Aug 6, 202634 min
F1 has gone from 13 commercial partners a decade ago to around 33 today, from a paddock that barred drivers from posting on social media to an always-on content operation, and from a linear US broadcast deal with ESPN...
sports
Mics Out
Hosted by BlackBook Motorsport · sports · EN-GB
About this Podcast:
A show all about the business of motorsport from the team at BlackBook.
Pitch Analysis
Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.
Contact path
Verified email
Booking probability
33%
Guest openness
Selective
80/100
Required Score
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Who hosts Mics Out?
Mics Out is hosted by BlackBook Motorsport. The show has published 59 episodes to date.
What has Mics Out covered recently?
Recent episodes include ""Sport first": F1's Liam Parker on growth, partners and the limits of entertainment" (6 August 2026, 34 minutes), "Why Nascar is racing at an active military base in San Diego" (18 June 2026, 18 minutes), and "How Williams F1 rebuilt their sponsorship portfolio" (11 June 2026, 28 minutes).
How often does Mics Out publish?
Mics Out publishes roughly every two weeks, with episodes averaging 43 minutes across 59 episodes.
How hard is it to get booked on Mics Out?
Booking probability for Mics Out is 33%, and the host is rated Selective on guests. Mics Out requires a Pod Score of 80 or higher. Mics Out's contact route on record: verified email.
Who should pitch Mics Out?
The strongest fits for Mics Out are Sports. Mics Out has a sports audience.
About the host
BlackBook Motorsport hosts Mics Out, a sports podcast with 59 episodes published.
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Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
- Jun 18, 202618 min
For the first time ever, Nascar is racing on an active military base. Yes, you read that right. There are few combinations that feel more quintessentially American. But how did this event come together? Amy Lupo...
- Jun 11, 202628 min
Peter Kenyon has a track record of overseeing sponsorship growth for some of the biggest teams in soccer. Now, the former Manchester United and Chelsea chief executive is helping to transform the commercial fortunes of...
- May 7, 202637 min
How do teams across the world operate in top-level motorsport? Talking at the BlackBook Motorsport Forum, outfits from the world of Formula 1, Nascar, Supercars and the World Endurance Championship answered that exact...
- Apr 2, 202635 min
The new Formula 1 regulations have caused excitement and controversy in equal measure. Should the increased number of overtakes be appreciated? Or are they too artificial to be enjoyed? To answer those questions and...
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- Mar 19, 202633 min
F1 has confirmed this year’s Bahrain and Saudi Arabian Grands Prix will not take place due to the ongoing conflict in the Middle East. Both races were set to take place in April and, with no replacements lined up, there...
- Mar 5, 202630 min
As MotoGP begins its first full season under Liberty Media ownership, questions remain around the future direction of the series. This week, Mics Out host Cian Brittle sits down with MotoGP's managing director of global...
- Feb 20, 202630 min
After Tyler Reddick won the Daytona 500 to kickstart another season, Mics Out picks out the key narratives set to dominate a season of new beginnings and unknowns in Nascar. How will permanent charters affect team...
- Feb 20, 202630 min
After Tyler Reddick won the Daytona 500 to kickstart another season, Mics Out picks out the key narratives set to dominate a season of new beginnings and unknowns in Nascar. How will permanent charters affect team...
- Feb 5, 202646 min
One month into the new year and Formula 1 has barely paused for breath on the commercial front. At the time of recording, 34 partnerships had been announced - a rate of more than one per day. But which team has cut...
- Jan 22, 202648 min
This month, Formula E headed to Mexico City for its best-attended event of the season, and Mics Out went along to witness it first hand. Across the weekend, Cian sits down with chief executive Jeff Dodds, chief...
- Jan 15, 202645 min
As another year gets underway, the Mics Out team offer their predictions for the 2026 season. Who's winning their respective championships? Cian, Tom and Pete play Nostradamus for F1, Nascar, IndyCar, MotoGP and Formula...
- Dec 11, 202557 min
The Mics Out Christmas special is here as Cian Brittle and Tom Brown are joined by SportsPro's Steve McCaskill and Josh Sim for a chaotic end-of-year showdown. From F1 storylines and 2025 season drama to circuit-drawing...
- Dec 1, 20251h 1m
Jet lag won't stop Mics Out this week as the team reviews the Las Vegas Grand Prix while Cian adjusts to UK timings after a hectic weekend. At 26:07, we shift gears into an exclusive interview with Brian Herbst, chief...
- Nov 12, 202550 min
The Las Vegas Grand Prix has established itself as one of F1's most commercially impactful events after a polarising debut in 2023. Ahead of the third edition of the race, BlackBook Motorsport editor Cian Brittle sat...
- Oct 29, 202556 min
Limiting the F1 star's influence to on-track success would not do justice to the impact of a generational athlete who has transcended motorsport. The Mics Out team unpacks the scale of Hamilton's off-track interests...
- Oct 17, 202550 min
The long-rumoured US TV rights deal between Formula 1 and Apple has finally been confirmed, in what is a milestone moment in F1's continuing strategy to grow in the United States. The Mics Out team analyses what the...
- Oct 3, 202557 minS2
After a hiatus of a year, Extreme E is returning to action in a new hydrogen-powered format: Extreme H. The Extreme E World Cup will take place in Qiddiya City, Saudi Arabia, from 9th to 11th October, and the series'...
Episode #22
Why Audi's F1 car won't be covered in logos
Sep 18, 202555 minS2Audi and Adidas seems like a match made in heaven, but why has the famous manufacturer only announced three major partners ahead of its F1 debut? The Mics Out team analyses the unique commercial strategy that Audi hopes...
- Sep 2, 202557 minS2
Another IndyCar season is in the books, and yet anothertitle has been added to Alex Palou’s trophy cabinet. This year’s ascent to championship glory may have seemed like a foregone conclusion for much of the season, but...
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