business
Hosted by Lukas Steiner · business · EN
Behind every top creator, there’s a business. This is The Volume Game — the podcast that uncovers how money really flows through the creative economy. From bedroom pop stars to global streamers, from managers to operators — we reveal the untold stories behind the business of getting paid.
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Contact path
Verified email
Booking probability
29%
Guest openness
Selective
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Signup to Generate a PitchBehind every top creator, there’s a business. This is The Volume Game, the podcast that uncovers how money really flows through the creative economy. From bedroom pop stars to global streamers, from managers to operators, we reveal the untold stories behind the business of getting paid.
The Volume Game is hosted by Lukas Steiner. The show has published 14 episodes to date.
Recent episodes include "EP 14 - From $20 Podcast Edits to $60M Paid to Creators: Apple Crider" (23 October 2026, 59 minutes), "EP 13 - Aditya Aima, AnyMind Group: Creators, Commerce and AI at Scale" (9 October 2026, 54 minutes), and "EP 12 - From Toronto Hustle to $125M Paid Out: How Alfan Built Dubai's Creator Engine" (25 September 2026, 59 minutes).
The Volume Game publishes roughly every two weeks, with episodes averaging 49 minutes across 14 episodes.
Booking probability for The Volume Game is 29%, and the host is rated Selective on guests. The Volume Game requires a Pod Score of 80 or higher. The Volume Game's contact route on record: verified email.
The strongest fits for The Volume Game are Business & Management Consulting and Photography, Polling & Other Services. The Volume Game has a business audience.
Lukas Steiner hosts The Volume Game, a business podcast with 14 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #14
He started out editing podcasts for $20 an episode — today his agency has put nearly $60 million into the pockets of creators, across more than 5,000 brand deals. In this episode of The Volume Game, Lukas Steiner speaks...
Aditya Aima started in television, watched media move from print to TV to mobile, and was among the first to sell mobile ads in markets where a smartphone is a person's only door to the internet. Today he helps run...
Episode #12
He was born in Dubai, grew up as an immigrant kid in Toronto with no network and no money, and flew back to the Middle East in 2015 to bluff his way into a meeting with a media agency — wearing a blazer in the desert...
Episode #11
<p>She became the youngest student ever admitted to the Vienna Conservatory at 11 — moved there alone, barely speaking German, and went on to perform as solo violinist for Hans Zimmer in arenas across the world, tour...
Episode #11
She became the youngest student ever admitted to the Vienna Conservatory at 11 — moved there alone, barely speaking German, and went on to perform as solo violinist for Hans Zimmer in arenas across the world, tour with...
Episode #10
<p>She moved from Italy to Vienna at 13 with nothing but a cello and a dream — and ended up becoming the only Deutsche Grammophon artist in the world recording viola da gamba. In this episode of Monetized, we sit down...
The Volume Game
<p>She has 169,000 followers on TikTok, 61,000 on Instagram, her own pumpkin seed oil and an album in the drawer — all as an alter ego that was never planned. In this episode, <b>Gini Lampl</b>, better known as...
The Volume Game
<p>She moved to Vienna alone, not knowing anyone — and turned that loneliness into a community of 35K+ on Instagram and 39K+ on TikTok with 4.4M likes. In this episode, Vlada (@vlakis_life) — content creator, digital...
Episode #7
<p>Fifteen percent of the world lives with a disability—but most products still ship with barriers built in. In this episode, accessibility specialist and UX researcher Laura Wissiak explains why “if it’s not...
Episode #6
<p>Reinier Zonneveld trained an AI on 80 days of his own music and then took it on stage for marathon live sets with robots, holograms and a Guinness World Record in the bag. In this conversation, we go from his...
Episode #5
<p>In this episode, we sit down with Jens Thele, the mastermind behind Kontor Records and the long-time partner of HP Baxxter (Scooter). Jens isn't just a label boss; he’s an architect of the electronic music scene.<br...
Episode #4
<p>What if monthly salaries are just as outdated as fax machines?<br /><br />We sit down with a trend researcher and futurologist Tristan Horx who advises banks, Fortune 500 companies, and governments across Europe. We...
Episode #3
<p>When three WU Vienna students accidentally discovered demand for a niche creator marketplace, they built it strategically, not chasing hype. Today, Maloum processes millions in creator transactions monthly with...
Episode #2
<p>In this episode, we sit down with Yat Siu, founder and CEO of Animoca Brands—a Web3 venture capital firm managing $1.8 billion in assets and supporting 600+ portfolio companies.<br /><br />Yat breaks down why the...
Episode #1
<p>Join us for the first episode of Monetized with guest Sara Lombardo—a content creator with 300K+ followers and 100M+ YouTube views.<br /><br />Sara debunks the biggest lies about online monetization and reveals why...
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