
No Permission
How 22 Year Old College Students Raised $1.1M and Invented a Snack Category ft. George Zhou
<p>"The more confidence you have, the more the delusion becomes reality."</p><p><br></p><p>"In today's world, selling to consumers is all about eyeballs, all about attention. If you can capture their attention, you can sell to them. If you can't, you can't anymore."</p><p><br></p><p>George Zhou, co-founder and CEO of BUFFS, is building a brand new snack category as a 22 year old. He and his co-founder invented a crunchy, airy beef chip that's described as "a beef Cheeto." This is his story of starting from nothing, never asking for permission to build...



