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No Trade Secrets

Hosted by Jarome McKenzie · business · EN-US · 62 episodes

Audience: 3

About this Podcast:

Everyone sees the most visible part of a founder’s journey: the outcome. But the truth is that few understand the mindset, pressure, and discipline behind it. This podcast explores the deeper system behind business and life. The beliefs, habits, and decisions that shape growth long before the numbers appear. Through thoughtful conversations, Jarome McKenzie sits down with founders, operators, and thinkers who have built meaningful things. Together they explore the moments that shaped them, the pressure that forged their discipline, and the mindset behind their success. Jarome approaches each episode as both a builder and a student. He learns alongside the audience while weaving each guest’s insights into the frameworks he uses with founders and leaders. The result is an honest exploration of business, leadership, and intentional living. A look at how great builders think, make decisions, and design lives that

Pitch Analysis

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Contact path

Verified email

Booking probability

41%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about No Trade Secrets

What is No Trade Secrets about?

Everyone sees the most visible part of a founder’s journey: the outcome. But the truth is that few understand the mindset, pressure, and discipline behind it. This podcast explores the deeper system behind business and life. The beliefs, habits, and decisions that shape growth long before the numbers appear.

Who hosts No Trade Secrets?

No Trade Secrets is hosted by Jarome McKenzie. The show has published 62 episodes to date.

What has No Trade Secrets covered recently?

Recent episodes include "From Karachi to CEO: The Power of Partnership and AI w/ Umer Khan - Ep. 59" (12 October 2026, 49 minutes), "Fixing Toxic Culture, Hiring for Keeps, and Leading the 95% w/ Kyle Patrick Smith - Ep. 58" (30 September 2026, 49 minutes), and "Forging Mental Calluses, Exposing Industry Lies, and Winning the Long Game w/ Joe Wagner - Ep. 57" (28 September 2026, 49 minutes).

How often does No Trade Secrets publish?

No Trade Secrets publishes roughly a few times a week, with episodes averaging 31 minutes across 62 episodes.

How hard is it to get booked on No Trade Secrets?

Booking probability for No Trade Secrets is 41%, and the host is rated Selective on guests. No Trade Secrets requires a Pod Score of 80 or higher. No Trade Secrets's contact route on record: verified email.

Who should pitch No Trade Secrets?

The strongest fits for No Trade Secrets are Business & Management Consulting. No Trade Secrets has a business audience.

About the host

Jarome McKenzie hosts No Trade Secrets, a business show with 62 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • No Trade Secrets

    From Karachi to CEO: The Power of Partnership and AI w/ Umer Khan - Ep. 59

    Oct 12, 202649 min

    What does it take to leave a cushy job at Uber and build an AI company from the ground up with your childhood friends? For Umer Khan, it started with the “figure it out” mindset forged as an 18-year-old immigrant from...

  • No Trade Secrets

    Fixing Toxic Culture, Hiring for Keeps, and Leading the 95% w/ Kyle Patrick Smith - Ep. 58

    Sep 30, 202649 min

    Is HR just the principal's office for adults? Kyle Patrick Smith, a 25-year HR veteran, is here to dismantle that myth. He reveals why culture isn't about mission statements on a wall but a direct reflection of...

  • No Trade Secrets

    Forging Mental Calluses, Exposing Industry Lies, and Winning the Long Game w/ Joe Wagner - Ep. 57

    Sep 28, 202649 min

    What does finishing a 30-mile Spartan Ultra race have in common with building a multi-million-dollar business? According to Joe Wagner, everything. Joe unpacks the raw, "excuseless" mindset required to push past the...

  • No Trade Secrets

    How to Engage All 3 Brains and Master Your Second Act w/ Joya Dass - Ep. 56

    Sep 25, 202639 min

    From a 27-year career as a TV news anchor on the floor of the NYSE to leading storytelling immersions abroad, Joya Dass has mastered the art of captivating an audience. In this episode, Joya unpacks why our attention...

  • No Trade Secrets

    Building a Dog Paradise and Why Humans Need Training Too w/ Aaron Wurth - Ep. 55

    Sep 23, 202644 min

    What can dog training teach you about leadership? Aaron Wurth, founder of All Dogs Unleashed KC, turned his passion into a "dog paradise" by rejecting cold commercial properties and building a business on trust and...

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  • No Trade Secrets

    Selling an Experience (Not Just a Cake) and The Power of Pivoting w/ Andrea Reed - Ep. 54

    Sep 21, 202635 min

    What happens when you're faced with choosing between a demanding medical career and being present for your family? Andrea Reed, founder of SweetCakes, chose to turn her passion into a luxury wedding cake business built...

  • No Trade Secrets

    How to Franchise a Mission-Driven Business and Bet on Yourself w/ Alex DeBiase - Ep. 53

    Sep 14, 202639 min

    What does it take to walk away from a successful 20-year corporate career and bet on yourself? Alex DeBiase did just that, leaving the “golden handcuffs” of medical sales to help franchise his wife’s mobile children’s...

  • No Trade Secrets

    Leaders Eat Last: The Franchise Growth Model Built on Internal Promotion w/ Carlos Lopez (Part 2) - Ep. 52

    Sep 2, 202618 min

    Welcome back to the playbook! We’re diving back in with Carlos Lopez, the visionary leader behind the rapidly expanding Tropical Juice Bar. In PART ONE, Carlos shared his powerful immigrant story and the foundational...

  • No Trade Secrets

    The Immigrant's Drive, Starting with a Single Blender, and Leading Yourself First w/ Carlos Lopez (Part 1) - Ep. 51

    Aug 31, 202622 min

    Carlos Lopez, co-founder of Tropical Juice Bar, arrived in the US from the Dominican Republic at age 12, trading his familiar bubble for the "bright lights" of the unknown. That foundational experience forged a...

  • No Trade Secrets

    The Immigrant's Drive, Starting with a Single Blender, and Leading Yourself First w/ Carlos Lopez (Part 1) - Ep. 50

    Aug 28, 202622 min

    Carlos Lopez, co-founder of Tropical Juice Bar, arrived in the US from the Dominican Republic at age 12, trading his familiar bubble for the "bright lights" of the unknown. That foundational experience forged a...

  • No Trade Secrets

    The 2-Hour School Day & Building an AI-Powered Sports Academy w/ Malekai Mischke (Part 1) - Ep. 49

    Aug 26, 202617 min

    What if students could achieve twice the learning in just two hours a day, freeing them up to pursue their athletic passions at an elite level? That’s not a hypothetical—it’s the reality Malekai Mischke is building as...

  • No Trade Secrets

    How World-Class Hardware Gets Built & Why Your Word is Your Bond w/ Michael De Santis (Part 2) - Ep. 48

    Aug 24, 202627 min

    Welcome back to No Trade Secrets! We're jumping back in with product visionary Michael De Santis. In PART ONE, Michael unpacked the current state of product development and the mindset required to build what’s next. In...

  • No Trade Secrets

    Why Generalists Win, Deconstructing Great Ideas, and Building Hardware in the Age of AI w/ Michael De Santis (Part 1) - Ep. 47

    Aug 21, 202630 min

    What does it take to go from Chief of Staff to CEO in just a few years? And in a world being eaten by AI, where is the real, defensible opportunity for builders? We’re joined by Michael De Santis, CEO of the product...

  • No Trade Secrets

    What Season Are You In? - Ep. 46

    Aug 19, 20267 min

    So much of a founder's frustration stems from a fundamental misalignment: expecting a harvest when you're in a planting season. In this debrief, Jarome unpacks the critical system of "seasons" in business and life...

  • No Trade Secrets

    Why Your Best Ideas Happen Outside of Work w/ Michael Casciello (Part 2) - Ep. 46

    Aug 17, 202632 min

    Welcome back to No Trade Secrets! We're thrilled to have entrepreneur Michael C. back in the studio. In PART ONE, Michael laid the foundation of his private chef empire, detailing the "why" behind his vision. In PART...

  • No Trade Secrets

    From Produce Stand to Tech Platform: Scaling a Hospitality Revolution w/ Michael Casciello (Part 1) - Ep. 45

    Aug 14, 202633 min

    From a rinky-dink produce stand at age 14 to building a nationwide chef platform, Michael Casciello’s journey was fueled by a simple desire: to create a better way. After experiencing the brutal hours and physical toll...

  • No Trade Secrets

    From House Flips to a 7-Figure Agency: The Power of Action and Asymmetrical Bets w/ Bill Hynes (Part 3) - Ep. 44

    Aug 12, 202626 min

    Welcome back to the finale with Bill Hynes, the visionary CEO of Think Loud Studios. In PART THREE, we pivot from the foundational mindset shifts of the past to the hard-hitting mechanics of execution. While the first...

  • No Trade Secrets

    A Hand Up, Not a Handout: Building Multi-Generational Success and a Bulletproof Team w/ Bill Hynes (Part 2) - Ep. 43

    Aug 10, 202632 min

    Welcome back to another installment with the unstoppable force, Bill Hynes. While PART ONE laid the foundation of the mindset that fuels his relentless drive, PART TWO shifts from principles to practice. We're getting...

  • No Trade Secrets

    Letting Your Vision Unfold: Why "Just Get to Tomorrow" Beats Any 5-Year Plan w/ Bill Hynes (Part 1) - Ep. 42

    Aug 7, 202627 min

    Bill Hynes is a professional race car driver, entrepreneur, investor, and Army veteran who lives life at full throttle. But his journey didn’t start in the fast lane—it began in poverty, fueled by a relentless drive to...

  • No Trade Secrets

    My Journey: A Special Episode - Ep. 42

    Aug 5, 202629 min

    Most founders' stories focus on the business, but what about the internal system that shapes the founder? In this special solo episode, Jarome McKenzie pulls back the curtain on his own unconventional path, from a...

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