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Hosted by Chop Local · 🇺🇸 US · EN · 48 episodes
Established thought leaders with verified media credentials.
Are you a farmer or butcher ready to master direct-to-consumer marketing and “Meat Success”? Then you're in the right place! From the team responsible for the ChopLocal meat marketplace, each episode of this podcast features interviews with farmers and butchers who have built successful direct-to-consumer meat businesses. And they’re going to share their secrets for success with you! From actionable tips to inspiring stories, this podcast has the ingredients you need to succeed in the meat business! After the show, be sure to subscribe, leave a review, follow us on social and check out the rest of our educational resources at ChopLocalUniversity.com.
Chop Local hosts Meat Success, a education show with 48 episodes published.
48 | Today on the Meat Success Podcast, Katie Olthoff shares a quick solo story about visiting two small businesses after her kids’ dentist appointments and the marketing lessons it revealed. Her child noted that the cra
46 | On the Meat Success Podcast, guest host Sierra Long, talks with Nola and Mikaela Schultz of Schultz Country Market, a family farm-to-direct meat business in Illinois, about growing their brick-and-mortar store and s
Today on the Meat Success Podcast Katie Olthoff, Co-Founder of ChopLocal/ChopLocal University) interviews Mackenzie Wright of Kentucky’s Jones Brothers Farm about their delivery-first model, product mix, and why they use
Episode 44 | This week, Katie Olthoff sits down with Rebecca Thistlethwaite of the Niche Meat Processors Assistance Network (NMPAN), a national Oregon State University–housed extension community serving small/very small
Episode 43 | Today, Katie Olthoff of the Meat Success Podcast interviews Purdue agricultural economics, professor Chad Fiechter about practical, responsible use of generative AI in agriculture and small businesses. Fiech
Episode 42 | Katie Olthoff hosts Stephen Ussary of Stewards Unlimited to discuss current USDA grant opportunities. They explain the Meat and Poultry Processing Expansion Program (MPEP) Phase 4, focused mainly on equipmen
Episode 41 | In the final spring-season CHOP Local University webinar, Katie explains how farmers market vendors can use an online store to increase sales through pre-orders for market pickup and year-round ordering, cit
Episode 40 | Katie Olthoff of the Meat Success podcast interviews Sarah Ivan Zastrow, a certified exercise physiologist and mental health advocate with a farming background, about stress on farms and practical coping too
Episode 39 | Make sure to sign up for the StoryBrand Workshop here at https://www.choplocaluniversity.com/storybrand In this episode of Meat Success, Katie interviews Sara Scott, a ranch-raised former Certified Angus Bee
Episode 38 | In a monthly Chop Local Office Hours Session, the team discusses using AI as a fast assistant for food and farm businesses, while emphasizing risks including confidentiality, loss of authentic voice, inaccur
Episode 37 | Grab our mEat-Commerce Essentials to start making money in your direct-to-consumer business today with $100 off the course with code: POD100 Snag Access Here: https://www.choplocaluniversity.com/meat-commerc
Episode 36 | Katie Olthoff, co-founder of Chop Local and Chop Local University, announces a new service called the Meat Squad and explains how it evolved from disruptions in the 2020 meat supply chain that drove demand f
Grab our mEat-Commerce Essentials to start making money in your direct-to-consumer business today with $100 off the course with code: POD100 Snag Access Here: https://www.choplocaluniversity.com/meat-commerce-essentials-
In this episode of the Meat Success podcast, Katie Olthoff, co-founder of Chop Local and Chop Local University, sits down with Tom Richards to learn more about his regenerative ranch in California and his efforts with Ha
Episode 33 | In this episode of the Meat Success podcast, Katie Olthoff, co-founder of Chop Local and Chop Local University, interviews Rachel Jantzi, a farmer from northeastern British Columbia. Rachel shares her journe
Episode 32 | In this special episode of the Meat Success podcast, Katie Olthoff, co-founder of Chop Local and Chop Local University, presents key insights and data from the 2025 CHOP Local marketplace. The episode explor
Episode 31 | In this episode of the Meat Success podcast, Katie Olthoff, co-founder of Chop Local and Chop Local University, prepares to speak at the Annual Grassworks Conference about effective e-commerce strategies for
Episode 30 | In this episode of the Meat Success podcast, Katie Olthoff discusses with Jeff Charlton, also known as the Chief Beef Slinger at 3C Joppa Ranch, his journey from corporate sales to managing a direct-to-consu
Episode 29 | In the first episode of 2026, Katie Olthoff, co-founder of Chop Local and Chop Local University, and Sierra Long, the marketing specialist at Chop Local, discuss marketing strategies and trends for the year.
Grab our mEat-Commerce Essentials to start making money in your direct-to-consumer business today with $100 off the course with code: POD100 Snag Access Here: https://www.choplocaluniversity.com/meat-commerce-essentials-
Julia Bocchese
SEO & Pinterest Expert · Julia Renee Consulting
1 appearance on this show
Tom Richards
EMEA Senior Regional Manager · Florence Academy of Art
1 appearance on this show
Jeff Charlton
Chief Beef Slinger · Building Forensics
1 appearance on this show
Rebecca Thistlethwaite
Niche Meat Processors Assistance Network
1 appearance on this show
Chad Fiechter
Purdue agricultural economics
1 appearance on this show
Stephen Ussary
Stewards Unlimited
1 appearance on this show
Katie Olthoff
Chop Local
6 appearances on this show
Stephen Ussery
Stewart's Unlimited
1 appearance on this show
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Meat Success is hosted by Chop Local. The show is categorised under education (business) and has published 48 episodes.
Meat Success has published 48 episodes.
Meat Success regularly covers education, business, marketing. It sits in the education category, with a business focus.
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Episodes of Meat Success average 41 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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