison's disclosure that AI agent transaction activity on Stripe's network "went...
Episode #138
In today's episode, John unpacks one of the most significant Shopify platform releases of the year, the general availability of Hydrogen 2026-10, and explains why its shift to a framework-agnostic commerce library...
Episode #137
Shopify just launched Shop MCP, a single connection that lets any AI agent search over a billion products, build carts, and complete Shop Pay checkout on any Shopify store, with no merchant setup required. John breaks...
Episode #136
In today's episode, John covers Hyvä's biggest coordinated release of the year, a new data point in the accelerating adoption of agentic commerce infrastructure, and macroeconomic research that should change how every...
Episode #133
TikTok just launched a conversational AI shopping agent and one-click checkout from the For You feed, and it changes the customer ownership equation for every eCommerce brand. In today's episode, John breaks down what...
Episode #132
In today's episode, John explores a Hyvä CMS update that improves how navigation is handled on CMS pages, and why it is worth reviewing your Magento storefront ahead of peak season. He also looks at Walmart's latest...
Episode #131
In today's episode, John unpacks two developments that eCommerce merchants should act on this week: Shopify's Shop app can now identify customers before checkout, enabling cross-device cart sync and built-in recovery...
Episode #129
In today's episode, John covers the most significant eCommerce developments from October 3–5, including a Shopify internationalisation update that makes the platform viable for 600 million Arabic, Urdu, and Hebrew...
Episode #128
In today's episode, John unpacks the biggest day of Shopify updates in months, led by Canvas, an entirely new AI-powered design surface that lets merchants build their stores by chatting with Sidekick, and explains why...
Episode #127
In today's episode, John covers a landmark deadline day for Shopify merchants, a major logistics development that could reshape how ecommerce businesses handle returns, and emerging industry shifts in agentic commerce...
Recent guests on On Tap. Study who booked and why before you pitch.
PitchCentric classifies On Tap under these industries. Guests from them are the closest fit, and each links to the best podcasts in that industry.
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