Hosted by Lorraine Ball · 🇺🇸 US · EN · 999 episodes
Established thought leaders with verified media credentials.
A Marketing Conversation with marketing professionals about what’s working and what’s not in marketing. More than a Few Words - A bite-sized marketing podcast that cuts through the noise and delivers actionable ideas, with no fluff and no jargon.
Lorraine Ball hosts More than a Few Words, a business show with 999 episodes published.
I want to talk about upselling, and when it actually works against you. Most smart companies have a core product and a menu of add-ons. The really smart ones know not to throw every extra at a customer the minute they sa
Ever feel like your marketing plan is the rope in a tug-of-war match? The sales team is pulling one way. The owner is pulling another. Someone's daughter took a marketing class in college and has opinions. And the person
Great Marketing Isn't About Being Clever. It's About Being Understood. One of the biggest mistakes marketers make is chasing creativity for creativity's sake. A clever campaign might win awards, but if it doesn't help cu
Marketing Lessons Everywhere Here’s the thing about marketing—lessons are everywhere. You just have to know where to look. Sometimes it’s in the obvious places, like watching how competitors roll out a campaign. Other ti
As a podcaster, you can crank out 100 episodes and still get nowhere. That’s an uncomfortable truth for many podcasters. So how do hosts get into this situation? I sat down with Nathalie Dorémieux, who helps podcasters t
Ever notice how often someone asks for a brochure when what they really need is something else entirely? That’s where this conversation goes, and it’s a good one. I sat down with Bill Shander, an information designer and
After twelve hundred episodes and sixteen years of conversations, I’ve heard a lot of smart ideas about marketing and sales. But every once in a while, one sticks with me. This one goes all the way back to the beginning,
I knew that Danielle Hughes and I were kindred spirits the first time I saw the name of her company More Than Words Copywriting. Clearly, we had the same attitude about words, but our bond was stronger than that. We agre
I love diving into my archive. There are so many amazing conversations there, like this one with Deirdre Tshien. We talked about the difference between creating fun content for the feed and functional content that starts
The same tool that helps you find your best customer can also be used to find someone’s fears, anger, or bias. That’s where smart marketing turns into something a lot messier. In this conversation, from our archive, we u
Continuing the dive into my vault this week, I decided to share one of the most popular episodes of all time. And it is about video. It turns out the biggest mistake we make with video isn’t bad lighting or awkward pause
Reaching 1,200 episodes feels like the perfect excuse to look back at where it all began. Over the years, there have been conversations that made me laugh, made me think, and a few that deserved far more attention than t
Welcome to More Than a Few Words, a marketing conversation. And today… I'm celebrating a milestone. This is episode number 1200. Yes, twelve hundred conversations, monologues, ideas, and probably more than a few opinions
You’d think donuts and beer would be an easy sell. I mean, carbs and craft brews, what’s not to love? That’s exactly what Billy Sammons thought when he planned a beer and bakery pairing event. Creative, fun, and honestly
Are Your Headlines Putting Readers to Sleep? (Let’s Fix That.) I’ve been thinking a lot lately about the polite little headlines we keep sending out into the world—you know, the ones that tiptoe into a reader’s feed, whi
I love the What Went Wrong conversations because they remind me that even when things look like they’re working, there’s usually a crack or two hiding under the surface. In this episode, we dig into one of those uncomfor
It started the way so many good ideas do, in conversation. Jen Edds , Lisa Mitchell, CFI , and I started talking about creating something different. Not another conference. Not another room where people talk at you. We w
When I moved from Texas to Indiana one of the things I loved best was the color of the seasons. Spring brings bright pastels which morph into the rich greens of summer. Then comes fall with the bring oranges, yellows and
Sometimes the best way to explain marketing is with a good story. In this episode, I chatted with Ryan Ross, head of marketing at BrokersBloc and author of the novel Benefits with Friends. The book follows a very unlikel
This week thousands of podcasters around the world take part in Podcastathon, a global effort that shines a spotlight on nonprofit organizations doing meaningful work in their communities. For one week, hosts swap their
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More than a Few Words is hosted by Lorraine Ball. The show is categorised under business and has published 999 episodes.
More than a Few Words has published 999 episodes.
More than a Few Words regularly covers business. It sits in the business category.
More than a Few Words is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
More than a Few Words hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of More than a Few Words average 9 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates More than a Few Words's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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