Hosted by Wilhelm Laubach · 🇺🇸 US · EN · 54 episodes
Established thought leaders with verified media credentials.
Peek into the playbooks of SaaS founders who’ve done it before? Masterful Founders reveals the real marketing strategies behind startup growth—directly from the people who built it.
Wilhelm Laubach hosts Masterful Founders Shortcuts, a business show with 54 episodes published.
What happens when founders chase shiny technology instead of solving the right business problem? In this episode, we sit down with Fabio, founder of a web agency, to talk about the real tradeoffs behind technology decisi
Alon Rosenberg, co-founder of Knock AI, breaks down why the standard SaaS funnel pushes away the exact people who were ready to buy — and how to rebuild the journey around how buyers actually behave. In this episode: → W
Pascal Levy-Garboua has invested in 140+ startups, including Notion's pre-seed round, and now acquires profitable bootstrap SaaS businesses through Nusa Labs. After seeing thousands of SaaS businesses from the inside, he
Building a community isn’t a “nice to have” for founders – it’s a growth engine. In this episode, you’ll learn how to build an online community that creates trust, drives referrals, reduces support load, and can even bec
Can you build a real startup without burning your savings by funding it through your agency work? In this episode, we talk with Adam and Carmel from POS Cafe, a Shopify POS app for cafes, about what it actually looks lik
Accelerators can speed up your startup if you choose and apply smartly. 👉 Don’t apply until you hear this advice! In this episode, Valdis Sprogis, an entrepreneur who joined four major accelerators (including two of the
Entrepreneurship can be mentally brutal. In this episode, I talk with Thomas Ousterhout about the emotional side of building a company: - How to handle self-criticism, - Manage stress, and - Process uncomfortable emotion
What if selling before building was the real key to SaaS success? In this episode, I talk with Deepak Shrivastava from Sunrise AI, a seasoned B2B founder who has built multiple companies by breaking the rules of traditio
Crypto SaaS founder Stefan Tabakov reveals how he grew his startup using Reddit—without ads. Learn how helpful posts, trust-building, and community funnels turned Reddit users into paying customers. Perfect for founders
How can you fund a SaaS startup without giving up control too early? In this episode, Emil Vargelius shares 7 proven funding strategies founders are using in 2025. We cover: Bootstrapping and customer funding for early t
Thinking of selling your SaaS startup? In this candid interview, serial entrepreneur Peter Fedoročko shares the unfiltered truth behind two real SaaS exits. Learn what really happens during due diligence, how buyers eval
Big trends can make or break a startup. Get in at the right time, and you lead the market. Get in too early, and you fight an uphill battle. Michael knows this well. He’s launched businesses in the earliest stages of maj
Imagine landing great clients, boosting your credibility, and getting insider advice. That’s what a good accelerator can do for your startup. 🎯 In this video, you’ll learn: - How to find the right accelerator for your S
Want your SaaS brand to attract customers without chasing them? Mia Bastos shares how to combine authenticity, platform strategy, and ads that deliver results. In this episode, you’ll discover: How to create a brand that
Closing $100K Clients as a SaaS Founder is about navigating the long, complex world of enterprise sales, aligning with internal champions, and building trust across departments. In this episode, you’ll hear the real, ins
Moreno Franjkovic reveals how The Winner Effect can reshape how founders think about power, success, and leadership. You’ll learn how to: Understand how power changes the brain and decision-making Apply neuroscience insi
Pricing can make or break your startup. In this interview, Diego Regules shares lessons on designing business models that attract users, keep costs under control, and scale with your SaaS. What You'll Learn: 📱 Why subsc
In this SaaS founder story, Douglas Lim (Memberply) reveals how he rebuilt a bootstrapped SaaS after a co-founder stole the entire codebase, transforming despair into a successful Shopify app while mastering the art of e
Want your SaaS brand to attract customers without chasing them? Mia Bastos shares how to combine authenticity, platform strategy, and ads that deliver results. In this episode, you’ll discover: - How to create a brand th
What’s the real value of a startup accelerator - and how do you get in as a student or teen founder? In this episode, Remus shares how he and his co-founders joined a startup program at just 17 years old, built a cyberse
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Masterful Founders Shortcuts is hosted by Wilhelm Laubach. The show is categorised under business and has published 54 episodes.
Masterful Founders Shortcuts has published 54 episodes.
Masterful Founders Shortcuts regularly covers business. It sits in the business category.
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