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Hosted by Unknown Host · 🇺🇸 US · EN · 307 episodes
Established thought leaders with verified media credentials.
Everything we know about the media, marketing and advertising business is being completely upended thanks to technology and data. We're talking with some of the top industry leaders as they steer their companies through constant change.
Unknown Host hosts Next in Media, a business show with 307 episodes published.
As US video ad spend reaches $82 billion, media buyers are demanding granular audience targeting capabilities alongside bottom-funnel performance metrics. IAB Vice President Chris Bruderle breaks down the shifting dynami
Traditional media buying breaks down when attitudinal audience data gets lost between upstream research and downstream media activation. Bright Mountain's Andy Davidson and Deep Focus's Kyle Krueger unpack how synthetic
Ace Hardware's RedVest Media is rewriting the retail advertising playbook by turning a late market entry into a strategic advantage across its 5,200 store footprint. Head of Retail Media Molly Hjelm joins Mike Shields to
Collective CIO Natalie Silverstein joins Next In Media to explore how creators are evolving into full-fledged media networks and what it takes for brands to scale authentic partnerships in a hyper-fragmented landscape. N
Recorded live at Cannes, Wpromote CEO Andrea Bendzick exposes why agile independent agencies are eating traditional holding companies' lunch while everyone else scrambles to build overpriced tech platforms. She maps out
Cadent President Doug Rozen unpacks the hidden organizational silos and ad frequency nightmares plaguing modern video advertising at Cannes. Discover why shifting from audience persistence to contextual TV and total vide
Spotify is shifting from a traditional audio platform into a powerful multi-format ad engine driven by advanced data targeting and transparent, value-exchange sponsorship models. Through innovative automated tools and na
Recorded live at Cannes, this episode explores the shift from surface-level ad efficiency to true business effectiveness in a hyper-fragmented media landscape. VaynerX's Jon Morgenstern delivers a masterclass on navigati
Relying solely on programmatic CTV auctions locks brands out of premium live sports and high-value cultural moments while racking up heavy middleware fees. This deep dive reveals how direct-to-ad-server tech and large la
YouTube has officially outgrown traditional media taxonomies to become a unique, multi-surface ecosystem spanning streaming, social, and commerce. This week, Tinuiti's Sean Odlum explains how brands can leverage first-pa
The traditional retail media playbook is undergoing a massive transformation as platforms shift away from transactional clicks toward holistic, real-world shopping experiences. This week, Sam's Club VP and GM Harvey Ma,
As streaming behavior dominates the living room, Vizio's operating system has claimed the top spot in U.S. television sales by turning the home screen into an active search and discovery storefront. In this exclusive Can
SharkNinja has rewritten the modern commerce playbook by embedding a "threshold of virality" directly into pre-product development and abandoning rigid, weekly campaign reviews for hourly optimization. Global Head of Med
The shift from traditional television to connected TV has accelerated rapidly, requiring publishers to offer both massive culture-shifting scale and ultra-precise targeting capabilities. In this deep dive, Netflix Advert
As television viewership shifts, NBCUniversal is proving that premium IP like live sports and reality television can compete with digital channels by integrating advanced programmatic ad tech. Through initiatives like re
After briefly de-emphasizing targeted TV ads during the Discovery merger, Warner Bros. Discovery has rapidly rebuilt its infrastructure to offer clients unprecedented transparency and accountability. In this live recordi
Discover how the future of TV advertising is shifting toward outcome-based measurement and AI-driven optimization coming out of the 2026 upfronts . iSpot CEO Sean Muller joins the show to break down their fundamental "Cr
Jubilee Media founder and CEO Jason Y Lee joins Next in Media to break down how the digital-first studio builds scalable, format-driven IP that captures Gen Z's massive attention span without relying on a single face. Di
Gen Alpha has completely fragmented away from traditional TV, leaving advertisers scrambling to connect with kids and parents across YouTube, FAST channels, and gaming platforms. This week, Mike sits down with Emma Witko
In this episode of Next in Media, Mike Shields sits down with Alan Moss, VP of Global Advertising Sales at Amazon Ads, to talk about Amazon's rapid transformation into a full-funnel advertising powerhouse. Alan walks thr
Matt Spiegel
EVP of Marketing Solutions Growth Strategies · TransUnion
1 appearance on this show
David Freeman
1 appearance on this show
Andy Davidson
Bright Mountain
1 appearance on this show
Kyle Krueger
Deep Focus
1 appearance on this show
Andrea Bendzick
Wpromote
1 appearance on this show
Jason Y Lee
Jubilee Media
1 appearance on this show
Emma Witkowski
WildBrain
1 appearance on this show
Alan Moss
Amazon Ads
1 appearance on this show
Kristina Canada
Net Conversion
1 appearance on this show
Andrew Yaffe
Dude Perfect
1 appearance on this show
Emily Ketchen
Lenovo
1 appearance on this show
Michael Wolf
Activate Consulting
1 appearance on this show
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Next in Media is hosted by Unknown Host. The show is categorised under Business (marketing) and has published 307 episodes.
Next in Media has published 307 episodes.
Next in Media regularly covers Business, Marketing, News. It sits in the Business category, with a marketing focus.
Next in Media is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Next in Media hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Next in Media average 20 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Next in Media's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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