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Marketing the 912

Hosted by Dr. Jan Southern · business · EN-US

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About this Podcast:

Welcome to Marketing the 912 – the podcast built specifically for South Georgia's thriving business community in Savannah, Bryan County, and Effingham County. Each episode brings you candid conversations with local business owners, managers, and entrepreneurs who share their real-world experiences navigating the exciting opportunities and inevitable challenges of running a business in our region. But we don't stop at stories. Every episode delivers actionable business and marketing strategies you can implement immediately to accelerate your own growth. Whether you're a seasoned business owner or just starting your entrepreneurial journey, Marketing the 912 gives you the local insights and proven tactics you need to succeed in South Georgia's unique market.

Pitch Analysis

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Contact path

Public web form

Booking probability

24%

Guest openness

Selective

80/100
Required Score

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Questions about Marketing the 912

What is Marketing the 912 about?

Welcome to Marketing the 912, the podcast built specifically for South Georgia's thriving business community in Savannah, Bryan County, and Effingham County. Each episode brings you candid conversations with local business owners, managers, and entrepreneurs who share their real-world experiences navigating the exciting opportunities and inevitable challenges of running a business in our region. But we don't stop at stories.

Who hosts Marketing the 912?

Marketing the 912 is hosted by Dr. Jan Southern. The show has published 25 episodes to date.

What has Marketing the 912 covered recently?

Recent episodes include "Marketing the 912: How AI Is Changing Marketing for Small Businesses in South Georgia" (10 March 2026, 27 minutes), "Marketing the 912: Savannah Actor Mark McCullough on Hollywood, Risk, and the Business of Branding" (13 October 2025, 55 minutes), and "Marketing the 912: Delegation, Growth, and Exit Strategies with Peter Brougham-Cook" (19 September 2025, 50 minutes).

How often does Marketing the 912 publish?

Marketing the 912 publishes roughly monthly, with episodes averaging 30 minutes across 25 episodes.

How hard is it to get booked on Marketing the 912?

Booking probability for Marketing the 912 is 24%, and the host is rated Selective on guests. Marketing the 912 requires a Pod Score of 80 or higher. Marketing the 912's contact route on record: public web form.

Who should pitch Marketing the 912?

The strongest fits for Marketing the 912 are Marketing, Advertising & PR and Business & Management Consulting. Marketing the 912 has a business audience.

About the host

Dr. Jan Southern hosts Marketing the 912, a business podcast with 25 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Episode #6

    Marketing the 912: How AI Is Changing Marketing for Small Businesses in South Georgia

    Mar 10, 202627 minS3

    <p>AI is changing the way customers find local businesses, and small business owners in South Georgia need to adapt. In this episode of Marketing the 912, Jan Southern shares practical marketing advice on how to improve...

  • Episode #5

    Marketing the 912: Savannah Actor Mark McCullough on Hollywood, Risk, and the Business of Branding

    Oct 13, 202555 minS3

    <p>How does a Savannah-born actor end up in Hollywood blockbusters alongside Tom Cruise and Captain America? In this episode of Marketing the 912, we uncover what South Georgia businesses can learn from his...

  • Episode #4

    Marketing the 912: Delegation, Growth, and Exit Strategies with Peter Brougham-Cook

    Sep 19, 202550 minS3

    <p>Host Jan Southern sits down with Peter Brougham-Cook of the local chapters of The Alternative Board (TAB) to unpack what actually moves a business forward when times feel uncertain. Peter leads TAB boards in Savannah...

  • Episode #3

    Marketing the 912: How to Deal with Economic Uncertainty

    Aug 20, 202535 minS3

    <p>Welcome to Marketing the 912 where we focus on the South Georgia area and provide marketing insight and interviews with local leaders and business owners.</p><p>In this episode, Jan Southern addresses how businesses...

  • Episode #2

    Marketing the 912: Growth in South Georgia

    Jul 23, 202535 minS3

    <p>Welcome to Marketing the 912 where we focus on the south Georgia area and provide marketing insight and interviews with local leaders and business owners. <br/><br/>In this episode of Marketing the 912, Jan Southern...

View More
  • Episode #1

    Welcome to Marketing the 912!

    Jul 23, 20251 minS3

    <p>In this episode of Marketing the 912, we’re diving into the growth we’re seeing across South Georgia. From new businesses opening to major developments in our communities, there’s a lot happening, and it’s impacting...

  • Episode #6

    Get Social Media Working for You Again

    Oct 10, 202222 minS2

    <p>Have you tried posting to your social media accounts or dancing to the latest TikTok craze and it didn’t lead to more sales? In this episode we break it down and offer some tips to get it working again. </p>

  • Marketing the 912

    Slow Down to Make More Money with Jan Southern

    Jun 6, 202215 minS2

    <p>When was the last time you took time to really think about your goals and what excites you about your business? Maybe you want to:</p><p>- Open an additional location? </p><p>- Be prominent in your community so you...

  • Episode #4

    Real Estate Marketing interview with Trisha Cook - The Trisha Cook Team at Keller Williams

    Apr 4, 202224 minS2

    <p>In this episode, Jan Southern speaks to Trisha Cook - Owner/broker of The Trisha Cook Team at Keller Williams Realty. Trisha is a master at building a real estate business and she shares her take on the US real...

  • Episode #3

    Is Your Advertising Even Working?

    Mar 9, 202217 minS2

    <p>Many businesses don’t really know if their advertising is working and become pessimistic about doing more. </p><p>Advertising is too important to do without a clear strategy and a way to measure the results. Whether...

  • Episode #3

    A conversation about personal injury law and promoting it - Interview with Derek Horne, The Horne Law Firm

    Feb 7, 202249 minS2

    <p>In this episode we hear the interview with Derek Horne of The Horne Law Firm in Pooler, Georgia. If you thought you knew all you needed to about Personal Injury attorneys, think again. <br/><br/>It isn't all about...

  • Episode #2

    It's ALL Marketing - Interview with Travis Stephens - Total Services HVAC

    Jan 22, 202239 minS2

    <p>In this episode Jan Southern talks with Travis Stephens from Total Service Heating & Air in South Georgia. Travis and his wife Lisa started Total Services after years working for Lisa's family business. Through hard...

  • Episode #1

    Retail and Online Growth with David Legasse, The Salt Table

    Jan 3, 202249 minS2

    <p>David Legasse, and his wife Carol are the owners of The Salt Table. David has had a long and successful career in marketing and advertising and shares this knowledge and experience with me, as well as how the couple...

  • Episode #11

    Top 6 Marketing Tactics to Adopt Now

    Dec 21, 202113 minS1

    <p>Marketing and technology is moving at a rapid pace. As business leaders, it may be overwhelming. In this episode I summarize 6 areas to focus on in the coming year. These tactics will give you the competitive...

  • Episode #11

    Your Marketing questions answered

    Nov 6, 202115 minS1

    <p>In this episode, Jan Southern answers a few of the most common marketing questions she has received and offers sound advice for getting started with marketing, social media and brand identity. </p>

  • Episode #9

    Interview with Tripp Sheppard, President of Bank of Newington

    Nov 6, 202148 minS1

    <p>In this episode, Jan Southern chats with Tripp Sheppard. Tripp is the president of the Bank of Newington in South Georgia. Tripp's family founded the Bank of Newington</p>

  • Episode #8

    It's ALL Marketing - Interview with insurance expert Melissa Stille

    Oct 18, 202132 minS1

    <p>In this episode we talk with Melissa McBride Stille. When it comes to health insurance, Melissa knows her stuff. She has been in the health insurance industry for 13 years, an independent insurance agent for four...

  • Episode #7

    6 Tips for Grass Roots Marketing

    Oct 4, 202118 minS1

    <p>In this episode we talk about grass roots efforts and networking to grow your business. We go over the top six recommendations for using simple strategies that will help you dominate your local market before you...

  • Episode #6

    It's ALL Marketing - Interview with Pam Southard

    Sep 19, 202118 minS1

    <p>In this episode we talk with Pam Southard, Executive Director of the Greater Pooler Area Chamber of Commerce in Pooler, Ga. Pam shares about the importance of networking and how the Chamber helps businesses get the...

  • Episode #5

    It's ALL Marketing - Interview with Lisa Yannett - VP, Horizon Staffing

    Sep 3, 202135 minS1

    <p>In this episode we talk with Lisa Yannett, Vice President for Horizon Staffing in Savannah.<br/><br/>Lisa shares timely information about the state of the employment industry and the challenges with the staffing...

Recent guests

Recent guests on Marketing the 912. Study who booked and why before you pitch.

M

Mark McCullough

Boulevard Financial

T

Trisha Cook

Owner/broker, The Trisha Cook Team

P

Peter Brougham-Cook

The Alternative Board

D

Derek Horne

The Horne Law Firm

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